Microsoft Marketplace community topics

See how Copilot in 30 helps partners turn AI interest into adoption

Lindaj — Thu, 06 Aug 2026 19:03:06 GMT

Microsoft is making it easier than ever for CSP partners to accelerate SMB AI adoption. The new Copilot in 30 program combines a 25-user, 30-day Microsoft 365 Copilot Business trial with partner-ready resources, adoption guidance, and conversion support to help customers move from AI curiosity to measurable business value.

Backed by significant FY27 investments, updated SMB offers, incentives, skilling, and go-to-market resources, this initiative provides a repeatable framework for driving Microsoft Copilot adoption and long-term customer success. Learn how to identify high-potential opportunities, guide customer evaluations, and convert trials into lasting deployments.

👉 Read the full article: https://partner.microsoft.com/en-US/blog/article/Copilot-activation-for-Fy27

SaaS Offer | Error Tax

andressasiqueeira — Wed, 05 Aug 2026 14:40:56 GMT

We are testing the creation of a SaaS offer following the Microsoft documentation. During the Pricing and Availability configuration, we configure the plan as Private and add a tenant ID for the restricted audience.

We have already tested with two different tenant IDs, but the offer cannot be published and Partner Center displays the following message:

"This account is not eligible for publication due to invalid payment, pending payment, or invalid tax information."

Questions: Could this error be related to the publisher account's Payout/Tax profile rather than the tenant ID used for the private audience? Is there any way to identify which payment/tax validation is failing in Partner Center? Screenshot attached.

Additional context: the tenant ID used for the private audience was validated with multiple tenants, so we are trying to determine whether this is actually a publisher account configuration issue rather than a tenant eligibility issue.

What's preventing your Marketplace growth engine from scaling?

dujietahat — Mon, 03 Aug 2026 21:04:55 GMT

Many SDCs know where they want to go with Marketplace, but struggle to turn individual activities into a repeatable growth motion.

The latest in the Sell more with App Advisor blog series, asks:

✅ What part of your Marketplace journey is most repeatable today?

✅ Where do you still rely on manual effort or tribal knowledge?

✅ If you could eliminate one friction point between building, publishing, and growing, what would it be?

Read the blog and share your thoughts: Build a Repeatable Marketplace Growth Engine with App Advisor

The responses could generate useful insights for future Marketplace content and help identify common challenges across the community!

Free webinar Aug 5: What actually changed in FY27 for software companies co-selling with Microsoft

nathanweis — Thu, 30 Jul 2026 16:29:25 GMT

Microsoft's fiscal year just reset. MCAPS Start laid out new seller priorities, refreshed solution plays, and shifts to the programs and incentives software companies rely on. And there's more moving underneath than what made the announcements.

We're hosting a free, live session on August 5 to break it down for ISVs co-selling with Microsoft. The angle isn't a news recap of what changed. It's what to do about it. For every shift that matters, we cover the specific move to make.

What we'll get into:

- The FY27 changes that actually affect your partnership and co-sell motion (and the ones that just sound like they do)

- What each shift means for how you share deals, engage sellers, and position your solution this year

- A prioritized action list you can start working the same day

Who it's for: software companies co-selling with Microsoft, including partnership leads, alliance managers, and co-sell teams who want to start FY27 with a plan rather than a backlog.

The FY27 Playbook for Software Companies: What Changed and What to Do About It

Wednesday, August 5 · 1:00 PM ET · 60 minutes · Free

How multiparty private offers are unlocking new channel growth opportunities in Australia

Lindaj — Wed, 29 Jul 2026 05:33:36 GMT

As Microsoft Marketplace continues to evolve as a strategic go-to-market platform, the introduction of multiparty private offers (MPOs) in Australia is creating new opportunities for software companies, resellers, distributors, managed service providers, and systems integrators to collaborate more effectively.

This new capability enables multiple partners to participate in a single Microsoft Marketplace transaction, helping simplify procurement, streamline commercial workflows, and strengthen partner-to-partner collaboration. By bringing software solutions, implementation expertise, managed services, and Microsoft cloud investments together through one purchasing experience, organizations can focus on delivering customer outcomes rather than managing transactional complexity.

In this article, explore how multiparty private offers support channel-led growth, when to use MPOs versus resale-enabled offers, how Azure benefit eligible solutions can enhance customer conversations, and the foundational steps partners should take to build a scalable Marketplace strategy.

Read the full article to learn how Australian partners can leverage Microsoft Marketplace to accelerate growth, expand customer reach, and create repeatable go-to-market motions powered by collaborative selling.

