Drive demand for your offers with solution area campaigns in a box
Take your marketing campaigns further with campaigns in a box (CiaBs), collections of partner-ready, high-quality marketing assets designed to deepen customer engagement, simplify your marketing efforts, and grow revenue. Microsoft offers both new and refreshed campaigns for the following solution areas: Data & AI (Azure), Modern Work, Business Applications, Digital & App Innovation (Azure), Infrastructure (Azure), and Security. Check out the latest CiaBs below and get started today by visiting the Partner Marketing Center, where you’ll find resources such as step-by-step execution guides, customizable nurture tactics, and assets including presentations, e-books, infographics, and more. AI transformation Generate interest in AI adoption among your customers. As AI technology grabs headlines and captures imaginations, use this campaign to illustrate your audience’s unique opportunity to harness the power of AI to deliver value faster. Learn more about the campaign: AI Transformation (formerly Era of AI): Show audiences how to take advantage of the potential of AI to drive business value and showcase the usefulness of Microsoft AI solutions delivered and tailored by your organization. Data & AI (Azure) Our Data & AI campaigns demonstrate how your customers can win customers with AI-enabled differentiation. Show how they can transform their businesses with generative AI, a unified data estate, and solutions like Microsoft Fabric, Microsoft Power BI, and Azure Databricks. Campaigns include: Unify your intelligent data - Banking: Help your banking customers understand how you can help them break down data silos, meet compliance demands, and deliver on rising customer expectations. Innovate with the Azure AI platform: Help your customers understand the potential of generative AI solutions to differentiate themselves in the market—and inspire them to build GenAI solutions with the Azure AI platform. Unify your intelligent data and analytics platform - ENT: Show enterprise audiences how unifying data and analytics on an open foundation can help streamline data transformation and business intelligence. Unify your intelligent data and analytics platform - SMB: Create awareness and urgency for SMBs to adopt Microsoft Fabric as the AI-powered, unified data platform that will suit their analytics needs. Modern Work Our Modern Work campaigns help current and potential customers understand how they can effectively transform their businesses with AI capabilities. Campaigns include: Connect and empower your frontline workers: Empower your customers' frontline workers with smart, AI-enhanced workflows with solutions based on Microsoft Teams and Microsoft 365 Copilot. Use this campaign to show your customers how they can make their frontline workers feel more connected, leading to improved productivity and efficiency. Microsoft 365 Copilot SMB: Increase your audience's understanding of the larger potential of Microsoft 365 Copilot and how AI capabilities can accelerate growth and transform operations. Smart workplace with Teams: Use this campaign to show your customers how to use AI to unlock smarter communication and collaboration with Microsoft Teams and Microsoft 365 Copilot. This campaign demonstrates to customers how you can help them seamlessly integrate meetings, calls, chat, and collaboration to break down silos, gain deeper insights, and focus on the work that matters. Cloud endpoints: Help customers bring virtualized applications to the cloud by providing secure AI-powered productivity and development on any device with Microsoft Intune Suite and Windows in the cloud solutions. Business Applications Nurture interest with audiences ready to modernize and transform their business operations with these BizApps go-to-market resources. Campaigns include: AI-powered customer service: Highlight how AI-powered solutions like Microsoft Dynamics 365 are transforming customer service with more personalized experiences, smarter teamwork, and improved efficiency. Migrate and modernize your ERP with Microsoft Dynamics 365: Position yourself as the