The site's favicon is not displayed in Bing search results

Copper Contributor

Hello dear Microsoft/Bing Community!

I kindly ask for your help in understanding the issue of displaying the favicon in Bing search results.

My website doesn't show it neither for main page https://tictactoefree.com/:

Tictac_2-1689871971803.png

nor for alternative language pages like https://tictactoefree.com/pl/:

Tictac_1-1689871915117.png

For a correct implementation of the favicon, I followed the steps from Bing's forum:

https://answers.microsoft.com/en-us/bing/forum/all/what-are-the-requirements-to-display-favicon-on/2...

Quote: "To display a favicon on Bing search results, the website must meet the following requirements:
1. The website must have a valid favicon file in the root directory of the website.
2. The favicon file must be in either .ico, .png, .gif, or .jpg format.
3. The favicon file must be at least 16x16 pixels in size, but it is recommended to use a larger size of at least 32x32 pixels.
4. The favicon file must be accessible and not blocked by any robots.txt rules or server configurations.
5. The website must have a valid sitemap.xml file, and the sitemap should include the URL of the favicon file."

Based on this, I added links to the image sizes 16*16 & 32*32 to the page code:

Tictac_0-1689871523653.png

However, I did not follow the 5th step "5. The website must have a valid sitemap.xml file" and did not add a link to the favicon in the sitemap.

On the one hand, I have concerns about how Google might perceive a link to the favicon in the sitemap (whether it will affect ranking time), and on the other hand, I looked at other sites in the search results and did not find links to favicons in their sitemaps.

This is the code of competitor who does not have a favicon mention in sitemaps but is OK with displaying it in search results:

Tictac_4-1689872279708.png

Tictac_3-1689872244956.png

Could you please advise, perhaps I did something wrong in the code? And maybe there's another way to feed Bing my favicon so it could pull it into the search results? Or possibly my website has another issue I don't see.

Thanks in advance for any piece of advice!

PS. The problem still exists:(

21 Replies
I have the same problem. And when I look at the competitors whose favicon is visible, none of them have a favicon url in their sitemap.

I am having the same issue with the website https://zenkins.com/. Favicon is displayed in Google search results but not in the Bing search.

Bing search result:

Jik_Tailor_0-1702308346243.png

Google search result:

Jik_Tailor_1-1702308379415.png

 

@Tictac 

 

I checked your source code of https://tictactoefree.com,
Find the code is quite right:

<link type="image/x-icon" href="/favicon.ico" rel="shortcut icon">

<link rel="shortcut icon" href="https://playtictactoe.org/assets/images/icon-16.png">

 

And the image file works well:

69a2a6a1-3287-444b-9df5-72289d08c0c9.png

 

It is important to note that it may take some time for the Bing search engine to display the favicon of the site, as the Bing web crawler needs to scrape and update all the website data. 

@Tictac Did you ever get a resolution to this? I'm having the same issue with two of my sites. 

We have similar issue on https://www.sitelint.com/. After updating the favicon itself now it doesn't show up in the search results. I think keeping favicon.ico in the root folder was working. However, we have added 4 different favicons and maybe Bing isn't able to recognise them.

Bing favicon indexing is not good, it does not update it automatically I have been trying for months. 
Only way is to contact support, and they will update it for you.
Webmaster Support - Bing Webmaster Tools

Ähnliches Problem mit meiner Website https://petyinfo.de/

same thing for those: conference room software and ienex i wonder why bing does that?

I am having the same issue with the my website https://onezoom.vn/. Favicon is displayed in Google , not Bing seach
I also had the same problem with the website https://axidigi.com/ Favicon is displayed in Google search results but not in the Bing search.

I have the same problem and it's for all pages (https://www.techabeille.fr/). What's the best way to solve this problem?

Tech_Abelle_0-1707311279922.png

 

Thanks That works 100%.

I am having the same issue with my site Daily Magazine.

@stdhamza Read my above response. That should help you. At least that helped me and few others as well.

Yes, this only solution for me and it's works. Thanks @ChhatreshKhatri

@Tictac, did you ever find a solution I have the same issue with my website https://cairnsafetytechnology.com/ the favicon shows in Google Search but not in Bing search

You need to contact with Webmaster Support - Bing Webmaster Tools. That works 100%.