Read the blog Multiparty private offers are creating new opportunities for channel-led growth in Australia

Build channel-led Marketplace growth in Japan

Lindaj — Wed, 29 Jul 2026 04:35:16 GMT

Multiparty private offers are now available in Japan, opening new opportunities for software companies and channel partners to sell collaboratively through Microsoft Marketplace. Join this session conducted in Japanese to learn how offers move between software companies, distributors, systems integrators, resellers, and customers and what each participant needs to do next. The Enterprise Partner Solutions team will cover eligible offer types, prerequisites, practical first steps, and how eligible purchases can contribute toward a customer’s Azure consumption commitment. Attendees will gain guidance for identifying opportunities, aligning partner roles, strengthening co-sell conversations, and telling a clearer customer-value story. A live Q&A will address practical questions from the Japanese partner ecosystem. Registration is not required.

Add the session to your calendar, sign in to Tech Community, and select Attend to receive reminders. Multiparty private offers through Microsoft Marketplace: channel growth in Japan

Microsoft Marketplace drives shared growth in FY27

Lindaj — Tue, 28 Jul 2026 17:00:48 GMT

As AI adoption accelerates and organizations move from experimentation to production, Microsoft Marketplace is becoming a critical growth engine for the partner ecosystem. In the latest partner blog, Mira Ayad, General Manager, Global Marketplace, shares how software companies, channel partners, and Microsoft are coming together through a unified commercial platform to help customers turn AI investments into measurable business outcomes.

With Marketplace billed sales continuing to grow and new investments planned for FY27, partners can take advantage of expanded multiparty private offers, enhanced co-sell opportunities, intelligent AI-powered solution discovery, and new programs designed to simplify onboarding and accelerate growth. Marketplace now enables partners to reach customers across 141 markets while supporting local buying preferences and trusted channel relationships.

Read the full article Built to grow together: The FY27 Microsoft Marketplace opportunity.

How partners can lead Frontier Transformation in FY27

Lindaj — Thu, 23 Jul 2026 21:30:45 GMT

As organizations move from AI experimentation to business-wide transformation, Microsoft partners are uniquely positioned to help customers innovate, operate, and grow. In the FY27 MCAPS Start for Partners keynote, Nicole Dezen, Chief Partner Officer and CVP, Global Channel Partner Sales, shares how Microsoft is investing in partner capability, go-to-market acceleration, co-sell engagement, and Microsoft Marketplace opportunities to help partners deliver greater customer value.

From new AI-focused skilling and specializations to expanded incentives and Marketplace investments, the FY27 updates provide practical resources to help partners build differentiated offerings, drive adoption, and scale growth in the agentic AI era.

Read the full blog and explore the FY27 partner priorities:
➡️ MCAPS Start for Partners FY27 blog

Help amplify this important announcement across your networks:

Help partners convert more trials into revenue with enhanced Marketplace capabilities

Lindaj — Thu, 23 Jul 2026 19:16:13 GMT

New enhanced trial capabilities in Microsoft Marketplace are now available, helping software development companies accelerate customer acquisition, improve trial-to-paid conversion rates, and gain deeper visibility into trial performance. With expanded support for SaaS offers, including metered, per-user, and flat-rate pricing models, partners can give customers more opportunities to evaluate solutions through a trusted, self-service Marketplace experience.

The latest enhancements introduce configurable SaaS trial durations from 1–180 days, simplified trial management, improved solution discoverability through dedicated trial badges and filters, and actionable analytics within Partner Center Insights. Partners can track free trials, monitor conversion trends, and optimize their Marketplace growth strategy using data-driven insights. Learn how these new capabilities can help you reach more customers, reduce operational overhead, and turn customer interest into revenue.

Learn more about the enhanced trial capabilities

Request private offers directly from Marketplace listings, now available

justinroyal — Mon, 20 Jul 2026 21:36:19 GMT

Starting today, Marketplace customers can request a private offer directly from Marketplace listing pages. This feature allows software companies to have pricing and terms conversations with potential customers sooner.

Software companies can now add a request option directly to a solution's listing page. Customers who select this option are captured as Marketplace leads, accelerating the sales process.

This feature is part of Microsoft's continued emphasis on simplification of the Marketplace buying experience and helping software companies connect with interested customers earlier in their purchasing journeys.

This feature is disabled by default. To participate, turn on the "Request private offer" toggle for an eligible transactable offer.

Availability
“Request private offer” is available for:

SaaS offers
Azure application offers
Azure container offers
Azure Virtual Machines offers

Learn more: Introduction to listing options - Microsoft Marketplace - Marketplace publisher | Microsoft Learn

What are your frictions points between build and revenue?

dujietahat — Mon, 20 Jul 2026 15:47:53 GMT

Turning a great product into Marketplace revenue isn't always straightforward.

