Event details

Incentives, rewards, and WorkSpan's AI-powered automation. Most Microsoft partners are leaving money on the table — not because they lack commitment, but because selling with Microsoft workflows, incentive applications, and Microsoft Marketplace reward programs can seem complex and, therefore, are easy to deprioritize.

Join us as we share real workflows used by partners who have closed over $5 billion in co-sell revenue with Microsoft. Cut through the noise and walk away with the knowledge you need to:

  • Navigate selling with Microsoft end-to-end.
  • Apply for Azure sponsorship most partners don’t know they qualify for
  • Earn the Marketplace rewards that most partners miss
  • Use AI to automate repetitive Partner Center tasks that slow your team down

WorkSpan provides AI agents for sellers and partner managers through the WorkSpan.AI Marketplace and Co-sell Platform

  • For Sellers: WorkSpan's in‑CRM AI drives earlier, smarter co‑sell actions.
  • For Partner Managers: WorkSpan's AI‑powered insights help launch and scale Microsoft partnerships.

 

This session is now available on demand. Enjoy!

Pearl-Angeles
Updated Apr 28, 2026
guest speaker series
marketplace

2 Comments

  • Heather_Poulsen's avatar
    Heather_Poulsen
    Icon for Community Manager rankCommunity Manager
    Apr 28, 2026

    Thanks for tuning in. We hope you enjoyed today's session. Below is a recap of the questions answered live (with associated timestamps): 

    • What steps should be on our checklist as a seller to avoid missed revenue or incentives? – answered at 30:50

    • What Marketplace co-sell actions could an in-CRM AI assistant trigger (referrals, partner intro, next steps) without leaving CRM? – answered at 33:01

    • How does AI decide which partner is “best fit” for an account/opportunity (and what data is it trained on)? – answered at 36:51

    • Let's say we use AI, what do you see as the “minimum viable cadence" for personally checking in with Marketplace to avoid, say, expired inbound referrals? – answered at 40:59


    Have more questions? Keep the conversation going on the Marketplace Community.