Certified Software Designations: FY26 Benefits Updates
If you are a software development company selling through the Microsoft commercial marketplace, don’t miss this office hours session. Learn how to stand out to Microsoft customers and sellers -- and unlock the top-tier of benefits available to software development company partners. Walk away with a better understanding of: Certified software designation: What it is and why it matters FY26 updates: New benefits and incentives for designated partners Getting started: Steps to begin your designation journey Where can I access the deck? Click here to download the slides presented in this session of Office Hours. When is the next Office Hours session? Bookmark the Marketplace Community for announcements about upcoming Office Hours events.Office hours for partners: Marketplace rewards for FY26
If you are a software company or channel partner selling through the Microsoft commercial marketplace, don’t miss our first Office Hours session of the new fiscal year! We start with an update on Marketplace Rewards for channel partners, which is now generally available for FY26. We then dive into the following topics and answer your questions live: Marketplace Rewards benefit tiers and changes from the pilot program Essential tips for utilizing Microsoft Azure Sponsorship to win multiparty private offer deals Lessons learned from successful partners Where can I access the deck? Click here to download the slides presented in this session of Office Hours. When is the next Office Hours session? Bookmark the Marketplace Community for announcements about upcoming Office Hours events.How to structure your Microsoft Partner Center account for long term success
A well-defined Microsoft Partner Center account is critical for smooth operations, marketplace success, and an overall better experience in the portal. But with multiple configuration options, identifiers, and account relationships to understand, it’s easy to get lost in the details. In this discussion, we’ll walk through how to set up and organize your Microsoft Partner Center account for operational efficiency and marketplace success. What we will cover Understand account structures and publisher configurations Working with important identifiers used in account management and support scenarios Scenarios and best practices for long-term successful management of your accounts By the end, you’ll know exactly how to structure your Microsoft Partner Center account so that it supports your organization’s needs today and scales with you as you grow in the Microsoft ecosystem. Ready to optimize your Partner Center account? Join us November 4th at 9:00 AM PST to learn more and ask questions. How do I participate? Select “Add to calendar” to save the date, then click the “Attend” button to save your spot, receive event reminders, and participate in the Q&A. If you can’t make the live event, don’t worry. You can post your questions in advance and catch up on the answers and insights later in the week. This session will be recorded and available on demand immediately after airing. Where do I post my questions? Scroll to the bottom of this page and select “Comment.” This event will feature AI-generated captions during the live broadcast. Human-generated captions and a recap of the Q&A will be available by the end of the week.Build enterprise-ready AI agents with confidence: Microsoft AI agent envisioning series
In today’s fast-paced software landscape, keeping up with new technologies and frameworks to build secure, scalable, and enterprise-ready AI apps and agents is more critical—and more complex—than ever. The Microsoft AI Agent Envisioning Series is a four-part webinar experience designed to equip software development companies with the frameworks, tools, and strategies needed to build, publish and monetize AI agents using Azure AI Foundry and the Microsoft Marketplace. Whether you're launching new solutions or evolving existing ones, this series will help you accelerate development, ensure compliance, and scale with confidence. Why Attend? Software companies are racing to deliver intelligent, autonomous solutions that scale. But building commercially viable AI agents that are secure, compliant, and enterprise-ready is no small feat. That’s why we created the Microsoft AI Agent Envisioning Series—a webinar series designed to help you build, publish, and monetize AI agents using Azure AI Foundry, with your preferred coding practices and standards. What You’ll Gain Each session delivers step-by-step guidance, technical best practices, and business strategy to help you: Architect AI agents for real-world business impact Package and publish your solution on the Microsoft Marketplace Build trust with enterprise customers through security and compliance Monetize with confidence using proven go-to-market frameworks The Sessions *It is not required to take the sessions in order. Session 1: Introduction to AI Agent Opportunities and Azure AI Foundry Explore the evolution from general LLMs to specialized agents. Learn how Azure AI Foundry simplifies development and unlocks new monetization paths. Session 2: Architecting AI Solutions for Marketplace Monetization Use the Marketplace Lean Canvas to define your agent’s value. Learn how to optimize cost, select models, and align pricing with customer outcomes. Session 3: Publishing & Releasing Your AI Agent