Pinned Posts
Forum Widgets
Latest Discussions
Lead traction from MS Teams Store vs MS Marketplace
Hello community! We have both a Teams app and a SaaS offer published in Microsoft Marketplace. We’ve noticed that we’re getting new organic installs directly from the Microsoft Teams Store, but these installs don’t seem to be reflected properly in Partner Center statistics. In particular, we can’t see enough details about these users/installs or track them in the same way we can track leads, views, and other activity for our SaaS offer. How are you tracking this audience? Is there another Microsoft report, analytics tool, or data source we should be using to understand where these Teams Store installs are coming from, at least those who click "Get it now" and don´t complete the installation. We would love to follow up them to provide security detales for their admin teams, so they can approve the installation. Would really appreciate any insights from those who have experience with this. 🙏Preview SaaS offer purchase fails at subscription creation
I'm publishing a transactable SaaS offer and testing the purchase flow in preview. Test purchases used to work, and then stopped working with no change on our side that would explain it. The purchase now fails at the final step: "Couldn't process your SaaS subscription" Earlier attempts also returned "400 Bad Request" from the marketplace SaaS service during checkout. Important: this offer previously accepted preview test purchases successfully. Several went through and created subscriptions. The same flow now fails every time, for no apparent reason and with no configuration change on our part. Setup: - Transactable SaaS offer, tested via the Azure portal preview link at the Publisher signoff stage. - Private test plan priced at $0, 1-year term, restricted to my own tenant. What I have already verified and ruled out: - The plan resolves and is selectable. The failure page even shows the correct plan name, so the preview audience and private-plan tenant restriction are working. The failure is at subscription creation, not plan visibility. - Buying subscription is Pay-As-You-Go, spending limit off, Enabled. - Microsoft.SaaS, Microsoft.Marketplace, and Microsoft.MarketplaceOrdering resource providers are all registered. - A valid payment method (credit card) is on the billing profile. - The buyer's market (country) is included in the plan's markets. - Azure Private Marketplace store exists but is disabled, so it is not blocking. - I republished the offer to regenerate a fresh preview link. Preview creation completed successfully. - It fails identically for the Azure account owner, not just a delegated tester. So purchases worked before, every setting I can find is still correct, and it now fails at Microsoft's subscription-creation step. Questions: 1. Has anyone had preview test purchases work and then suddenly start failing with "Couldn't process your SaaS subscription," and found the cause? 2. Is this a known platform-side issue? The republish-with-a-small-edit workaround did not help.Marketplace trainings and events calendar (updated 09/11/26)
-Welcome to our calendar for accessing upcoming Marketplace trainings and events, along with links to recent resources. This page is a go-to resource for discovering training sessions and events designed specifically for software development companies related to Microsoft Marketplace. Whether you’re building innovative solutions or publishing to the commercial marketplace, you’ll find content to help you stay ahead in today’s fast-moving tech landscape. We’ve organized dedicated areas for partners and customers, making it easy to find sessions most relevant to your needs. Some events are upcoming, while others are past recordings that remain valuable for learning and growth. This page is updated frequently with new opportunities. Be sure to subscribe for notifications; instructions are provided at the bottom of this post. Explore the upcoming AI events below, revisit past sessions, and feel free to comment with any questions. ****Sessions updated as of 09/11/2026**** Partner and Channel Partner sessions Upcoming sessions Date Time Area Title Description Link 10/7/26 8:30 AM PDT Guest office hour Marketplace co-sell playbook: From co-sell ready to closed-won Join this partner-focused session to learn how successful organizations turn co-sell opportunities into closed-won business. Kevin Flitcroft of Spektra Systems shares proven strategies for stakeholder alignment, commercial readiness, Microsoft Marketplace positioning, and customer-focused sales execution. Microsoft co-sell playbook: From co-sell ready to closed-won Recorded Partner Office Hour Sessions Date Area Title Description Link 9/10/26 Guest office hour How leading