Forum Discussion
Azure Marketplace Private Offer Accepted Date vs Start Date
Hi Daniel_Langille - Thank you for joining the Marketplace community hub. Since you and I have connected in the past, I've followed up personally, but wanted to share additional information here for others who may view this post.
Please find the https://learn.microsoft.com/en-us/partner-center/marketplace/isv-customer-faq#when-should-i-use-accepted-date-vs--specific-month-for-the-start-date--or-can-i-use-a-specific-date-in-the-month-as-the-start-or-end-date-for-the-private-offer- that references the differences between these different dates with best practices for your future configuration of private offers. I've also summarized below.Private Offer dates
Accept by date: the deadline you set for your customer to accept the terms of the offer
Note: You may as a best practice prefer to allow for the private offer to become valid (Start on) the day the customer accepts it. This is the outcome you expected.
Start date: Always the first day of selected month in which you want the custom pricing to be valid. Alternatively, select “Accepted date” as the start date to make the price available for the customer to transact as soon as the private offer is accepted.
End date: Always the final day of selected month in which you want the custom pricing to endSubscription dates
Start date: This is the day the customer actually purchases and subscribes to your product. (not the same as private offer acceptance or private offer start date)
End date or renewal date: This is the day the subscription will end or auto-renew (if enabled by customer). See https://learn.microsoft.com/en-us/partner-center/marketplace/plan-saas-offer#saas-billing-terms-and-payment-options*The simplest way I think about a private offer is that it is a special promotion for your selected customer on one or more products (plans). The private offer itself is not a purchase, but an agreement to purchase selected products with a customized price point, billing duration schedule, and optional custom terms.
What we normally do is just register an opportunity deal when we have a customer starting a new project. That way the client doesn't have to do anything to help us. Is there a reason why it's better to have them accept a private deal instead?
smartbridge_brooke I'm glad you asked the question, Brooke. A primary value of creating private offers, is that it enables partners selling solutions on Azure marketplace, to provide more tailored pricing and terms that meet the negotiated needs for specific Azure customers - typically enterprise customers. ISV software solutions can be sold via private offers through marketplace in three ways:
- https://learn.microsoft.com/en-us/partner-center/marketplace/isv-customer
- https://learn.microsoft.com/en-us/partner-center/marketplace/isv-csp-reseller
- https://learn.microsoft.com/en-us/partner-center/marketplace/multiparty-private-offers-for-isvs (currently United States market only) enrolled in https://partner.microsoft.com/en-us/partnership and https://learn.microsoft.com/en-us/partner-center/create-account, Partners can in-turn pass this offer through to their end customer.
You'll hear much more about Marketplace and private offers during Inspire this week! Check out the relevant https://inspire.microsoft.com/en-US/sessions?filter=topic%2FlogicalValue%3ECommercial+marketplace including one session specific to https://inspire.microsoft.com/en-US/sessions/07475337-604a-4ece-aedd-e61a5f29d344?source=sessions
Additionally, since I see Smartbridge is listed as a https://learn.microsoft.com/en-us/marketplace/diversity, you may find this spring on-demand content valuable. https://microsoftcloudpartner.eventbuilder.com/event/70607