right partner to modernize or replace your customers' legacy on-premises ERP systems with a Copilot-powered ERP. Business Central for SMB: Offer customers Microsoft Dynamics 365, a comprehensive business management solution that connects finance, sales, service, and operations teams with a single application to boost productivity and improve decision-making. AI-powered CRM: Help your customers enhance their customer experiences and close more deals with Microsoft 365 Dynamics Sales by making data AI-ready, which empowers them to create effective marketing content with Microsoft 365 Copilot and pass qualified leads on to sales teams. Use this campaign to show audiences how Copilot and AI can supercharge their CRM to increase productivity and efficiency, ultimately leading to better customer outcomes. Modernize at scale with AI and Microsoft Power Platform: This campaign is designed to introduce the business values unlocked with Microsoft Power Platform, show how low-code solutions can accelerate development and drive productivity, and position your company as a valuable asset in the deployment of these solutions. Digital & App Innovation (Azure) Position yourself as the strategic AI partner of choice and empower your customers to grow their businesses by helping them gain agility and build new AI applications faster with intelligent experiences. Campaigns include: Build and modernize AI apps: Help customers building new AI-infused applications and modernizing their application estate take advantage of the Azure AI application platform. Accelerate developer productivity: Help customers reimagine the developer experience with the world’s most-adopted AI-powered platform. Use this campaign to show customers how you can use Microsoft and GitHub tools to help streamline workflows, collaborate better, and deliver intelligent apps faster. Infrastructure (Azure) Help customers tap into the cloud to expand capabilities and boost their return on investment by transforming their digital operations. Campaigns include: Modernize VDI to Azure Virtual Desktop - SMB: Show SMB customers how they can meet the challenges of virtual work with Azure Virtual Desktop and gain flexibility, reliability, and cost-effectiveness. Migrate VMware workloads to Azure: Help customers capitalize on the partnership between VMware and Microsoft so they can migrate VMware workloads to Azure in an efficient and cost-effective manner. Migrate and secure Windows Server and SQL Server and Linux - ENT: Showcase the high return on investment (ROI) of using an adaptive cloud purpose-built for AI workloads, and help customers understand the value of migrating to Azure at their own pace. Modernize SAP on the Microsoft Cloud: Reach SAP customers before the 2027 end-of-support deadline for SAP S/4HANA to show them the importance of having a plan to migrate to the cloud. This campaign also underscores the value of moving to Microsoft Azure in the era of AI. Migrate and secure Windows Server and SQL Server and Linux estate - SMB: Use this campaign to increase understanding of the value gained by migrating from an on-premises environment to a hybrid or cloud environment. Show small and medium-sized businesses that they can grow their business, save money, improve security, and more when they move their workload from Windows Server, SQL Server, and Linux to Microsoft Azure. Security Demonstrate the power of modern security solutions and help customers understand the importance of robust cybersecurity in today’s landscape. Campaigns include: Defend against cybersecurity threats: Increase your audience's understanding of the powerful, AI-driven Microsoft unified security platform, which integrates Microsoft Sentinel, Microsoft Defender XDR, Security Exposure Management, Security Copilot, and Microsoft Threat Intelligence. Data security: Show customers how Microsoft Purview can help fortify data security in a world facing increasing cybersecurity threats. Modernize security operations: Use this campaign to sell Microsoft Sentinel, an industry-leading cloud-native SIEM that can help your customers stay protected and scale their security operations.
