Event details

See how successful software companies expand their reach, strengthen co-sell relationships, and create repeatable paths to revenue through Microsoft Marketplace. Join Reis Barrie, advisor to software companies building Microsoft Marketplace growth and co-sell strategies, to learn how leading partners create momentum and generate co-sell opportunities through the Microsoft partner ecosystem.

You’ll learn the practical steps toward transactable offers and Azure IP co-sell eligibility, the seller behaviors that consistently generate Marketplace opportunities, and practical strategies that help partners build momentum sooner. You’ll also discover how successful partners identify high-potential accounts, engage Microsoft sellers effectively, and use Marketplace as a repeatable growth motion.

Bring your questions. The final fifteen minutes will be reserved for live Q&A.

About the speaker:

Reis Barrie is the CEO of Carve Partners, where he helps software development companies grow through Microsoft Marketplace and co-sell programs. With over a decade of experience in the Microsoft ecosystem, Reis specializes in turning strategic partnerships into measurable revenue growth. Attendees will gain practical insights on how to maximize Microsoft partnership opportunities, accelerate co-sell success, and drive sustainable business growth.

What you’ll learn: 

  • Identify the fastest path to transactable offers and Azure co-sell eligibility.
  • Learn the four habits Marketplace-ready sellers use to identify, create and advance co-sell opportunities.
  • Understand how top partners engage Microsoft sellers to accelerate opportunities and strengthen co-sell motions.
  • Discover Marketplace signals, funding opportunities, and deal strategies that help prioritize accounts and shorten sales cycles.

Who should attend? 

  • Sales leaders and account executives responsible for Microsoft Marketplace growth.
  • Partner business leaders looking to strengthen co-sell engagement with Microsoft.
  • Marketplace, alliance, and channel managers seeking to accelerate transaction readiness.
  • Revenue, sales operations, and go-to-market teams focused on growing Marketplace-driven opportunities.

How do I participate?

Registration is not required. Add this event to your calendar, then sign in to the Tech Community and select ‘Attend’ to receive reminders. Post your questions in advance, or any time during the live broadcast.

Pearl-Angeles
Updated Sep 02, 2026

2 Comments

  • Sayeenath's avatar
    Sayeenath
    Occasional Reader

    We enrolled in to MS Partnership recently. We offer services around MS 365 Copilot implementation, implementing custom AI agents for the SMBs using MS Foundry and also help SMBs to modernize from on-prem to cloud. What is the immediate selling opportunities we have? What is the right benefits package we should purchase to accelerate our GTM? We need relevant marketing assets too..

  • Welcome to the Microsoft Marketplace guest speaker series and today's session on driving co-sell success. We'd love to answer your questions so please post them here in the comments.