New FY24 Incentives for ISVs including richer earning opportunities
Our FY24 ISV incentives feature richer earning opportunities for driving billed sales of transactable offers on Marketplace and driving Azure consumption growth through core and strategic workloads. Please read this message carefully, review relevant links, and sign up for one of the upcoming ISV partner incentives webinars.LinkedIn Marketing: Critical Hashtags for Partners
When you are posting on LinkedIn, there are a number of Microsoft hashtags you should be using at the bottom of your posts to help increase your visibility. This question has come up in different discussions with partners about how to get their messages seen by more of their audience organically. Thanks to the article from Tricycle-Europe who did the work for me on this. Top hashtags for Microsoft partners: #MicrosoftPartner #Microsoft365 #Azure #DigitalTransformation #CloudComputing #Cybersecurity #MSPartner #MicrosoftTeams #PowerBI #AI And, in general, the top 100 hashtags for LinkedIn can be found at this article by Taavi Lindmaa is absolutely worth checking out! Edited to include the answer to Raj's add below: Raj: In order to find followers for each Hashtags, one can just enter the hashtag in LinkedIn search and go to that page to see the followers' count. JL: It's not as intuitive as you might think, but here are 3 ways to get to that info (with some assistance from Bing AI-Powered Co-pilot): Type a hashtag into LinkedIn’s search bar, then find it in any of the posts that come up and open it. You’ll see the hashtag’s follower count at the top, and current trending posts using that hashtag 1 . There are also some apps that can get to this info a little faster, such as a free app called LinkedIn Hashtag Analytics. This app helps get more insights into hashtags on LinkedIn, and helps you discover related hashtags and potential reach scores. You can also manually search for a hashtag on LinkedIn by pasting this URL string into your browser and add the keyword at the end. The below example is searching for the hashtag Social Media: https://www.linkedin.com/search/results/all/?keywords=%23socialmedia. Replace “socialmedia” at the end with the hashtag you want. You’ll see how many posts have used that hashtag in the past year. 😊 Here's some related source info for more: 1. bing.com 2. blog.hootsuite.com 3. linkedin.com 4. vistasocial.com 5. blog.hootsuite.com 6. inlytics.io 7. engage-ai.co 8. brandmentions.com -J.L. ISV Success Program Engagement Manager for Teams PartnersHow to protect Microsoft 365 users from ‘under the surface’ file-based attacks with FileWall
A McAfee Report showed a 50% increase in cloud use across enterprises while the number of threat actors targeting cloud collaboration services increased in 630% for the same period, mainly in collaboration services such as Microsoft 365. This article will review how to prevent File-Based attacks across Microsoft 365 business applications.
Azure IP Co-sell and top tier benefits questions
Q: A few questions about Azure IP Co-sell: Is the only way to access seller incentivized benefits when they reach top-tier status? What are the benefits of remaining Azure IP co-sell eligible only? A: Accessing seller incentivized benefits does not require reaching top-tier status. Benefits are available as soon as you achieve Azure IP Co-sell eligibility. These benefits include exposure to Microsoft sales teams, sales of your offer contributing towards customer's MACC, and a Microsoft preferred solutions badge for your offer in online stores like Azure Marketplace and AppSource. You can learn more on this page: https://learn.microsoft.com/en-us/partner-center/co-sell-overview Co-sell-ready status exposes your solutions to Microsoft sales teams. Co-selling with Microsoft sales teams and Microsoft partners helps you reach a vast community of Microsoft-managed customers to collaborate on sales opportunities that accelerate your business growth. The Azure IP co sell eligibility allows you to submit co-sell referrals and for your offers to contribute toward customers’ Microsoft Azure Consumption Commitments (MACC) Sellers are only compensated if a solution is Top Tier. To learn more about how ISV Success can help ISVs get qualified for IP Co-sell and eligible to become top tier please refer to the below FAQs: Does ISV Success help ISVs meet the new Azure IP Cosell requirements? Yes, if your ISV needs help meeting new co-sell requirements, encourage them to join ISV Success which can help in the following ways. Publishing transactable offers. Having a transactable offer in the commercial marketplace is a new baseline requirement to access co-sell benefits. ISV Success can help upgrade existing listings to transactable with benefits such as the 1:1 technical app publishing consultations. Additionally ISVs can access on-demand resources, Office Hours and the Marketplace Community to get questions answered on transactable publishing. Unlocking co-sell benefits. Once published, marketplace billed sales is one path to earn Azure IP Co-sell benefits. ISV Success provide go-to-market benefits that can help accelerate sales through marketplace. Once ISVs have a transactable app, how does marketplace billed sales (MBS) help ISVs unlock Azure IP Co-sell benefits? Marketplace performance offers ISVs an accelerated path to unlock Co-sell benefits. ISVs can earn MACC decrement to access customers’ committed cloud spend either through $100k ACR TTM OR $100k MBS TTM. Since MBS is based on the total application sale price (not just the ACR generated), it’s a faster way to earn MACC decrement.Top Takeaways from Unlocking the Channel Opportunity: Strategies for Marketplace Success
If you missed the recent webinar on unlocking the channel opportunity, don't worry, we've got you covered! This session covered how to activate the Microsoft commercial marketplace for your go-to-market strategy and explored best practices for maximizing the marketplace opportunity, with an emphasis on collaborative selling with other partners.