When Your CRM Plays Hide-and-Seek: The Mystery of Missing Columns in Dynamics 365
What Happened? Personal views across multiple organizations started showing empty columns, even though the data was there. For businesses that rely on these views for daily decisions, this isn’t a normal glitch—the end users can easily assume that “no data” in the view means no data in the record and make decisions based on an incomplete picture of customer information. The Detective Work Our investigation uncovered the culprit: a mismatch between two behind-the-scenes players—View XML and Fetch XML. Think of them as the blueprint and the builder. When they don’t talk to each other properly, your view looks fine but can’t fetch the data it needs. Why It Matters This isn’t just a tech hiccup—it’s a reminder of how small cracks in system design can ripple into big business headaches. It also highlights the need for smarter automation and better error detection in enterprise platforms. The Fix (and the Frustration) The good news? A manual fix was quickly identified over a year ago. The bad news? It was manual. And many impacted users didn’t even know that their views were bad. We needed a better solution and now, we have one. Starting in October 2025, Microsoft rolled out a behind the scenes fix option. Once it’s turned on, any time a user opens a corrupted view, that view will be automatically updated to display the correct data. If the user has permission to edit the view, the updates will be saved so that the view will be permanently fixed. But there’s still a catch. Microsoft doesn’t want to enable a process that makes data changes (in this case, the data is the view definition) without your company’s permission. If your organization is running into this issue, here’s a quick test to assure that the new Microsoft fix will work for you: Identify views that you know are not rendering properly and that you will be able to access If you create a copy of a view that is corrupted, the copy will also have the corruption, so you can create additional views to test In your browser URL bar, append the following to the end of your Dynamics URL: &flags=FCB.DataSetViewFixMissingFetchColumns=true This will enables a “feature flag” that fixes the views issue, but only for the user that added the flag to the URL and only until their session expires. Other users will not see the update. If your URL looks like this: https://org7909d641.crm.dynamics.com/main.aspx?appid=12345678-1234-1234-1234-123456789012 … make it look like this and hit enter https://org7909d641.crm.dynamics.com/main.aspx?appid=12345678-1234-1234-1234-123456789012&flags=FCB.DataSetViewFixMissingFetchColumns=true Wait for Dynamics to reload Test opening the corrupted views. You’ll see that they’re magically working as expected When you are satisfied that this is working for you as desired, open a case with Microsoft Support and request that your organization be enabled for the DataSetViewFixMissingFetchColumns FCB. This will enable the fix for all users across your Dynamics organization Takeaway: If your CRM starts acting like a magician hiding data, don’t panic. The data is still there—you just need to coax it back with the right fix. And now there’s an option to make sure that this issues goes away for good.
🚀 Export D365 CE Dataverse Org Data to Cosmos DB via the Office365 Management Activity API
📘 Preface This post demonstrates one method to export Dynamics 365 Customer Engagement (CE) Dataverse organization data using the Office 365 Management Activity API and Azure Functions. It is feasible for customers to build a custom lake-house architecture with this feed, enabling advanced analytics, archiving, or ML/AI scenarios. https://learn.microsoft.com/en-us/office/office-365-management-api/office-365-management-activity-api-reference 🧭 When to Use This Custom Integration While Microsoft offers powerful native integrations like Dataverse Synapse Link and Microsoft Fabric, this custom solution is observed implemented and relevant in the following scenarios: Third-party observability and security tools already use this approach Solutions such as Splunk and other enterprise-grade platforms commonly implement integrations based on the Office 365 Management Activity API to ingest tenant-wide audit data. This makes it easier for customers to align with existing observability pipelines or security frameworks. Customers opt out of Synapse Link or Fabric Whether due to architectural preferences, licensing constraints, or specific compliance requirements, some customers choose not to adopt Microsoft’s native integrations. The Office Management API offers a viable alternative for building custom data export and monitoring solutions tailored to their needs. 