Event details

Tune in for live demos and proven best practices on using App Advisor, Microsoft’s guided experience for Microsoft Marketplace success! Learn what App Advisor is, how it works, and how it can help partners accelerate Marketplace offer creation. Walk through key stages of the experience from validating value to publishing and optimizing your listing.

We’ll focus on the most impactful tools and features, including:

  • Marketplace Value Calculator - Estimate the potential benefits of selling your solution on Marketplace.
  • Quick Start Developer Toolkit - Speed up development and reduce setup complexity.
  • Offer Type Selection Wizard and Offer Creation - Choose the right offer model and publish with confidence.
  • New AI‑based marketplace listing improvement recommendations - Get actionable insights to optimize any published offering for better visibility and performance.

We'll also share tips to grow your sales, promote your offer, sell through channel partners, and make the most of co-sell. Whether you’re new to marketplace publishing or looking to improve and scale existing offers, you'll find practical guidance, real examples, and AI‑powered tools to help you succeed faster.

Office hours for partners are typically held the third Wednesday of every month, 8:30 am PT unless otherwise noted.

How do I participate?

Select Add to calendar to save the date, then click the Attend button to save your spot, receive event reminders, and participate in the Q&A.* If you can’t make the live event, don’t worry. You can post questions in advance and catch up on the answers and insights later in the week. 

This session will be recorded and available on demand immediately after airing. It will feature AI-generated captions during the live broadcast. Human-generated captions and a recap of the Q&A will be available by the end of the week.

* Don’t see the Attend button? Sign in to your Marketplace Tech Community account or register for the Tech Community and join the conversation!

Pearl-Angeles
Updated Mar 05, 2026
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