Solution Get your solution marketplace-ready. Learn how to configure SaaS and container offers, meet compliance requirements, and find your buyers. Session 4: Winning Customer Confidence with Trustworthy AI and Production-Ready Architecture Dive into the Azure Well-Architected Framework for AI. Learn how to implement observability, tracing, and enterprise-grade security. Built for Software Development Companies Whether you're building net-new agents or transforming existing apps, this series will help you: Accelerate development with Azure AI Foundry templates and SDKs Ensure compliance with SOC 2, GDPR, HIPAA, and ISO 27001 Publish confidently with Partner Center and Marketplace certification Scale globally with Azure’s infrastructure and co-sell programs Ready to Build AI Agents That Scale? Join us and get the frameworks, tools, and strategies to build AI agents that enterprises trust, IT departments approve, and customers love. Register now for the AI Envisioning Day to access all the sessions and start your journey from idea to customer impact.Ultimate Partner LIVE Fall 2025: AI ecosystem masterclass & partner success summit
Mark your calendars! Ultimate Partner LIVE Fall is coming to the Washington, D.C. area, October 27-29, and this event presents a unique, high-impact opportunity for partners looking to stay ahead of the tectonic shifts, align priorities, and accelerate performance in 2026. We are taking the ecosystem to Carahsoft's facilities for a masterclass in how to become the Ultimate Partner. With immersive workshops, direct access to decision-makers, and a curated executive audience; you’ll accelerate your strategy to new levels. Here is what you can expect: Decode the Tectonic Shifts: Learn how AI, Marketplaces, Co-Selling, and Ecosystems are reshaping partner success — and what you must do now. Hear directly from Microsoft leaders, Erwin Visser, Matt Berg and Wole Moses who will take you through the exciting $450B+ durable cloud budget flowing through marketplaces, FY26 AI priorities, and where you should align. Access Proven Frameworks & Playbooks: Attendees will also participate in hands-on workshops facilitated by top industry experts including: The Odigo Group, Carve Partners, ISSI, AvePoint, Bridge Partners, Digitalzone, WorkSpan, Revstacker and more! Workshops will focus on co-selling, AI marketing strategy and Building Service Models to grow revenue. Be in the Room with Leaders Network with 200+ executives, thought leaders, ISVs, GSIs, MSPs, distributors, and consultants in an intimate, high impact setting. 40+ amazing speakers will share their secrets to successful partnering! ⭐SPECIAL OFFER As a valued Microsoft partner, Ultimate Partner is offering a 15% discount on general passes to experience UP LIVE⭐ 👉 [Register Now for UP LIVE: Reston] USE CODE: ULTIMATEVIP15 at checkout Hope to see you there, Vince Menzione CEO, Ultimate Partner ________________________________________________________________________________________________________________________________________________________________ Ultimate Partner is the go-to destination for technology leaders and partners aiming to thrive in the Hyperscaler ecosystem. Ultimate Partner delivers high-impact content, expert insights, and exclusive events—both live and digital. Our mission is to “Empower technology leaders to achieve their greatest results through successful partnering”. Learn moreMicrosoft Azure Migrate & Modernization Summit recap: Product announcements on agentic AI tooling
On September 23rd, Microsoft hosted its digital Migrate and Modernize Summit, where it announced new agentic AI tooling capabilities and richer investments for customers and partners on migration and modernization opportunities. In case you missed the event, here is a summary of the announcements and a link to the on-demand recording (registration required) Azure Migrate announced new agentic capabilities along with simplified, connected workflows that can help customers move faster and work smarter (Private Preview). GitHub Copilot announced new autonomous AI agent capabilities (GA) to help accelerate modernization and upgrades of Java and .NET apps. This capability reduces complexity and time to modernization from weeks to days, empowering developers to modernize apps drastically faster, with less risk and greater confidence. Azure Accelerate was announced to customers as the new Azure offering that brings together Azure Migrate and Modernize, Azure Innovate, and Cloud Accelerate Factory under one umbrella. The session highlighted the expanded and richer benefits and investments across the entire project lifecycle, with particular mention to benefits around migrating and modernizing to Azure. Learn more: If you’re curious to learn more about the capabilities and investments launched for migrating and modernizing to Azure, check out the resources below. Azure Migrate Announcement Capabilities GitHub Copilot App Mod Capabilities Azure Accelerate Announcement blog: aka.ms/mmsannouncement Azure Migrate Deep-Dive Blog: https://aka.ms/azm/news Azure Database Deep-Dive Blog: aka.ms/ databases_migratemodernizesummit Announcement blog: aka.ms/mmsannouncement GitHub App Mod Deep-Dive Blog: aka.ms/ghcp-appmod/blog GitHub App Mod solution page: App Modernization Solutions | GitHub · GitHub GitHub Changelog: aka.ms/ghcp-appmod/changelog Azure Accelerate announcement blog Azure Accelerate home page Azure Architecture blog Ready to engage with these capabilities or investments? Explore Azure Accelerate and connect with a Microsoft sales lead today.Webinars zu Microsoft Produkten und Services für Partner im DACH Raum
