Unleashing New Business Opportunities for Microsoft Partners with PostgreSQL & MySQL on Azure
The latest innovations announced at Microsoft Ignite 2025 for PostgreSQL and MySQL running on Azure are more than just technical upgrades—they’re a launchpad for new business growth, deeper customer engagement, and accelerated digital transformation. Here’s how these advancements can help you deliver greater value and unlock new opportunities for your clients. 1. Introducing Azure HorizonDB: Built for Performance and AI Workloads We’re excited to unveil Azure HorizonDB in private preview—a new, fully managed PostgreSQL service engineered for business and developers alike. HorizonDB is designed for ultra-low latency, high read scale, and built-in AI capabilities, offering seamless scaling up to 192 virtual cores and 128 TB of storage. Deep integration with developer tools, including GitHub Copilot, delivers performance, resilience, and simplicity at any scale. With HorizonDB, teams can: Build AI apps at scale using advanced DiskANN vector indexing, pre-provisioned AI models, semantic search, and unified support for both relational and graph data. Accelerate app development with built-in extensions, including the PostgreSQL extension for Visual Studio Code integrated with GitHub Copilot. Copilot in VS Code is context-aware for PostgreSQL and enables one-click performance debugging. Unlock data insights through deep integrations with Microsoft Fabric and Microsoft Foundry. Expect reliability with enterprise-ready features from day one, including Entra ID integration, Private Link networking, and Azure Defender for Cloud. Business Opportunity: Position your practice as an early adopter and expert in next-generation database solutions. Position your practice as an early adopter and expert in next-generation database solutions by introducing customers to Azure HorizonDB. Use this conversation to offer migration, modernization, and AI-powered application development services leveraging Azure Database for PostgreSQL with future migrations to HorizonDB. Help clients build resilient, high-performance, and intelligent data platforms—driving new revenue streams and deeper customer engagement. 2. Modernize Data Infrastructure with Limitless Scale and Performance Azure’s new Elastic Clusters in Azure Database for PostgreSQL enable organizations to scale their databases horizontally across multiple nodes, supporting virtually unlimited throughput and storage. This means you can help clients build and grow multi-tenant SaaS applications and large-scale analytics solutions without the complexity of manual sharding or the limitations of legacy infrastructure. Azure’s managed service automates shard management, tenant isolation, and cross-node query coordination, freeing up your teams to focus on innovation instead of administration. Business Opportunity: Position your practice as the go-to partner for scalable, future-proof data platforms. Offer migration services, architecture consulting, and managed solutions that leverage Azure’s unique scale-out capabilities. 3. Accelerate Innovation with AI-Ready Databases Azure is leading the way in AI integration for open-source databases. With the PostgreSQL extension for Visual Studio Code and native Microsoft Foundry support, developers can build smarter apps and AI agents leveraging advanced AI capabilities directly in the database. Features like natural language querying, vector search, and seamless Copilot integration mean your clients can unlock new insights and automate processes faster than ever. Business Opportunity: Expand your offerings to include AI-powered analytics, intelligent agent development, and custom Copilot solutions. Help organizations harness their data for real-time decision-making and enhanced customer experiences. 4. Simplify and Accelerate Migrations from Legacy Systems The new AI-assisted Oracle to PostgreSQL migration tool dramatically reduces the effort and risk of moving off expensive, proprietary databases. Integrated into the PostgreSQL extension for VS Code, it automates schema and code conversion, provides inline AI explanations, and ensures secure, context-aware migrations. Business Opportunity: Lead migration projects that deliver rapid ROI. Offer assessment, planning, and execution services to help clients escape legacy costs and embrace open-source flexibility on Azure. 5. Enable Seamless Analytics and Real-Time Insights With support for Parquet in the Azure storage extension for PostgreSQL and Fabric zero-ETL mirroring for Azure Database for MySQL and Azure Database for PostgreSQL, Azure is bridging operational databases and analytics platforms. Business Opportunity: Build solutions that unify data estates, streamline analytics workflows, and deliver actionable intelligence. Position your team as experts in data integration and real-time analytics. 