The latest post in the Sell More with App Advisor blog series highlights How to use App Advisor to avoid 5 common mistakes and sell more on Marketplace

Many software companies have the technical capability to build great solutions, but still encounter delays caused by fragmented guidance, uncertainty about next steps, or difficulty navigating Marketplace programs and processes. That's exactly the challenge App Advisor is designed to address.

💬 Where does your team encounter the most friction today?

Choosing the right Marketplace offer type?
Finding the right architecture patterns or code samples?
Publishing and optimizing listings?
Understanding co-sell and negotiated deal opportunities?
Scaling revenue after launch?

If you haven't explored it yet, check out the latest post in our Sell More with App Advisor series and join the conversation.

Gain an early view of the Microsoft priorities shaping FY27

Lindaj — Thu, 16 Jul 2026 20:47:19 GMT

As AI innovation, agentic applications, and Microsoft Marketplace opportunities continue to reshape customer demand, early alignment has never been more important. This Microsoft Marketplace community article explores why MCAPS Start for Partners on July 22 is a key moment for Software Development Company (SDC) partners, ISVs, and Marketplace publishers looking to align with Microsoft’s FY27 priorities.

Learn how Microsoft Marketplace investments, co-sell opportunities, app modernization initiatives, and emerging AI trends can influence your growth strategy, solution roadmap, and customer engagement plans for the year ahead. The article also highlights practical steps partners can take now to strengthen Marketplace readiness, identify areas for differentiation, and translate Microsoft priorities into actionable business outcomes.

If your organization develops, sells, or publishes solutions through Microsoft Marketplace, this timely read will help you prepare for the opportunities shaping FY27.

👉 Read the full article: Why MCAPS Start for Partners on July 22 Matters for Software Development Companies

UX Changes Need Approval?

mani0920 — Thu, 18 Jun 2026 05:50:21 GMT

Hey everyone. Quick question regarding Microsoft approvals.

We’ve already secured approval for our test and production environments, but we recently changed out a new, slightly refreshed UX for the feature (this is still in out testing as we can't release without Microsoft's approval).

Does anyone know if we need to re-submit for approval for a minor UX change? And if we do, can we just drop an email to the CSPP team, or do we need to fill out the official form as a brand-new request?

Thanks in advance!

Grow your business globally while selling locally through Microsoft Marketplace

Lindaj — Fri, 24 Jul 2026 20:32:54 GMT

Ready to reach new markets and grow through trusted partner ecosystems? Microsoft is expanding multiparty private offers to Australia, Japan, and South Africa, creating new opportunities for software companies and channel partners to scale globally while selling locally.

Discover how Microsoft Marketplace helps partners accelerate co-sell motions, simplify procurement, close larger deals, and unlock new revenue opportunities through partner-led selling.

Read the full article: Drive local growth with Microsoft Marketplace

Help amplify this important announcement across your networks:

Blog: https://partner.microsoft.com/blog/article/scaling-channel-growth-through-microsoft-marketplace
Community: https://techcommunity.microsoft.com/blog/PartnerNews/partner-blog--drive-local-growth-with-microsoft-marketplace/4537077
LI: https://www.linkedin.com/posts/microsoft-cloud-partner-program_drive-local-growth-with-microsoft-ma…
Facebook: https://www.facebook.com/mspartner/posts/pfbid02pWqxfpkcWjW2nyf7CuZYrnuGGXY6zyi3ZwsNka6zDems4iE9gqU…
X: Microsoft Partner (@msPartner) on X

Discover how Microsoft Marketplace helps accelerate AI innovation

Lindaj — Wed, 15 Jul 2026 20:37:13 GMT

Looking to simplify the path from AI exploration to commercial success? This Microsoft Marketplace event highlights how software development companies can access AI models, streamline procurement and deployment, integrate developer solutions, and scale customer reach through a single trusted platform.

Learn practical strategies for packaging, monetizing, and distributing AI-powered solutions across Azure, Microsoft 365, and the broader Microsoft partner ecosystem. Whether you're focused on product development, go-to-market strategy, alliances, procurement, or IT operations, this session offers valuable insights into accelerating time to market and delivering customer value through Microsoft Marketplace.

Learn more: https://techcommunity.microsoft.com/event/azureevents/from-ai-evaluation-to-deployment-with-microsoft-marketplace/4537062

Auto Activation for SaaS Private Offers is a Game Changer!

QuestSoftware — Wed, 15 Jul 2026 00:18:58 GMT

Shout out to Microsoft Marketplace for launching AUTO ACTIVATION for SaaS private offers.

This has simplified our sales operations for Microsoft Marketplace private offers, as well as dramatically improved our seller and customer experience with by eliminating the #1 reason we've historically seen block customers from completing Marketplace SaaS private offer procurement.

