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justinroyal
MicrosoftJoined Nov 10, 2021
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Re: ISV Success FAQ: Are their limitations for use of the Azure Sponsorship credits?
Hi BenRitchie -If a partner already has transactable solutions on the Marketplace and is eligible for Azure Credits from Marketplace Rewards, these credits can be transferred to an MCA by completing this form.22Views1like1CommentMarketplace trainings and events calendar
-Welcome to our calendar for accessing upcoming Marketplace trainings and events, along with links to recent resources. This page is a go-to resource for discovering training sessions and events designed specifically for software development companies related to Microsoft Marketplace. Whether you’re building innovative solutions or publishing to the commercial marketplace, you’ll find content to help you stay ahead in today’s fast-moving tech landscape. We’ve organized dedicated areas for partners and customers, making it easy to find sessions most relevant to your needs. Some events are upcoming, while others are past recordings that remain valuable for learning and growth. This page is updated frequently with new opportunities. Be sure to subscribe for notifications; instructions are provided at the bottom of this post. Explore the upcoming AI events below, revisit past sessions, and feel free to comment with any questions. Partner and Channel Partner sessions Upcoming sessions Date Time Area Title Description Link 01/21/26 8:30 AM PST Office Hours Marketplace Office Hours for Partners Join us for a deep dive into Microsoft Marketplace reporting in Partner Center. Learn how to navigate the Insights and Earnings workspaces and use available reports to maximize your Marketplace data. January 2026 Office Hours 02/18/26 8:30 AM PST Office Hours Marketplace Office Hours for Partners Tune in for updates, insights, and live Q&A to help you sell through Microsoft Marketplace. Topic TBD. February 2026 Office Hours 03/18/26 8:30 AM PST Office Hours Marketplace Office Hours for Partners Tune in for updates, insights, and live Q&A to help you sell through Microsoft Marketplace. Topic TBD. March 2026 Office Hours 04/15/26 8:30 AM PST Office Hours Marketplace Office Hours for Partners Tune in for updates, insights, and live Q&A to help you sell through Microsoft Marketplace. Topic TBD. April 2026 Office Hours 05/20/26 8:30 AM PST Office Hours Marketplace Office Hours for Partners Tune in for updates, insights, and live Q&A to help you sell through Microsoft Marketplace. Topic TBD. May 2026 Office Hours 06/17/26 8:30 AM PST Office Hours Marketplace Office Hours for Partners Tune in for updates, insights, and live Q&A to help you sell through Microsoft Marketplace. Topic TBD. June 2026 Office Hours Recent Recorded Sessions Date Area Title Description Link 12/18/25 Office Hours (Partner) Introducing resale enabled offers Explore resale enabled offers through Microsoft Marketplace. View recording 12/04/25 Partner AI-powered acceleration: scale faster on Microsoft Marketplace Go beyond listing basics and explore how Microsoft Marketplace can act as a strategic revenue engine. View recording 11/04/25 Partner How to structure your Microsoft Partner Center account for long-term success Learn best practices for setting up your Partner Center account for operational and marketplace success. View recording 08/28/25 Office Hours (Partner) Certified software designations: FY26 benefits updates Overview of certified software designations and FY26 benefit updates. View recording Customer sessions Upcoming sessions Date Time Area Title Description Link 01/28/26 8:30 AM PST Office Hours (Customer) Optimize cloud cost and performance Learn proven strategies to accelerate time-to-value for cloud and AI investments using Microsoft Marketplace. View event Recorded sessions Date Area Title Description Link 12/11/25 Office Hours (Customer) Chart your AI app and agent strategy Insights into build, buy, or blend approaches for AI apps and agents using Microsoft Marketplace. View recording 07/30/25 Office Hours (Customer) FinOps and the Microsoft Marketplace Learn how Microsoft Marketplace supports FinOps practitioners and accelerates AI transformation. View recording Subscribe to this post If you're not already a Tech Community member, create an account at techcommunity.microsoft.com. Select Subscribe from the three‑dot menu in the upper‑right corner of this post. Under Notification Settings, choose to be notified of edits and comments, and select whether you'd like updates immediately, daily, or weekly (weekly recommended). You can also subscribe to the entire Marketplace Community via the Marketplace Community homepage. ``179Views3likes1CommentMicrosoft Marketplace projected to be $300B partner revenue opportunity by 2030
