Forum Discussion

BGolasowska's avatar
BGolasowska
Copper Contributor
Nov 05, 2025
Solved

Incentivizing Indirect Resellers via CSP – Any Workarounds or Experiences?

Dear Microsoft Partner Community,

We’re an ISV partner with a suite of Business Central add-ons available as transactable offers and licensed through Microsoft. We’ve recently started exploring ways to extend our reach by collaborating with other Microsoft partners, and we’re particularly interested in incentivizing selected partners through Private Offers.

However, the documentation on Microsoft Learn clearly states that Private Offers can only be used for Direct Bill or Indirect Provider partners — not Indirect Resellers.

We’re wondering:

  • Has anyone successfully worked directly with Indirect Resellers in this context?
  • Is it possible to use CSP margins to incentivize this partner type?
  • Are there any known workarounds or alternatives that would allow us to collaborate and reward Indirect Resellers?

We’ve reviewed the available documentation but couldn’t find a clear path forward. Any insights or shared experiences would be greatly appreciated!

Thanks in advance!

  • Hello BGolasowska​ 

    CSP Indirect Resellers purchase from the Indirect Providers.  

    When using a CSP Private offer, the publisher assigns the offer to the Indirect Provider who then sells that offer to the customer through the Indirect Reseller. The margin percentage in the private offer goes to the Indirect Provider and it is up to the Provider and Reseller to determine how much of that margin is passed on.  All authorized Indirect Providers and Indirect Resellers may participate in CSP private offers.  It’s best to start with a conversation between the software company and the Indirect Provider. 

     

    You can find Indirect Providers here:  Find an indirect provider

1 Reply

  • Hello BGolasowska​ 

    CSP Indirect Resellers purchase from the Indirect Providers.  

    When using a CSP Private offer, the publisher assigns the offer to the Indirect Provider who then sells that offer to the customer through the Indirect Reseller. The margin percentage in the private offer goes to the Indirect Provider and it is up to the Provider and Reseller to determine how much of that margin is passed on.  All authorized Indirect Providers and Indirect Resellers may participate in CSP private offers.  It’s best to start with a conversation between the software company and the Indirect Provider. 

     

    You can find Indirect Providers here:  Find an indirect provider

Resources