🎯 Why Use the Office 365 Management Activity API? Tenant-wide Data Capture: Captures audit logs and activity data across all Dataverse orgs in a tenant. Integration Flexibility: Enables export to Cosmos DB, cold storage, or other platforms for analytics, compliance, or ML/AI. Third-party Compatibility: Many enterprise tools use similar mechanisms to ingest and archive activity data. 🏗️ Architecture Overview Azure Function App (.NET Isolated): Built as webhook, processes notifications, fetches audit content, and stores filtered events in Cosmos DB. Cosmos DB: Stores audit events for further analysis or archiving. Application Insights: Captures logs and diagnostics for troubleshooting. 🛠️ Step-by-Step Implementation https://learn.microsoft.com/en-us/office/office-365-management-api/get-started-with-office-365-management-apis#build-your-app 1. Prerequisites Azure subscription Dynamics 365 CE environment (Dataverse) Azure Cosmos DB account (SQL API) Office 365 tenant admin rights Enable Auditing in Dataverse org 2. Register an Azure AD App Go to Azure Portal > Azure Active Directory > App registrations > New registration Note: Application (client) ID Directory (tenant) ID Create a client secret Grant API permissions: ActivityFeed.Read ActivityFeed.ReadDlp ServiceHealth.Read Grant admin consent 3. Set Up Cosmos DB Create a Cosmos DB account (SQL API) Create: Database: officewebhook Container: dynamicsevents Partition key: /tenantId Note endpoint URI and primary key 4. Create the Azure Function App Use Visual Studio or VS Code Create a new Azure Functions project (.NET 8 Isolated Worker) Add NuGet packages: Microsoft.Azure.Functions.Worker Microsoft.Azure.Cosmos Newtonsoft.Json Function Logic: Webhook validation Notification processing Audit content fetching Event filtering Storage in Cosmos DB 5. Configure Environment Variables { "OfficeApiTenantId": "<your-tenant-id>", "OfficeApiClientId": "<your-client-id>", "OfficeApiClientSecret": "<your-client-secret>", "CrmOrganizationUniqueName": "<your-org-name>", "CosmosDbEndpoint": "<your-cosmos-endpoint>", "CosmosDbKey": "<your-cosmos-key>", "CosmosDbDatabaseId": "officewebhook", "CosmosDbContainerId": "dynamicsevents", "EntityOperationsFilter": { "incident": ["create", "update"], "account": ["create"] } } 6. Deploy the Function App Build and publish using Azure Functions Core Tools or Visual Studio Restart the Function App from Azure Portal Monitor logs via Application Insights 🔔 How to Subscribe to the Office 365 Management Activity API for Audit Notifications To receive audit notifications, you must first subscribe to the Office 365 Management Activity API. This is a two-step process: https://learn.microsoft.com/en-us/office/office-365-management-api/office-365-management-activity-api-reference#start-a-subscription 1. Fetch an OAuth2 Token Authenticate using your Azure AD app credentials to get a bearer token: https://learn.microsoft.com/en-us/office/office-365-management-api/get-started-with-office-365-management-apis # Define your Azure AD app credentials $tenantId = "<your-tenant-id>" $clientId = "<your-client-id>" $clientSecret = "<your-client-secret>" # Prepare the request body for token fetch $body = @{ grant_type = "client_credentials" client_id = $clientId client_secret = $clientSecret scope = "https://manage.office.com/.default" } # Fetch the OAuth2 token $tokenResponse = Invoke-RestMethod -Method Post -Uri "https://login.microsoftonline.com/$tenantId/oauth2/v2.0/token" -Body $body $token = $tokenResponse.access_token 2. Subscribe to the Content Type Use the token to subscribe to the desired content type (e.g., Audit.General): https://learn.microsoft.com/en-us/office/office-365-management-api/office-365-management-activity-api-reference#working-with-the-office-365-management-activity-api $contentType = "Audit.General" $headers = @{ Authorization = "Bearer $token" "Content-Type" = "application/json" } $uri = "https://manage.office.com/api/v1.0/$tenantId/activity/feed/subscriptions/start?contentType=$contentType" $response = Invoke-RestMethod -Method Post -Uri $uri -Headers $headers $response ⚙️ How the Azure Function Works 🔸 Trigger The Azure Function is triggered by notifications from the Office 365 Management Activity API. These notifications include audit events across your entire Azure tenant—not just Dynamics 365. 