Microsoft Marketplace is projected to be a $300B partner revenue opportunity by 2030, according to a commissioned study by Omdia. For partners who sell through Marketplace, the study found: • 88% see revenue growth • 75% close sales faster • 69% get larger deals Read the full report here to learn how Marketplace will drive opportunities for both software companies and channel partners in the coming years.Managing your Microsoft Marketplace community subscriptions
As the Microsoft Marketplace community continues to grow, I recommend managing your subscriptions to get the content most relevant to your top areas of interest, at the right time. About Labels and Subscriptions: You may have noticed that posts within this discussion forum contain labels such as "Build," "Publish," "Grow," and "ISV Success." These labels are applied to help you identify focused on specific Marketplace topics (Building apps for Marketplace, publishing apps, growing your sales of apps on Marketplace, etc.) There are similar labels applied to all blogs on the marketplace blog: "Thought Leadership" - includes content on best practices, interviews with marketplace partners, etc. "Roadmap & Functionality" - any content related to the marketplace roadmap and new features/functionality You can "subscribe" to certain labels based on your areas of interest, which allows for a more customized community experience. For example. on the Marketplace blog site, if you are most interested in Roadmap & Functionality content. you can adjust your settings to be notified immediately when new content with this label is published. And if you are interested in other topics, such as ISV Success, you can still subscribe, but just elect to receive notifications less frequently. Starting with subscriptions Refer to this general help article on subscriptions and notifications: Managing Preferences, Subscriptions and Notifications - Microsoft Community Hub If you're not a member of the Tech Community already, create an account at techcommunity.microsoft.com Manage your subscription settings so that you can receive email updates on the content you are interested in. Manage these settings by selecting your profile icon in the top right corner of the community, selecting "My Settings," and selecting "Subscriptions & Notifications. You can also subscribe to the entire marketplace community which will provide you with regular updates on all Marketplace discussion topics happening in this forum. To do this, click "follow" in the upper right corner of the Marketplace community homepage. Getting Started in the Community: General information about starting on the community can be found via these resources: Getting Started on the Tech Community - Microsoft Community Hub Contributing to the Community - Microsoft Community Hub694Views1like2CommentsRe: Azure customer usage attribution (CUA) - report or validate it is working?
Hi ph_richardson - Here's some additional information related to your question: Customer Usage Attribution (CUA) validation is critical when you’re using Azure PowerShell with the ISV/SDC Tracking GUID to provision resources in a customer tenant. Here’s how you can report and validate that the attribution is working - take a look below and let me know if you have any additional questions. How CUA Works The Tracking GUID (also called PartnerId) is passed during resource creation (e.g., VM deployment) via Azure PowerShell or ARM templates. Azure logs this GUID in the resource metadata, which is then used for attribution in Partner Center. How to Validate CUA Check Resource Metadata After provisioning, inspect the resource properties in the customer tenant:PowerShellLook for the tag PartnerId or MicrosoftPartnerNetworkID with your GUID. Show more lines Get-AzResource -ResourceGroupName <RGName> -Name <ResourceName> | Select-Object -ExpandProperty Tags Use Azure Activity Logs Query the Activity Log for the deployment operation:PowerShellConfirm that the deployment includes the PartnerId. Show more lines Get-AzActivityLog -StartTime (Get-Date).AddDays(-7) -ResourceGroupName <RGName> Partner Center Reporting Attribution data flows into Partner Center Analytics (under Customer Usage Attribution reports) within 24–48 hours. Navigate to: Partner Center → Insights → Customer Usage Attribution Filter by your MPN ID or Tracking GUID. Validate that the usage metrics (VM hours, resource consumption) appear. Optional: Azure Resource Graph For bulk validation across subscriptions:PowerShell Show more lines Search-AzGraph -Query "Resources | where tags['PartnerId'] == '<YourGUID>'" Common Pitfalls GUID not applied: Ensure you use the correct parameter (-Tag @{ 'PartnerId'='<GUID>' }) during deployment. Cross-tenant provisioning: Attribution only works when resources are deployed in the customer tenant, not in your own subscription. Delay in reporting: Partner Center updates are not real-time; allow up to 48 hours.41Views1like5CommentsRe: Where to access "Customer Propensity Scoring"?