partners drive co-sell success with Marketplace Learn how successful software companies use Microsoft Marketplace to expand reach, strengthen co-sell relationships, and drive repeatable revenue growth. Join Reis Barrie of Carve Partners for insights into building Marketplace momentum and creating co-sell opportunities across the Microsoft partner ecosystem. View the recording 08/06/2026 (JAPAN) Office hour Multiparty private offers through Marketplace: channel growth in Japan Discover how multiparty private offers can help software companies and channel partners pursue new channel-led growth opportunities in Japan. This session conducted in Japanese explains the deal flow, eligibility requirements, first steps, and customer value including how eligible purchases can contribute toward Azure consumption commitments. View the recording 07/15/2026 (AUS) Office hour Multiparty private offers through Marketplace: channel growth in Australia Microsoft Marketplace offers multiple ways for partners to work together and grow through the channel. With multiparty private offers launching in Australia on July 16, alongside resale enabled offers, join us to learn how can you can activate channel-led sales. View the recording 06/17/26 Office Hours The Marketplace playbook for channel-led sales Get a practical playbook for scaling channel-led sales through Microsoft Marketplace, including how to recruit and activate partners using resale-enabled offers and multiparty private offers. Learn proven best practices, go-to-market resources, and real-world lessons. View the recording 05/19/26 Office Hours Multi-currency private offers in Microsoft Marketplace Join a practical walkthrough to learn how multi-currency transaction are managed through Marketplace. Gain confidence in creating private offers in local currency and get foundational knowledge to support sales of resale enabled offers. View the recording 05/07/26 Partner Session Turning co-sell readiness into real Microsoft Marketplace revenue Join Clazar as they share insights on how to be co-sell ready and how to translate it into a meaningful pipeline and an active, revenue generating partnership with Microsoft sellers. View the recording 4/28/26 Partner Session Maximize selling with Microsoft and Marketplace ROI Join us as WorkSpan shares real workflows used by partners who have closed over $5B in co-sell revenue with Microsoft. Learn best practices for navigating selling end-to-end with Microsoft. View the recording 04/15/26 Office Hours Seamless private offers: From creation to purchase and activation Join this Partner Center walkthrough of private offer execution from creation to customer purchase to partner activation View the recording 04/02/26 Partner Session Why Azure belongs in your multi-cloud strategy Tune in to hear WeTransact share when and why Azure should be part of your strategy. Find out how to replicate solutions for Azure. Hear why Marketplace-aligned companies are able to move quickly using Microsoft tools, funding, and incentives. View the recording 03/24/26 Partner Session Best practices for scaling Marketplace channel-led sales Join guest speaker team from Tackle as they walk through opportunities to scale partner driven revenue. Hear how to activate channel opportunities using multiparty private offers and learn when to leverage resale-enabled offers to expand partner reach. View the recording 03/18/26 Office Hours (Partner) Build, publish, and optimize Marketplace offers with App Advisor Learn what App Advisor is, how it works, and how it can help partners accelerate Marketplace offer creation. Live demo walk through; validating value to publishing and optimizing your listing. View the recording 03/11/26 Partner Session AI-powered automation for Marketplace private offers and IP co-sell Learn from guest speaker Jon Yoo, Suger, how software development companies can use AI-powered automation to simplify buying through Microsoft Marketplace, streamline private offers, and optimize co-selling opportunities. View the recording 02/25/26 Partner Session Inside Azure IP co-sell: What high-performing software developers do differently Get an inside look at the signals Microsoft uses to evaluate Marketplace and Azure IP co-sell readiness with insights from Barbara Treviño of Labra. Learn what top software companies do differently to accelerate approvals and boost GTM impact. View the recording 02/18/26 Office Hours (Partner) How to build a Microsoft Marketplace channel practice Building a successful Marketplace practice takes the right people, process, and strategy working together. Learn how top performing partners organize their teams across alliances, operations and leadership View the recording 1/21/26 Office Hours (Partner) Microsoft Partner Center