6. Drive Industry-Specific Transformation Ignite 2025 showcases real-world success stories from industries like healthcare (Apollo Hospitals), automotive (GM), and finance (Nasdaq), demonstrating how Azure’s open-source databases power resilient, scalable, and AI-driven solutions. Business Opportunity: Use these case studies to inspire clients in regulated or complex sectors. Offer tailored solutions that meet strict compliance, security, and performance requirements. Why Partners Win with Azure’s Latest Innovations Faster time-to-value: Help clients adopt the latest tech with minimal downtime and risk. Expanded service portfolio: From migration to AI, analytics to managed services, the new capabilities open doors to new revenue streams. Trusted platform: Azure’s enterprise-grade security, compliance, and high availability mean you can deliver solutions with confidence. Want to learn more about these announcements? Join our Ask the Experts session on January 22nd: https://msft.it/6049tn2Zd Ready to help your customers achieve more? Dive deeper into the Ignite 2025 announcements and start building the next generation of intelligent, scalable, and AI-powered solutions on Microsoft Azure. Learn more here: https://ignite.microsoft.com/en-US/homePartner Blog | Azure updates for partners: December 2025
At Microsoft Ignite 2025, we explored what it means for organizations to move into the era of Frontier transformation. This shift is focused on embedding AI across every part of the business to improve decision-making, increase speed, and create new value. Organizations leading in AI make it foundational. They rethink processes and integrate new technologies from the start to improve efficiency. For partners, this move toward Frontier represents a significant opportunity to lead customers into this new era. By building AI-powered solutions, connecting data for intelligent insights, and deploying Microsoft Azure’s cloud-ready platforms, partners can deliver value faster and scale confidently through the Microsoft ecosystem. Microsoft Ignite came with a significant number of announcements, so I’ve gathered the Azure updates that matter most for partners. These are the capabilities that can strengthen your ability to deliver intelligent solutions, drive operational efficiency, and differentiate your product or service in the market. You can also explore how partners are turning momentum into action, access highlights, and grab practical guidance from my Microsoft Ignite session. Continue reading hereDon’t miss Building Agents with Microsoft Foundry and Microsoft Foundry Agent Service!
Our dynamic four-part webinar series, Agentic AI + Copilot Partner Skilling Accelerator, empowers you to harness the Microsoft AI ecosystem to unlock new revenue streams and enhance customer success. Across the four sessions, Microsoft partners can expect to learn how to apply AI tools in no-code, low-code, and pro-code scenarios to build intelligent chat and workflow solutions, extend and customize capabilities, and create advanced, custom AI functionality. Don't miss the final session in the series, Building Agents with Microsoft Foundry and Microsoft Foundry Agent Service, where you'll learn how to design and deploy intelligent agents with Microsoft Foundry and Microsoft Foundry Agent Service, including multi-agent architectures and key protocols such as A2A and MCP. The live virtual event is scheduled for December 15, 2025. Register today to reserve your spot! Be sure to follow this Partner news blog for all partner related announcements by clicking follow above!Partner Case Study | Tiger Analytics
In every industry, preventing equipment downtime and maintaining operational continuity is a top priority. Preventive maintenance—making rounds, doing routine maintenance, and logging data—has long been a manual, tedious process, but with recent advances in AI, predicting and preventing failures and downtime is becoming more manageable than ever before. Tiger Analytics is a solutions integrator and Microsoft partner that implements AI-powered solutions. The organization has all three Solutions Partner designations for Azure, as well as three specializations: AI Platform on Microsoft Azure (formerly AI and Machine Learning on Microsoft Azure), Build AI Apps on Microsoft Azure, and Analytics on Microsoft Azure. They believe in using AI to transform operations for customers across industries. Their commitment to using AI to develop smart solutions empowered them to help a medical device company develop a predictive maintenance solution for their radiation therapy devices. Continue reading here Explore all case studies or submit your own Subscribe to case studies tag to follow all new case study posts. Don't forget to follow this blog to receive email notifications of new stories!Secure migration starts with trusted cloud and AI expertise