Hi ph_richardson, Customer Propensity Scoring is a Marketplace Rewards benefit that uses Microsoft analytics models to score your prospect pipeline based on their likelihood to transact through the Microsoft Marketplace. The output is a score (low/medium/high or numeric) that helps you prioritize high-potential leads for co-sell and marketplace deals. Eligibility: You must have a live offer listing in AppSource or Azure Marketplace. Minimum Marketplace Rewards tier: $100K MBS or 1K Teams MAU. Completion of the listing optimization benefit. Access Path: Marketplace Rewards Toolbox (aka.ms/MarketplaceRewardsToolbox) is the activation point. In Partner Center, go to Marketplace Rewards → Benefits workspace → Activate benefit. Once activated, you’ll see the option to Start Benefit for Customer Propensity Scoring.95Views3likes1CommentRe: FAQ: Using meters on AppSource transactable offers
Hi kitameraki_com - not sure if you saw the recent announcement, but today we shared this news: Introducing Microsoft Marketplace — Thousands of solutions. Millions of customers. One Marketplace. - The Official Microsoft Blog The new Microsoft Marketplace, a single destination to find, try, buy and deploy cloud solutions, AI apps and agents. Azure Marketplace and Microsoft AppSource are now unified to simplify cloud and AI management. Available today in the US and coming soon to customers worldwide.81Views1like0CommentsAnnouncing the new and reimagined Microsoft Marketplace
Today, Microsoft launched the reimagined Microsoft Marketplace—your trusted destination for cloud solutions, AI apps, and agents. By unifying AppSource and Azure Marketplace, the new experience accelerates business transformation for customers and unlocks fresh growth opportunities for partners. The Microsoft Marketplace is now a single place to discover, try, buy, and deploy cloud-based innovations. Learn how these updates can help you expand your reach, differentiate your solutions, and deliver trusted outcomes by reading this blog.Re: Request for Private Link Support in Microsoft Office Add-in Store
Hi MajuMadhusudanan - thanks for your input here! Our team reviews all feedback provided through the marketplace community, and posts like this are helpful in capturing what's top of mind for our community members. As always - if other community members have additional thoughts or comments on this request, I encourage you to contribute to the conversation to help us understand your perspective.40Views1like0CommentsFAQ: Agency fee reduction for auto-renewals and steps required for reduction
Q: I have a few questions related to the agency fee discount for renewals (Agency fee discount for renewals - Marketplace publisher | Microsoft Learn), Does the reduction to 1.5% for a renewal also apply if the offer is auto-renewing? My understanding is that the renewal only applies if a new private offer is created and the pop-up checkbox is confirmed that this private offer is for a renewal. Is that correct? A: Your understanding for both of these is correct.65Views0likes0CommentsFAQ: Is private plan or private offer better for Year 2 for co-sell eligible publisher?
Q: I'm a publisher that published a private plan for year 1 and am now at the verge of publishing a private plan for year 2. I'm now contemplating whether to go with a private plan or private offer. I am co-sell eligible becaues of the first year deal. If I publish a private plan for year 2, can the client use that for MACC decrement or does it has to be a private offer? A: Private plan or private offer will both do the trick, however there's more functionality available with a private offer. Flexible billing options most importantly. It's also becoming the more common customer purchasing experience. Last but not least, the reporting provides much more information when it's a private offer than a private plan, so our recommendation is to go with the private offer.39Views0likes0CommentsRe: Vulnerabilities Introduced in CNAB after using cpa buildbundle
Hi theedgespecialist - I have not gotten any additional information from you regarding this case, but here is some additional information that may be helpful: You can try: helm template --generate-name . and see if there is any error64Views0likes0CommentsRe: Vulnerabilities Introduced in CNAB after using cpa buildbundle
Hi theedgespecialist - our team needs some more detailed information to understand your question here. Can you send me a direct message on the community site with more detailed information so we can better understand your question?88Views1like1CommentRe: FY26 Transact & Grow Campaign?
Hi JohanAussenac - Partners can use this link to register for upcoming webinars where we will share all of our partner investment offer details: MCILandingPage Listing Page There is a webinar next week ("FY26 SDC Partner Investments Landing Call") that addresses this topic. You can also access the deck on FY26 offers here.172Views1like0Comments
Recent Blog Articles
Microsoft Marketplace Rewards FY26: Partner incentives, Azure sponsorships, and growth strategies
As Microsoft continues to expand its commercial marketplace ecosystem, the Microsoft Marketplace Rewards program introduces powerful new FY26 incentives for software development companies and channel...525Views1like1CommentICYMI: Why Most ISVs Miss Out on Co-Sell Revenue: Insights from Episode 1 of Co-Sell Coaching
Co-selling with Microsoft can be one of the most powerful ways to accelerate your business – but it’s also one of the most misunderstood. Many ISVs struggle to turn their Microsoft partnership into r...78Views0likes0CommentsWhy most ISVs leave co-sell revenue on the table: what to expect in Episode 1 of Co-sell Coaching
Too many ISVs dive into co-sell expecting Microsoft sellers to drive deals for them right out of the gates. Spoiler alert: that’s not how it works. The good news is that success isn’t about luck – ...184Views2likes0Comments