Auto activation for private offers allows customers to skip the step of going to our SaaS landing page and activate Marketplace SaaS billing by having to SSO with their AAD. The problem with this step is that most of our customers are in regulated industries, and their AAD admins do not allow SSO on SaaS landing pages without enabling profile sharing, which requires a Global Admin to enable.

We've encountered far too many times where our customer is scrambling to find their Global Admin so that they can complete the final steps to finish the steps to activate Marketplace SaaS billing. This also puts our sellers in the awkward position of having to help customers diagnose and troubleshoot the situation, which as a rule they are not equipped to, or find a Microsoft resource to help.

Now, with this new feature the whole SSO to our SaaS landing page and associated problems are eliminated. Ever since we started using it our customers' procurement experience has been faster and smoother. I'm looking forward to more improvements to the Marketplace experience!

Here is the feature: https://learn.microsoft.com/en-us/partner-center/marketplace-offers/create-new-saas-offer-plans#configure-auto-activation

A cautionary tale if you have customers who use Coupa

Dan-Langille — Thu, 09 Jul 2026 16:52:34 GMT

We learned the very very very hard way that next-day Marketplace invoicing does NOT play nicely with Coupa. Here's what happened:

Back in April, we closed a Marketplace transaction via private offer with one of our enterprise customers. Not a new customer, either - this was for a license extension with a current customer with which we'd transacted through Marketplace twice before.

30 days go by, and Partner Center still shows the invoice as 'uncollected.'

60 days go by, and Partner Center still shows the invoice as 'uncollected.'

I open a ticket with Marketplace support. And kudos to them, they pick up my ticket within an hour. "Customer hasn't paid the invoice," they tell us.

So now we are forced to take on the role of collections agency for a Microsoft invoice our customer hasn't paid and for which we don't know why they haven't paid. (Partner Center's Revenue reports are rather light on useful details.)

Our buyer inside the customer also has no idea why the invoice wasn't paid: She sits far away from the folks who pay the Microsoft bills. Her colleague in IT who pushed the buttons to purchase the private offer likewise has no idea why the invoice wasn't paid: He too sits far away from accounts payable.

We're baffled because never before have we had any delay in getting our payouts for this customer's Marketplace purchases. Our first thought is okay, maybe they now have custom net 60 payment terms with Microsoft. (A different issue we experienced on a different delayed payout back in January!)

After ten days of intensive investigations involving nearly a dozen different people, we finally discover the source of the issue: The customer pays its Microsoft bills through Coupa, BUT: they did NOT know about nor integrate into Coupa workflow the (relatively new) next-day invoicing mechanism for Marketplace transactions.

For their accounts payable team, if an invoice doesn't land in Coupa, it doesn't exist. The invoice for this Marketplace purchase was generated, but it got sent . . . nowhere, I guess?

So in picking up my support ticket, Marketplace Support could only say "Customer hasn't paid the invoice." They probably had no way to know the correct response was "Customer hasn't received the invoice."

Moral of the story: Ask your customers if they use Coupa. And if yes, prepare them for the possibility they might not receive the invoice for your software.

Unlock cloud value through Microsoft Marketplace

Lindaj — Fri, 10 Jul 2026 04:02:04 GMT

Discover how Microsoft Marketplace is enabling organizations to transform cloud spend into strategic business value through FinOps. By streamlining procurement, improving cost visibility, and enhancing financial governance, Microsoft Marketplace supports more effective cloud financial management at scale. Learn how to align IT and finance priorities while unlocking greater efficiency and control across your cloud investments.

Read the full article here: Microsoft Marketplace as a platform to support FinOps

Unlock Channel Growth in Australia with Multiparty Private Offers through Marketplace

Lindaj — Fri, 03 Jul 2026 00:43:09 GMT

Multiparty private offers are coming to Australia, creating new opportunities for software companies and channel partners to accelerate growth through Microsoft Marketplace. Join this Partner Office Hours session to learn how multiparty private offers and resale-enabled offers work together, strengthen partner collaboration, and drive channel-led sales. Gain practical guidance, localized insights, and actionable next steps to help you activate your Marketplace strategy.

👉 Register now: Multiparty private offers through Marketplace: channel growth in Australia

Marketplace Rewards benefits - Welcome call

SamirElmallah — Tue, 30 Jun 2026 00:56:02 GMT

Hi Microsoft Marketplace team,

I am trying to schedule the Marketplace Rewards welcome call from Partner Center, but I am unable to submit the form.

Whenever I complete the “Schedule a welcome call” form and click Submit, I receive the following error:

“Sorry, we’re having technical issues.

Thanks for submitting, we’re experiencing issues with the form right now. Please try again later.”

I have tried submitting again later, but the same error continues to appear.

Could someone please help confirm whether this is a known issue with the Marketplace Rewards welcome call form, or advise an alternative way to schedule the welcome call?

Thank you.