Key Microsoft Marketplace insights from the Channel Partners Conference

Discover how Microsoft Marketplace is helping channel partners accelerate growth in an AI-first world. Learn key insights from the Channel Partners Conference, including how cloud marketplaces are becoming a critical go-to-market engine—enabling partners to scale, streamline transactions, and deliver differentiated customer value.

Explore how evolving customer expectations, AI-driven workloads, and modern commerce models are reshaping the partner opportunity—and why Marketplace is central to helping partners expand reach, simplify selling, and close deals faster through channel-led sales motions.

Read the full article: Driving channel velocity in an AI-first world: Microsoft Marketplace at Channel Partners Conference