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How to get your cloud and AI solutions co-sell eligible on Marketplace
A transactable Microsoft Marketplace offer can play an important role in supporting your broader go-to-market strategy with Microsoft. This video walks through the essentials of Marketplace co-sell qualification. You'll also gain insight into how approved offers may participate in Microsoft customer-focused selling motions and help customers transact using committed Microsoft cloud spend.
Make confident buying decisions with Microsoft Marketplace
Help customers make confident technology decisions with a buying experience built around choice, flexibility, and business needs. Join this live Microsoft Marketplace session on September 2, 2026, to learn how intelligent discovery, free trials, private offer requests, and flexible contract durations can support evaluation and purchasing conversations. Partners will gain practical guidance for working with business, technology, procurement, and IT stakeholders throughout the buying process. Use the session to sharpen co-sell conversations, connect solution value to customer priorities, and discuss commercial arrangements that fit each organization. Registration is not required. Add the event to your calendar, sign in to the Tech Community, select Attend for reminders, and post questions before or during the live broadcast. Explore the event and prepare your next customer conversation today. 👉 Attend the session live: Evaluate and buy solutions with Microsoft MarketplaceMarketplace trainings and events calendar (updated 08/20/26)
-Welcome to our calendar for accessing upcoming Marketplace trainings and events, along with links to recent resources. This page is a go-to resource for discovering training sessions and events designed specifically for software development companies related to Microsoft Marketplace. Whether you’re building innovative solutions or publishing to the commercial marketplace, you’ll find content to help you stay ahead in today’s fast-moving tech landscape. We’ve organized dedicated areas for partners and customers, making it easy to find sessions most relevant to your needs. Some events are upcoming, while others are past recordings that remain valuable for learning and growth. This page is updated frequently with new opportunities. Be sure to subscribe for notifications; instructions are provided at the bottom of this post. Explore the upcoming AI events below, revisit past sessions, and feel free to comment with any questions. ****Sessions updated as of 08/20/2026**** Partner and Channel Partner sessions Upcoming sessions Date Time Area Title Description Link 10/7/26 8:30 AM PDT Guest office hour From co-sell ready to closed-won: A practical playbook for your Microsoft co-sell motion Spektra presents Speaker: Keving Flitcroft Coming soon Recorded Partner Office Hour Sessions Date Area Title Description Link 08/06/2026 (JAPAN) Office hour Multiparty private offers through Marketplace: channel growth in Japan Discover how multiparty private offers can help software companies and channel partners pursue new channel-led growth opportunities in Japan. This session conducted in Japanese explains the deal flow, eligibility requirements, first steps, and customer value including how eligible purchases can contribute toward Azure consumption commitments. View the recording 07/15/2026 (AUS) Office hour Multiparty private offers through Marketplace: channel growth in Australia Microsoft Marketplace offers multiple ways for partners to work together and grow through the channel. With multiparty private offers launching in Australia on July 16, alongside resale enabled offers, join us to learn how can you can activate channel-led sales. View the recording 06/17/26 Office Hours The Marketplace playbook for channel-led sales Get a practical playbook for scaling channel-led sales through Microsoft Marketplace, including how to recruit and activate partners using resale-enabled offers and multiparty private offers. Learn proven best practices, go-to-market resources, and real-world lessons. View the recording 05/19/26 Office Hours Multi-currency private offers in Microsoft Marketplace Join a practical walkthrough to learn how multi-currency transaction are managed through Marketplace. Gain confidence in creating private offers in local currency and get foundational knowledge to support sales of resale enabled offers. View the recording 05/07/26 Partner Session Turning co-sell readiness into real Microsoft Marketplace revenue Join Clazar as they share insights on how to be co-sell ready and how to translate it into a meaningful pipeline and an active, revenue generating partnership with Microsoft sellers. View the recording 4/28/26 Partner Session Maximize selling with Microsoft and Marketplace ROI Join us as WorkSpan shares real workflows used by partners who have closed over $5B in co-sell revenue with Microsoft. Learn best practices for navigating selling end-to-end with Microsoft. View the recording 04/15/26 Office Hours Seamless private offers: From creation to purchase and activation Join this Partner Center walkthrough of private offer execution from creation to customer purchase to partner activation View the recording 04/02/26 Partner Session Why Azure belongs in your multi-cloud strategy Tune in to hear WeTransact share when and why Azure should be part of your strategy. Find out how to replicate solutions for Azure. Hear why Marketplace-aligned companies are able to move quickly using Microsoft tools, funding, and incentives. View the recording 03/24/26 Partner Session Best practices for scaling Marketplace channel-led sales Join guest speaker team from Tackle as they walk through opportunities to scale partner driven revenue. Hear how to activate channel opportunities using multiparty private offers and learn when to leverage resale-enabled offers to expand partner reach. View the recording 03/18/26 Office Hours (Partner) Build, publish, and optimize