Forum Discussion
Where to access "Customer Propensity Scoring"?
Hi ph_richardson,
Customer Propensity Scoring is a Marketplace Rewards benefit that uses Microsoft analytics models to score your prospect pipeline based on their likelihood to transact through the Microsoft Marketplace. The output is a score (low/medium/high or numeric) that helps you prioritize high-potential leads for co-sell and marketplace deals.
Eligibility:
- You must have a live offer listing in AppSource or Azure Marketplace.
- Minimum Marketplace Rewards tier: $100K MBS or 1K Teams MAU.
- Completion of the listing optimization benefit.
Access Path:
- Marketplace Rewards Toolbox (aka.ms/MarketplaceRewardsToolbox) is the activation point.
- In Partner Center, go to Marketplace Rewards → Benefits workspace → Activate benefit.
- Once activated, you’ll see the option to Start Benefit for Customer Propensity Scoring.
MicrosoftHi ph_richardson,
Customer Propensity Scoring is a Marketplace Rewards benefit that uses Microsoft analytics models to score your prospect pipeline based on their likelihood to transact through the Microsoft Marketplace. The output is a score (low/medium/high or numeric) that helps you prioritize high-potential leads for co-sell and marketplace deals.
Eligibility:
- You must have a live offer listing in AppSource or Azure Marketplace.
- Minimum Marketplace Rewards tier: $100K MBS or 1K Teams MAU.
- Completion of the listing optimization benefit.
Access Path:
- Marketplace Rewards Toolbox (aka.ms/MarketplaceRewardsToolbox) is the activation point.
- In Partner Center, go to Marketplace Rewards → Benefits workspace → Activate benefit.
- Once activated, you’ll see the option to Start Benefit for Customer Propensity Scoring.