Modernizing legacy IT environments and moving securely to the cloud are top priorities for customers today. With the cloud migration market projected to reach $1.03 trillion 1 by 2030, representing an approximate 28% compound annual growth rate (CAGR), 2 organizations everywhere seek to strengthen their digital foundations—and they expect migrations to be secure, efficient, and tied to business outcomes. This is where partners make the difference. Your expertise speeds transformation and empowers customers to realize the full value of Microsoft Azure. Why modernizing legacy IT environments is essential Modernization is critical across industries. As software and hardware reach end of support, the risk of disruption rises. Unsupported systems create security gaps and operational challenges because they no longer receive essential updates. Meanwhile, regulatory pressure is mounting. Regulations like the EU’s Digital Operational Resilience Act (DORA) and mandates in financial services and data management demand secure, up-to-date infrastructure to stay compliant and avoid costly penalties. Modernization isn’t just about reducing risk; it’s about seizing the moment of innovation. Modern platforms support AI, automation, and advanced data capabilities. Customers can move faster, operate more efficiently, and respond rapidly to new opportunities by updating legacy systems. Your expertise positions them competitively at the frontier of AI and intelligent operations. Continue reading herePartner Case Study | Tiger Analytics
Organizations need to adopt more flexible, scalable, and cost-effective solutions to keep up with the evolving landscape of data analytics. Traditional on-premises systems, while robust and reliable, often face limitations in handling the increasing volume and velocity of data. To thrive, organizations must modernize their critical applications, replacing legacy systems with cloud-native solutions that offer better scalability, fault tolerance, and security. Microsoft partner Tiger Analytics is at the forefront of this modernization process. The organization has all three Solutions Partner designations for Azure, as well as three specializations: AI Platform on Microsoft Azure (formerly AI and Machine Learning on Microsoft Azure), Build AI Apps on Microsoft Azure, and Analytics on Microsoft Azure. Tiger Analytics used their expertise to execute a digital transformation for a leading global intimates and sleepwear retailer’s analytics ecosystem, delivering a seamless migration from the on-premises model to Azure and Snowflake. Over a period of 10 months, the intimates retailer was able to transition out of legacy on-premises systems with a 100% success rate on all workloads—and significantly reduced costs along the way. The framework Tiger Analytics used to execute this migration can be tweaked for any organization based on their priorities, processes, and current ecosystem. Collaborating for a smooth migration The global intimates and sleepwear retailer is on a mission to build a modern ecosystem that will improve customer experience and enhance productivity. The company adopted Microsoft Azure in 2022 and migrated their enterprise data from Teradata to Snowflake in 2023. With the right foundation in place, the retailer seized the opportunity to build a modern data platform and shed the legacy technology debt. The retailer collaborated with Tiger Analytics to implement a well-structured, phased migration strategy to ensure a smooth transition of analytical and reporting workloads. The objective of this exercise was not only to refactor the code to a new platform, but also to introduce best practices and efficiencies to improve current processes—all while minimizing effort and costs. For Tiger Analytics, the first step in the migration strategy was a comprehensive workload prioritization and business impact analysis. This process involved collaboration with business stakeholders, IT, and the data science team to thoroughly understand the current landscape. Their top considerations were the number of scripts per module, need for automation, module dependencies, impact on daily tasks, and complexity of implementation. Continue reading here Explore all case studies or submit your own Subscribe to case studies tag to follow all new case study posts. Don't forget to follow this blog to receive email notifications of new stories!GPT‑5.1 in Foundry: A Workhorse for Reasoning, Coding, and Chat