Werte Partner wir haben durch unsere neue DACH (Deutschland, Austria, Schweiz) Organisation jetzt auch die Webinars im Angebot, welche zuvor Austria oder Deutschland im Fokus hatten. Beide Serien werden in Deutsch durchgeführt, aufgezeichnet und mit einem Download Link für die Slides versehen. Dies sind wie folgt: P-Fast Event Serie (Deutsch) Das Format dieser einstündigen Webcast Serie hält sich genauso lange, da auf Basis einer fixen Folienstruktur 3 Produkte zu je rund 15 Minuten präsentiert werden. Der Fokus liegt auf aktuellen Microsoft (Business)-Produkten die so zeitnah wie möglich vorgestellt werden. Für jedes Produkt erhält man einen kurzen Überblick, die USPs, Preise (sofern das Produkt schon verfügbar ist), sowie weiterführende Links. http://aka.ms/P-Fast Aktuelles und Highlights von Business Applications Series (Deutsch) Wir freuen uns sehr, Sie zu einer exklusiven Präsentation einzuladen, in der wir die Neuigkeiten zu Microsoft Business Applications vorstellen. Unser Ziel: Die neusten Informationen zum Thema Microsoft Business Applications teilen Ihnen Zeit sparen Zusätzliche Ressourcen und Informationen zu jedem Thema zur Verfügung zu stellen Aktuelles und Highlights von Business Applications Series – Cloud Champion AdminSecurity essentials for Microsoft Marketplace publishing
October 23, 2025 | 2:00 PM GTM+11 Publishing your solution on the Azure Marketplace unlocks opportunities to reach a global audience, but it also requires a strong focus on security. This session equips software development companies with the knowledge to meet Microsoft Marketplace security requirements, safeguard customer data, and ensure compliance with platform standards. Discover best practices for securing your applications, managing identities, and mitigating vulnerabilities, all tailored to Marketplace. Whether you're preparing to launch or improving an existing listing, this session will help you build trust and deliver secure solutions to your customers. Register hereAnnouncing: AI Office Hours for Microsoft Partners in the DACH Region
The AI Office Hours for Microsoft Partners are back! Four sessions, four hot topics, one goal: helping our Microsoft partners in the DACH region get ready for the next wave of AI. 🗓️ Oct 2 – Agents & APIs - Azure AI Foundry register here: AI Office Hours (DACH region): Opening Episode – The State of Agents on Azure AI Foundry 🗓️ Oct 30 – Architecture Patterns of Autonomous Agents register here: AI Office Hours (DACH region): Autonomous Agents on Azure AI Foundry 🗓️ Nov 21 – Ignite Special Episode – Key Announcements & Highlights register here: AI Office Hours (DACH region): Ignite Special Episode – Key Announcements & Highlights 🗓️ Dec 12 – AI-Ready Infrastructure register here: AI Office Hours (DACH region): AI-Ready Infrastructure Please join! We are looking forward to the conversations, questions, and ideas that will come out of this series.Microsoft ISV AI Envisioning Day: Identify and prioritize use cases for AI solutions
**Event Date & Time: September 9, 2025, 10:00 - 11:00 AM PST ** Join us at Microsoft ISV AI Envisioning Day: Identify and Prioritize Use Cases for AI Solutions to explore exciting AI business opportunities and learn how to craft a comprehensive development plan for your AI solutions. This session empowers businesses to drive growth by introducing an envisioning framework to help you identify and prioritize the most impactful AI use cases for solution development. What to Expect During the Business Envisioning webinar, we will walk you through a comprehensive framework that will enable you to create a development plan for building AI applications. The session will cover: Business Envisioning: Understand how to identify and prioritize business use cases for AI solutions. Learn the importance of aligning AI initiatives with your business goals to maximize value. The Business, User Experience, and Technology Prioritization Framework: The business, experience, technology (BXT) framework enables ISVs to evaluate the potential of their use cases. See how this exercise helps ISVs structure the details of each use case to better evaluate their viability. Use Case Prioritization: Employ the BXT rankings as an agile method to evaluate and differentiate the value and learning opportunities of each use case being considered, and then implement prioritization accordingly. Why Attend? By attending the Business Envisioning webinar, you will: Gain Valuable Insights: Learn from Microsoft experts about the latest trends and best practices in AI application development. Network with Peers: Connect with other ISVs and share experiences, challenges, and solutions. Accelerate Your AI Journey: Get practical advice and actionable steps to kickstart your AI projects and bring them to market faster. How to Register Register now for the Microsoft ISV AI Envisioning Day: Identify and Prioritize Use Cases for AI Solutions session. The session will be delivered in English. We look forward to seeing you at the Microsoft ISV AI Envisioning Day: Identify and Prioritize Use Cases for AI Solutions webinar and helping you unlock the full potential of AI for your business!
