How to Measure ROI from Copilot Deployment

“So, you’ve rolled out Copilot. Now what?”
That’s the question every IT leader and business owner asks after the initial excitement fades. Sure, Copilot feels like magic—automating tasks, summarizing meetings, and even drafting emails—but how do you prove it’s more than a shiny new tool? How do you measure its real return on investment (ROI)?

Let’s break it down in a way that’s practical, relatable, and yes, human.