What's preventing your Marketplace growth engine from scaling?
Many SDCs know where they want to go with Marketplace, but struggle to turn individual activities into a repeatable growth motion. The latest in the Sell more with App Advisor blog series, asks: ✅ What part of your Marketplace journey is most repeatable today? ✅ Where do you still rely on manual effort or tribal knowledge? ✅ If you could eliminate one friction point between building, publishing, and growing, what would it be? Read the blog and share your thoughts: Build a Repeatable Marketplace Growth Engine with App Advisor The responses could generate useful insights for future Marketplace content and help identify common challenges across the community!Build a repeatable Marketplace growth engine with App Advisor to sell more
Publishing your offer is only the beginning. Learn how App Advisor helps software development companies build a repeatable Marketplace growth engine with curated go-to-market guidance, Marketplace Insights, AI-powered optimization, and proven best practices that drive long-term visibility, engagement, and revenue growth.What are your frictions points between build and revenue?
Turning a great product into Marketplace revenue isn't always straightforward. The latest post in the Sell More with App Advisor blog series highlights How to use App Advisor to avoid 5 common mistakes and sell more on Marketplace Many software companies have the technical capability to build great solutions, but still encounter delays caused by fragmented guidance, uncertainty about next steps, or difficulty navigating Marketplace programs and processes. That's exactly the challenge App Advisor is designed to address. 💬 Where does your team encounter the most friction today? Choosing the right Marketplace offer type? Finding the right architecture patterns or code samples? Publishing and optimizing listings? Understanding co-sell and negotiated deal opportunities? Scaling revenue after launch? If you haven't explored it yet, check out the latest post in our Sell More with App Advisor series and join the conversation.Why some apps reach revenue faster than others—and how App Advisor helps close the gap
Your team is working hard to build powerful apps, agents, AI solutions, and industry-specific offerings designed to solve real customer problems. The challenge is getting those solutions to market—and generating revenue at scale—as quicklyClarity at every stage: App Advisor turns Marketplace complexity into action
For software development companies, the Microsoft Marketplace journey isn’t always linear. It’s a series of decisions: what to build, how to package it, how to publish, and how to sell it, each with real dependencies and real friction.How App Advisor simplifies resources to clarify the most relevant next step
For software development companies, the Microsoft Marketplace journey isn’t always linear. It’s a series of decisions: what to build, how to package it, how to publish, and how to sell it, each with real dependencies and real friction. Read more about how App Advisor provides clarity at every stage.
