Forum Discussion
ISV Partner : Microsoft Marketing benefits
Microsoft offers an extensive array of marketing support tools to its partners through its Go-To-Market Toolbox. These resources have proven to be highly effective in enhancing our outreach efforts. Here are some of the valuable resources we've been utilizing:
- Marketing Campaigns: You can access a variety of marketing campaigns through the Partner Center. These campaigns can be a significant asset to your marketing strategy. Explore them here: Microsoft Partner Center Marketing Campaigns
- Co-Branded Assets: Microsoft provides co-branded assets like One Pagers, Case Studies, Customer Presentations, Infographics, and more. These assets help you create compelling collateral. Access them here: Microsoft Co-Branding Assets
- Digital Marketing Content on Demand: This resource offers a comprehensive collection of ready-made Social Media Campaigns and Web Banners. These resources can be used to run tailored campaigns for your company consistently.
- Marketplace Rewards: If you have solutions listed on Microsoft's Marketplace, you can unlock various benefits through the Marketplace Rewards program based on the offer type. The more you sell through marketplace, the more you can unlock various marketing and selling benefits. They can include promotions across various channels such as LinkedIn, Twitter, Microsoft.com and Microsoft's Partner Community. Learn more about Marketplace Rewards here.
We're eager to learn if there are any other resources that we might not be aware of but are proving valuable to your marketing efforts. Please feel free to share any additional resources you've found beneficial for your partnership with Microsoft.
#Marketing #MSPartner #ISVSuccess #MarketplaceRewards #DMC #CoBrandedAssets
- Thanks a lot for sharing these links! I found so many valuable resources that I had no idea existed before.
- JLTry
Microsoft
So happy to hear you are getting good results using these programs and tools to complement your terrific marketing that you are doing. I would add to your list the Microsoft Founders Hub for startups: https://www.microsoft.com/en-us/startups- Thank you for sharing these results. I've been looking through the marketing center and trying to understand how we can better leverage these resources to help bolster our GTM efforts. Appreciate you sharing your success.
