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Marketplace blog
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Marketplace at Microsoft Ignite 2024!

ElizabethBeals's avatar
Nov 06, 2024

Join us to learn what’s new in the marketplace, how to capture the marketplace and AI opportunity, and how you can scale your business with partners.

We're less than 2 weeks away from Microsoft Ignite 2024, happening the week of November 18! Whether you’re joining us virtually or in Chicago, we have more content than ever to help software companies, partners, and customers find success through the Microsoft commercial marketplace. 

 

The marketplace is the most partner-focused business platform, and our breakout sessions cover the latest marketplace capabilities, benefits, and tips to enable your growth.  

  • With “How to capture the marketplace opportunity” (BRK343), learn how the marketplace helps you reach more customers, simplify sales, and unlock growth. This session includes information about changes to Microsoft’s agency fee, how to identify MACC accounts in Partner Center, and how to sell through Microsoft sales channels.  
  • In “Activating the channel through the marketplace” (BRK344), explore a variety of dealmaking scenarios and get guidance on additional ways to monetize with features like multiparty private offers and professional services.  
  • With “What’s new in ISV Success – AI benefits for software companies and more” (BRK350), you’ll hear about new benefits and cash incentives available now through ISV Success, as well as learn how your AI applications can qualify you for accelerated rewards.  

 

To better understand the value of marketplace for customers, don’t miss “More than a storefront, unlocking value through the marketplace” (BRK125). This session will explain how the marketplace makes it easier for organizations to discover, try, purchase, and manage cloud and AI solutions so they can spend smarter and move faster. There will be a demo on how to build a custom copilot using a model-as-a-service and ISV solution from the marketplace. 

 

If you’re joining us in Chicago, marketplace experts will be available for questions in the MAICPP area on the Hub floor of the convention center. Our two in-person theater sessions will go even deeper on many of the ideas discussed in breakout sessions:

 

It’s not too late to join us virtually! Register for Microsoft Ignite today.

 

Published Nov 06, 2024
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