reporting Get to know the Partner Center Insights and Earnings workspaces. Walk through Earnings, Customer, Order, Usage and Revenue reports. View the recording 12/18/25 Office Hours (Partner) Introducing resale enabled offers Explore resale enabled offers through Microsoft Marketplace. View recording 12/04/25 Partner Session AI-powered acceleration: scale faster on Microsoft Marketplace Go beyond listing basics and explore how Microsoft Marketplace can act as a strategic revenue engine. View recording 11/04/25 Partner Session How to structure your Microsoft Partner Center account for long-term success Learn best practices for setting up your Partner Center account for operational and marketplace success. View recording 08/28/25 Office Hours (Partner) Certified software designations: FY26 benefits updates Overview of certified software designations and FY26 benefit updates. View recording Customer sessions Upcoming sessions Date Time Area Title Description Link Coming Soon Coming Soon Office Hours (Customer) Coming soon ☕ New Customer Office Hours are percolating behind the scenes. More details coming soon! Stay Tuned 👀 Recorded Customer Office Hour sessions Date Area Title Description Link 09/2/2026 Office Hours (Customer) Evaluate and buy solutions with Microsoft Marketplace Help customers evaluate and buy solutions with greater confidence. This Microsoft Marketplace session explores intelligent discovery, free trials, private offer requests, flexible contract durations, and practical ways partners and sellers can create purchasing arrangements aligned to customer priorities. View the recording 07/29/2026 Office Hours (Customer) Accelerating AI development with Microsoft Marketplace Learn how Microsoft Marketplace helps software development companies simplify procurement, streamline integration, and access AI models and developer tools through a single platform. Find out how to accelerate time to market, enhance operational efficiency and scale customer reach across Azure, Microsoft 365, and the Microsoft global partner ecosystem. View the recording 06/24/26 Office Hours (Customer) Microsoft Marketplace as FinOps platform Learn how Marketplace can help organizations simplify procurement, centralize billing, and better align software investments to optimize cloud and AI spend. Discover actionable strategies to improve cost visibility and ROI and leverage Marketplace as a key component of your FinOps approach. View the recording 05/28/26 Office Hours (Customer) Dragon Copilot AI apps and agents in Microsoft Marketplace Healthcare organizations discover how Dragon Copilot can help accelerate time to value by connecting with trusted partner solutions that streamline workflows and embed AI directly into daily operations. View the recording 04/29/26 Office Hours (Customer) Using Microsoft Marketplace to optimize Azure spend For organizations with an Azure cloud commitment Microsoft Marketplace can be a powerful tool for optimizing how the spend is used. Explore how your organization can leverage its Azure commitment to support software investments through Microsoft Marketplace. View the recording 03/25/26 Office Hours (Customer) Charting your AI strategy for manufacturing with Marketplace Build, buy, or blend? Gain the insights you need as a manufacturer to scale AI apps and agents across the factory floor using Microsoft Marketplace. Hear about practical manufacturing scenarios View the recording 02/25/26 Office Hours (Customer) Accelerate AI adoption through Microsoft Marketplace Explore practical AI use cases available through Microsoft Marketplace - from prebuilt AI apps and agents to AI-powered solutions that simplify deployment. View the recording 01/28/26 Office Hours (Customer) Optimize cloud cost and performance Learn proven strategies to accelerate time-to-value for cloud and AI investments using Microsoft Marketplace. View the recording 12/11/25 Office Hours (Customer) Chart your AI app and agent strategy Insights into build, buy, or blend approaches for AI apps and agents using Microsoft Marketplace. View recording 07/30/25 Office Hours (Customer) FinOps and the Microsoft Marketplace Learn how Microsoft Marketplace supports FinOps practitioners and accelerates AI transformation. View recording Subscribe to this post If you're not already a Tech Community member, create an account at techcommunity.microsoft.com. Select Subscribe from the three‑dot menu in the upper‑right corner of this post. Under Notification Settings, choose to be notified of edits and comments, and select whether you'd like updates immediately, daily, or weekly (weekly recommended). You can also subscribe to the entire Marketplace Community via the Marketplace Community homepage. ``Could Marketplace Become an AI Discovery Agent?
