Forum Discussion
I am new to the marketplace, how much traffic/downloads is typical for a new app on appsource/teams
You’re welcome, I’m glad I could help. I understand that product development is your priority, and you want to create a high-quality app that meets your customers' needs. However, having a good product is not enough to guarantee success in the marketplace. You also need to make sure that your potential users are aware of your app and its benefits.
The Teams store has more visibility and engagement than the AppSource, but that does not mean you can rely solely on users browsing or searching the store. Many factors influence the discoverability and popularity of an app, such as its category, keywords, ratings, reviews, etc. It would help if you also considered the competition and the demand for your app’s functionality.
I recommend that you have a small marketing plan for promoting your app, even if it is just a basic one.
You can also leverage the benefits that Microsoft offers to help you in the process, such as the co-sell program, the go-to-market services, the partner network, . You can find more information https://learn.microsoft.com/en-us/partner-center/marketplace/gtm-your-marketplace-benefits
You’re welcome, I’m glad I could help. I understand that product development is your priority, and you want to create a high-quality app that meets your customers' needs. However, having a good product is not enough to guarantee success in the marketplace. You also need to make sure that your potential users are aware of your app and its benefits.
The Teams store has more visibility and engagement than the AppSource, but that does not mean you can rely solely on users browsing or searching the store. Many factors influence the discoverability and popularity of an app, such as its category, keywords, ratings, reviews, etc. It would help if you also considered the competition and the demand for your app’s functionality.
I recommend that you have a small marketing plan for promoting your app, even if it is just a basic one.
You can also leverage the benefits that Microsoft offers to help you in the process, such as the co-sell program, the go-to-market services, the partner network, . You can find more information https://learn.microsoft.com/en-us/partner-center/marketplace/gtm-your-marketplace-benefits
- Thank you very much. I am hoping to understand how the ranking algorithms work such as reviews and keywords effect the visibility as I proceed. I do plan on looking at the co-sell program in benefits page. There is quite a bit of information and I plan on utilizing it, as it appears they have marketing materials.
- JillArmourMicrosoft
Community Manager