Azure AI Foundry is unveiling OpenAI’s GPT-5.1 series, the next generation of reasoning, analytics, and conversational intelligence. The following models will be rolling out in Foundry today: GPT-5.1: adaptive, more efficient reasoning GPT-5.1-chat: chat with new chain-of-thought for end-users GPT-5.1-codex: optimized for long-running conversations with enhanced tools and agentic workflows GPT-5.1-codex-mini: a compact variant for resource-constrained environments Learn more here!Partner Blog | Azure updates for partners: November 2025
We’ve moved beyond the era of experimentation. Across our partner ecosystem, I’m seeing a decisive shift from exploring what’s possible with AI and cloud to executing with focus, scale, and sustainable impact. Azure Accelerate and momentum in the Microsoft Marketplace give partners like you a strong foundation to align investments and deliver outcomes that matter. Microsoft Ignite is where those insights become action. It is where ideas become practice and where partners shape what is possible for customers. From November 18–21 in San Francisco and online, you will hear directly from our product leaders, preview the latest in Azure and AI innovation, and connect with peers who are pushing the boundaries of what’s possible. Make time for ancillary events, interactive roundtables, and the Partner Hub to build new skills, expand your network, and explore hands-on opportunities to advance your work. I’m especially looking forward to the sessions on AI-powered innovation in Azure, my session on how partners can accelerate growth with Azure, and the hands-on labs. There is always a moment that sparks new ideas that I can take back to my team. If you have not registered, do so today. Plan your agenda, pick sessions that stretch your thinking, and come ready to take fresh ideas back to your customers. Here’s a look at other recent updates designed to help partners move faster, innovate more, and deliver greater value with Azure. Continue reading here Be sure to follow our Azure discussion board for updates and new conversations!OpenAI’s open‑source model: gpt‑oss on Azure AI Foundry and Windows AI Foundry
Open-weight models give customer decision makers control and flexibility - no black boxes, fewer trade-offs, and more options across deployment, compliance, and cost. With OpenAI’s gpt-oss open-weight models on Azure AI Foundry, you can: Fine-tune and distill the models using your own data and deploy with confidence. Mix open and proprietary models to match task-specific needs. Spin up inference endpoints using gpt oss in the cloud with just a few CLI commands. And Foundry Local makes gpt‑oss-20b usable on a high-performance Windows PC – enabling use-cases in offline settings, buildings in a secure network, or running at the edge. Check out more here!Now Generally Available: Azure Native Pure Storage Cloud for Azure VMware Solution
Co authored by: vjirovsky Azure Native Integrations enable you to easily provision, manage, and tightly integrate Independent Software Vendors (ISV) SaaS with a unified billing on Azure. By leveraging the power of Azure, Pure Storage Cloud Service offers you the same trusted Pure Storage capabilities in the cloud, without the complexity of refactoring or rearchitecting your VMware environments. You can easily discover and sign up for this via the Azure Marketplace. Azure Native Integrations enable you to easily provision, manage, and tightly integrate Independent Software Vendors (ISV) SaaS with a unified billing on Azure. By leveraging the power of Azure, Pure Storage Cloud Service offers you the same trusted Pure Storage capabilities in the cloud, without the complexity of refactoring or rearchitecting your VMware environments. You can easily discover and sign up for this via the Azure Marketplace. “We’re excited to announce Microsoft’s strengthened partnership with Pure Storage through the Azure Native Integrations program. With the service now generally available, customers can seamlessly deploy enterprise-grade block storage on Pure directly from the Azure portal. This seamless integration with Azure VMware Solution enables elastic capacity, flexible performance, and instant resizing – all while unlocking the full power of Azure’s cloud and AI capabilities.” - Scott Hunter, Vice President Product Management, Microsoft Developer Division Key Benefits of Azure Native Pure Storage