How software companies can expand their SMB reach with Microsoft Marketplace and AI

How can software companies turn a Microsoft Marketplace presence into greater customer reach and growth?

Explore how Microsoft Marketplace can help software companies connect with more small and medium business (SMB) customers, support scalable sales, and expand into new markets in the age of AI. The article highlights Ntegral’s evolution from a traditional systems integrator to a software company with more than 300 enterprise solutions and deployments in more than 150 countries.

You’ll also get a preview of what Ntegral President and CTO Dexter Hardy will bring to Ultimate Partner LIVE Reston, including practical perspectives on building beyond a Marketplace listing, developing pipeline, reaching SMB customers, and incorporating AI into a broader growth strategy.

Read the full article to discover how Marketplace, AI-powered innovation, and an SMB-focused product strategy can work together to create new opportunities for software companies.

👉 Explore now: How software companies can reach more SMB customers through Microsoft Marketplace in the age of AI