Marketplace offers with App Advisor Learn what App Advisor is, how it works, and how it can help partners accelerate Marketplace offer creation. Live demo walk through; validating value to publishing and optimizing your listing. View the recording 03/11/26 Partner Session AI-powered automation for Marketplace private offers and IP co-sell Learn from guest speaker Jon Yoo, Suger, how software development companies can use AI-powered automation to simplify buying through Microsoft Marketplace, streamline private offers, and optimize co-selling opportunities. View the recording 02/25/26 Partner Session Inside Azure IP co-sell: What high-performing software developers do differently Get an inside look at the signals Microsoft uses to evaluate Marketplace and Azure IP co-sell readiness with insights from Barbara Treviño of Labra. Learn what top software companies do differently to accelerate approvals and boost GTM impact. View the recording 02/18/26 Office Hours (Partner) How to build a Microsoft Marketplace channel practice Building a successful Marketplace practice takes the right people, process, and strategy working together. Learn how top performing partners organize their teams across alliances, operations and leadership View the recording 1/21/26 Office Hours (Partner) Microsoft Partner Center reporting Get to know the Partner Center Insights and Earnings workspaces. Walk through Earnings, Customer, Order, Usage and Revenue reports. View the recording 12/18/25 Office Hours (Partner) Introducing resale enabled offers Explore resale enabled offers through Microsoft Marketplace. View recording 12/04/25 Partner Session AI-powered acceleration: scale faster on Microsoft Marketplace Go beyond listing basics and explore how Microsoft Marketplace can act as a strategic revenue engine. View recording 11/04/25 Partner Session How to structure your Microsoft Partner Center account for long-term success Learn best practices for setting up your Partner Center account for operational and marketplace success. View recording 08/28/25 Office Hours (Partner) Certified software designations: FY26 benefits updates Overview of certified software designations and FY26 benefit updates. View recording Customer sessions Upcoming sessions Date Time Area Title Description Link 09/2/2026 8:30 AM PDT Office Hours (Customer) Evaluate and buy solutions with Microsoft Marketplace Help customers evaluate and buy solutions with greater confidence. This Microsoft Marketplace session explores intelligent discovery, free trials, private offer requests, flexible contract durations, and practical ways partners and sellers can create purchasing arrangements aligned to customer priorities. Evaluate and buy solutions with Microsoft Marketplace Recorded Customer Office Hour sessions Date Area Title Description Link 07/29/2026 Office Hours (Customer) Accelerating AI development with Microsoft Marketplace Learn how Microsoft Marketplace helps software development companies simplify procurement, streamline integration, and access AI models and developer tools through a single platform. Find out how to accelerate time to market, enhance operational efficiency and scale customer reach across Azure, Microsoft 365, and the Microsoft global partner ecosystem. View the recording 06/24/26 Office Hours (Customer) Microsoft Marketplace as FinOps platform Learn how Marketplace can help organizations simplify procurement, centralize billing, and better align software investments to optimize cloud and AI spend. Discover actionable strategies to improve cost visibility and ROI and leverage Marketplace as a key component of your FinOps approach. View the recording 05/28/26 Office Hours (Customer) Dragon Copilot AI apps and agents in Microsoft Marketplace Healthcare organizations discover how Dragon Copilot can help accelerate time to value by connecting with trusted partner solutions that streamline workflows and embed AI directly into daily operations. View the recording 04/29/26 Office Hours (Customer) Using Microsoft Marketplace to optimize Azure spend For organizations with an Azure cloud commitment Microsoft Marketplace can be a powerful tool for optimizing how the spend is used. Explore how your organization can leverage its Azure commitment to support software investments through Microsoft Marketplace. View the recording 03/25/26 Office Hours (Customer) Charting your AI strategy for manufacturing with Marketplace Build, buy, or blend? Gain the insights you need as a manufacturer to scale AI apps and agents across the factory floor using Microsoft Marketplace. Hear about practical manufacturing scenarios View the recording 02/25/26 Office Hours (Customer) Accelerate AI adoption through Microsoft Marketplace Explore practical AI use cases available through Microsoft Marketplace - from prebuilt AI apps and agents to AI-powered solutions that simplify deployment. View the recording 01/28/26 Office Hours (Customer) Optimize cloud cost and performance Learn proven strategies to accelerate time-to-value for cloud and AI investments using Microsoft Marketplace. View the recording 12/11/25 Office Hours (Customer) Chart your AI app and agent strategy Insights into build, buy, or blend approaches for AI apps and agents using Microsoft Marketplace. View recording 07/30/25 Office Hours (Customer) FinOps and the Microsoft Marketplace Learn how Microsoft Marketplace supports FinOps practitioners and accelerates AI transformation. View recording Subscribe to this post If you're not already a Tech Community member, create an account at techcommunity.microsoft.com. Select Subscribe from the three‑dot menu in the upper‑right corner of this post. Under Notification Settings, choose to be notified of edits and comments, and select whether you'd like updates immediately, daily, or weekly (weekly recommended). You can also subscribe to the entire Marketplace Community via the Marketplace Community homepage. ``
What’s the best way to differentiate a SaaS offer from a Teams offer in Microsoft Marketplace?