Cloud on AVS Enterprise customers migrating VMware workloads to the cloud have long faced challenges with storage scalability, cost inefficiencies, and operational overhead. With this GA release, Pure Storage removes those barriers and delivers: Decoupled Scalability & Flexibility: across Compute and Storage solutions, so you pay only for what you need. Seamless Native Azure Experience: Provision Pure Storage Cloud resources via the client of your choice - Azure portal, CLI, PowerShell or SDK. Multi-Region support: Enjoy the support for your Pure Storage resource across East US, East US 2, West US 2, Central US and Australia East regions, with many more coming in shortly! Cost Efficiency: Achieve up to 40% Total Cost of Operations (TCO) savings through best-in-class data reduction and compression solutions. Streamlined VMware Migration: Simplify the transition of VMware workloads from on-premises or hybrid and multi-cloud environments onto Azure with consistent storage performance, nearly zero downtime, and minimal business disruption. Easy management: Perform all daily operations on AVS from a single VMware vSphere client directly via built-in plugin for Pure Storage Cloud Robust performance and reliability for mission-critical workloads with enterprise-grade Data protection and Data resilience support, with solutions such as Pure Snapshots and Hybrid Disaster Recovery in the pipeline. Fig 1: Pure Storage benefits of decoupled storage scalability. Why Pure Storage? Gartner report from Sept 2025 states that by 2029, consumption-based storage as a service (STaaS) will replace 50% of on-premises enterprise storage and data services infrastructure capital expenditure (capex), an increase from 15% in early 2025. Pure Storage® is a pivotal storage player among the Enterprise customers in revolutionizing the storage, management and resiliency while ensuring flexibility. From AI to archive, Pure Storage delivers a seamless cloud migration experience with one unified Storage as-a-Service (STaaS) platform across on-premises, private and public cloud, and hybrid environments. Pure has been named a Leader in the Gartner® Magic Quadrant™ for Enterprise Storage Platforms, with highest rating in Execution & Vision. An enterprise-favorite, some key customers for Pure Storage include ServiceNow, NASA, Comcast and many more! Fig 2: Magic Quadrant for Enterprise Storage Platforms, Sep 2025, Gartner Inc. Get Started with Azure Native Pure Storage Cloud Getting started is simple and fully integrated into the Azure experience. You can now start your journey quick and easy, and you pay only for the storage you use. For a detailed step-by-step visual guide, check out this YouTube playlist. Search and Provisioning the Pure Storage Cloud Resource Look for “Pure Storage Cloud” in the Azure portal or Azure Marketplace and sign up to subscribe. Select the service and create a new Pure Storage resource. Follow the instructions in the QuickStart to easily spin up your Pure Storage resource. Fig 3: Searching for Azure Native Pure Storage via Azure portal Create Storage Pools Using your Vnet and a delegated subnet to PureStorage.Block/storagePools, use the Overview blade navigation or the Action tile in the bottom to create and configure your storage pools. Fig 4: Newly created Pure Storage resource Overview in Azure portal Fig 5: Create Storage pool blade in Azure portal Connect to an Azure VMware Solution (AVS) resource Once created, you can use the Connect button up top to link your storage pool to AVS. In a few minutes, your storage pool is coupled with your VMware resource and ready to use! Fig 6: Connect AVS button establishes connection between storage pool and AVS resource Also, it automatically installs the Pure Storage Cloud plugin into your VMware resource, so you can manage everything, including the storage, from a single place, vSphere Client. Fig 7: Creation of a Datastore within the vSphere Client – this maps to a Storage container on your Pure Storage Cloud resource We’re excited for you to try out our solution! If you have suggestions or questions, contact us at azurenative@purestorage.com Resources Sign up for the service via Azure marketplace here. For a detailed visual guide on the step-by-step process to create a Pure Storage resource on Azure, check out this YouTube playlist. To learn more about the service, FAQ, and how to create your resource, check out the Microsoft docs as well as the Pure docs. Learn about how to create datastores and volumes and manage your Pure Storage here. Check out Azure Storage's blog and Pure’s press release for more excitement around the Pure-Microsoft partnership.