Today, customers still find apps in Marketplace by searching keywords or browsing categories. In a large catalog like the Marketplace, that often feels like guesswork. Publishers describe similar solutions differently, and customers rarely know the exact keywords to use. Many customers end up scrolling through listings, getting tired, and leaving. When that happens, we as publishers never get the chance to connect with them. What if Marketplace used AI to change that? Instead of searching, customers could simply describe what they need: “I need a time-tracking app that works natively in Microsoft 365 and Microsoft Teams, has light project management, follows our security policies, and keeps all company data inside our tenant in line with General Data Protection Regulation (GDPR).” An AI agent could instantly suggest the best matching apps and guide the customer directly to Get it now. And maybe the next step is even bigger: What if Marketplace became an agent or coworker for Microsoft Copilot, helping users discover and install the right apps simply by asking? Curious what others think—could this be the future of Marketplace discovery?Turn your SaaS application into a revenue-ready offer with Microsoft Marketplace
Building a great SaaS application is just the beginning. Turning that innovation into a transactable offer requires the right approach to tenant isolation, subscription lifecycle management, billing, security, operations, and Marketplace onboarding. The Agentic Road to Revenue explores how Git-Ape SaaS skills can help software companies move from SaaS concept to a commercially ready Microsoft Marketplace offer. Follow the Contoso Outdoors journey to see how an agentic, repository-driven approach brings architecture decisions, Marketplace integration, fulfillment and metering, security, operational readiness, and Partner Center onboarding into one practical path. Whether you’re planning your first transactable SaaS offer or refining an existing Marketplace strategy, this article offers a useful blueprint for turning technical decisions into a scalable commercialization plan. Read the full article to explore the agentic path from SaaS application to Microsoft Marketplace revenue: The Agentic Road to RevenueFinding your billing account ID for private offers
Private offers on Marketplace allow software vendors to create customized pricing and purchasing terms for your organization. To receive a private offer, you'll need to provide your billing account ID. Watch this new short video to learn how to locate your billing account ID in the Azure portal, understand the different formats used by Microsoft Customer Agreement, Microsoft Online Services Program, and Enterprise Agreement billing accounts, and share the correct information with your software vendor. Whether you're purchasing cloud, software, or AI solutions through Marketplace, this quick walkthrough will help you prepare the information needed to receive a private offer tailored to your organization.
Using OneDrive workspaces to maintain QBR history and monitor quarterly account performance changes
Hi Marketplace community, I wanted to share a practical Microsoft 365 agent pattern we have been working on for recurring account-review workflows. In merchant services, quarterly business review preparation often starts with the same basic ingredients: a CSV or TSV export, a set of merchant accounts, performance metrics, PowerPoint scorecards, and follow-up notes. The challenge is not just generating one review. It is maintaining a repeatable QBR history across many accounts and making it easier to spot what changed from one quarter to the next. With https://marketplace.microsoft.com/en-us/product/WA200010195, we are exploring a Microsoft 365-native workflow where the agent helps account teams: - Generate QBR scorecards for one merchant or multiple merchant accounts from CSV/TSV data. - Create PowerPoint outputs for each account. - Save each run into an organized OneDrive workspace. - Maintain an index of accounts and per-account status for the run. - Support follow-up workflows with draft email content. - Use sample workbook content to demonstrate quarter-over-quarter change detection across volume, authorization performance, acceptance cost, disputes, and refunds. The core adoption pattern is simple: use OneDrive not just as file storage, but as the persistent workspace for recurring business reviews. Each QBR run becomes easier to revisit, share, compare, and operationalize. For teams managing many customer or merchant accounts, this turns QBR preparation from a one-off deck-building task into a more durable account-performance workflow. I would be interested to hear how other Marketplace builders are approaching similar patterns: - Are you using OneDrive or SharePoint as the durable workspace for agent-generated outputs? - How are you helping users compare business performance across reporting periods? - Are customers asking for more “history and change tracking” rather than just one-time generated artifacts? The app is listed on Microsoft Marketplace here: https://marketplace.microsoft.com/en-us/product/WA200010195Learn how leading partners turn Microsoft Marketplace into a co-sell growth engine
A transactable Marketplace offer is just the beginning. In this expert blog, Reis Barrie, Founder and CEO of Carve Partners, shares four key practices top-performing partners use to help sellers drive co-sell success and accelerate growth through Microsoft Marketplace. Discover how to integrate Marketplace into your sales process, equip sellers with actionable account insights, identify stronger co-sell opportunities, and scale customer incentive programs. You'll also learn common pitfalls to avoid and practical ways to strengthen your Marketplace go-to-market motion. Read the blog to learn how leading partners transform Marketplace from a listing into a repeatable revenue growth strategy. Join us live on September 10 as Reis expands on these insights and answers your questions during an interactive Q&A session. Read the blog: Four things leading partners teach their sellers to turn a Marketplace listing into co-sell growth Add event to your calendar How leading partners drive co-sell success with Marketplace