Hey community! Our app is transactable, and we currently have two offers live in Marketplace: Saas and MS Teams offers. However, some of our customers find it confusing and aren’t sure which one they should choose. We also always prefer them chosing Saas so we can track everything via Partner center. What’s the recommended way to structure or differentiate the two offers so the choice is clear for customers? For example, should we use different naming, descriptions, or positioning for each offer? Would really appreciate any best practices or examples from others who have faced it!Request private offers directly from Marketplace listings, now available
Starting today, Marketplace customers can request a private offer directly from Marketplace listing pages. This feature allows software companies to have pricing and terms conversations with potential customers sooner. Software companies can now add a request option directly to a solution's listing page. Customers who select this option are captured as Marketplace leads, accelerating the sales process. This feature is part of Microsoft's continued emphasis on simplification of the Marketplace buying experience and helping software companies connect with interested customers earlier in their purchasing journeys. This feature is disabled by default. To participate, turn on the "Request private offer" toggle for an eligible transactable offer. Availability “Request private offer” is available for: SaaS offers Azure application offers Azure container offers Azure Virtual Machines offers Learn more: Introduction to listing options - Microsoft Marketplace - Marketplace publisher | Microsoft Learn
GST/VAT in Microsoft-managed countries
Hi, I am in a Microsoft -managed jurisdiction and have a transactable offer in AppSource. I have only recently onboarded some customers and I don’t fully understand how GST is being managed. We are in Scenario 5 as described in https://learn.microsoft.com/en-us/partner-center/marketplace-offers/tax-details-marketplace which means Microsoft collects from the customer at the list price + GST. Ignoring store fees for this purpose, Microsoft pays the (10%) GST to the tax authority then pays out the balance. Unfortunately, the way GST works here, we have to show the amount we receive from Microsoft as gross revenue and then deduct a further 10% to pay to the tax authorities. In other words, we get no credit for the tax Microsoft has paid. As I understand it, the publisher should invoice Microsoft for the sale price + GST then Microsoft invoices the customer at the price plus GST and claims an input tax credit for the GST it pays to the publisher. There may be some specific tax ruling that overrides this. Would be very grateful if any ISV in a similar jurisdiction has encountered this issue.Delay in Marketplace Revenue Being Reported in Revenue Report
We're having an issue where we're missing a large chunk of our July 2026 revenue being reported in our https://partner.microsoft.com/en-us/dashboard/insights/commercial-marketplace/analytics/revenue. We usually see a small delay of up to a few days for the previous month's revenue to show up, but it's been over 2 weeks now and we're still missing a large portion of our expected Revenue. We've confirmed in our service that we sent the correct meters and we haven't churned a large chunk of our customer base. Is there a place we can go or API we can call to pull more up to date information? Or is there a known delay in August that is causing a longer-than-usual delay?Accelerate your AI go-to-market strategy with Microsoft Marketplace
AI innovation is moving faster than ever but building a successful AI solution requires more than choosing the right model. From development and deployment to discovery, customer adoption, and monetization, every decision plays a role in bringing AI-powered solutions to market. In this insightful article, Microsoft Marketplace experts explore how software companies can accelerate AI development by leveraging the Microsoft ecosystem, including Azure AI Foundry, Microsoft Copilot, and Microsoft Marketplace. Learn how to evaluate models, choose the right Marketplace offer type, improve solution discoverability through Intelligent Discovery, and build customer trust through secure-by-design practices. Whether you're enhancing an existing application with AI or developing a new AI-native solution, this article provides practical guidance for connecting innovation with commercial success helping you learn how Microsoft Marketplace can help transform your AI innovation into scalable business growth. Read the full article An overview of accelerating AI development with Microsoft Marketplace
SaaS Offer | Error Tax
We are testing the creation of a SaaS offer following the Microsoft documentation. During the Pricing and Availability configuration, we configure the plan as Private and add a tenant ID for the restricted audience. We have already tested with two different tenant IDs, but the offer cannot be published and Partner Center displays the following message: "This account is not eligible for publication due to invalid payment, pending payment, or invalid tax information." Questions: Could this error be related to the publisher account's Payout/Tax profile rather than the tenant ID used for the private audience? Is there any way to identify which payment/tax validation is failing in Partner Center? Screenshot attached. Additional context: the tenant ID used for the private audience was validated with multiple tenants, so we are trying to determine whether this is actually a publisher account configuration issue rather than a tenant eligibility issue.See how Copilot in 30 helps partners turn AI interest into adoption
Microsoft is making it easier than ever for CSP partners to accelerate SMB AI adoption. The new Copilot in 30 program combines a 25-user, 30-day Microsoft 365 Copilot Business trial with partner-ready resources, adoption guidance, and conversion support to help customers move from AI curiosity to measurable business value. Backed by significant FY27 investments, updated SMB offers, incentives, skilling, and go-to-market resources, this initiative provides a repeatable framework for driving Microsoft Copilot adoption and long-term customer success. Learn how to identify high-potential opportunities, guide customer evaluations, and convert trials into lasting deployments. 👉 Read the full article: https://partner.microsoft.com/en-US/blog/article/Copilot-activation-for-Fy27