🔸 Filtering Logic Each notification is evaluated against your business rules: Organization match Entity type (e.g., incident, account) Operation type (e.g., create, update) These filters are defined in the EntityOperationsFilter environment variable: { "incident": ["create", "update"], "account": ["create"] } 🔸 Processing If the event matches your filters, the function fetches the full audit data and stores it in Cosmos DB. If not, the event is ignored. 🔍 Code Explanation: The Run Method 1. Webhook Validation https://learn.microsoft.com/en-us/office/office-365-management-api/office-365-management-activity-api-reference#webhook-validation string validationToken = query["validationToken"]; if (!string.IsNullOrEmpty(validationToken)) { await response.WriteStringAsync(validationToken); response.StatusCode = HttpStatusCode.OK; return response; } 2. Notification Handling https://learn.microsoft.com/en-us/office/office-365-management-api/office-365-management-activity-api-reference#receiving-notifications var notifications = JsonConvert.DeserializeObject<dynamic[]>(requestBody); foreach (var notification in notifications) { if (notification.contentType == "Audit.General" && notification.contentUri != null) { // Process each notification } } 3. Bearer Token Fetch string bearerToken = await GetBearerTokenAsync(log); if (string.IsNullOrEmpty(bearerToken)) continue; 4. Fetch Audit Content https://learn.microsoft.com/en-us/office/office-365-management-api/office-365-management-activity-api-reference#retrieve-content var requestMsg = new HttpRequestMessage(HttpMethod.Get, contentUri); requestMsg.Headers.Authorization = new AuthenticationHeaderValue("Bearer", bearerToken); var result = await httpClient.SendAsync(requestMsg); if (!result.IsSuccessStatusCode) continue; var auditContentJson = await result.Content.ReadAsStringAsync(); 5. Deserialize and Filter Audit Records https://learn.microsoft.com/en-us/office/office-365-management-api/office-365-management-activity-api-schema#dynamics-365-schema var auditRecords = JsonConvert.DeserializeObject<dynamic[]>(auditContentJson); foreach (var eventData in auditRecords) { string orgName = eventData.CrmOrganizationUniqueName ?? ""; string workload = eventData.Workload ?? ""; string entityName = eventData.EntityName ?? ""; string operation = eventData.Message ?? ""; if (workload != "Dynamics 365" && workload != "CRM" && workload != "Power Platform") continue; if (!entityOpsFilter.ContainsKey(entityName)) continue; if (!entityOpsFilter[entityName].Contains(operation)) continue; // Store in Cosmos DB } 6. Store in Cosmos DB var cosmosDoc = new { id = Guid.NewGuid().ToString(), tenantId = notification.tenantId, raw = eventData }; var partitionKey = (string)notification.tenantId; var resp = await cosmosContainer.CreateItemAsync(cosmosDoc, new PartitionKey(partitionKey)); 7. Logging and Error Handling https://learn.microsoft.com/en-us/office/office-365-management-api/office-365-management-activity-api-reference#errors log.LogInformation($"Stored notification in Cosmos DB for contentUri: {notification.contentUri}, DocumentId: {cosmosDoc.id}"); catch (Exception dbEx) { log.LogError($"Error storing notification in Cosmos DB: {dbEx.Message}"); } 🧠 Conclusion This solution provides a robust, extensible pattern for exporting Dynamics 365 CE Dataverse org data to Cosmos DB using the Office 365 Management Activity API. Solution architects can use this as a reference for building or evaluating similar integrations, especially when working with third-party archiving or analytics solutions.Transform business process with agentic business applications (Americas)
September 30 - October 1, 2025 | 7:00 AM – 10:00 AM AMER (PDT) Overview This bootcamp is designed to equip you with the AI skills and clarity needed to harness the power of Copilot Studio and AI Agents in Dynamics 365. Participants will learn what AI agents are, why they matter in Dynamics 365, and how to design and build agents that address customer needs today while preparing for the AI-native ERP and CRM future. Building from the fundamentals of Copilot Studio and its integration across Dynamics 365 applications, we’ll explore how first-party agents are built, why Microsoft created them, and where their current limitations open opportunities for partner-led innovation. We’ll then expand into third-party agent design and extensibility, showing how partners can create differentiated solutions that deliver unique value. Finally, we will provide a forward-looking perspective on Microsoft’s strategy with Model Context Protocol (MCP), Agent-to-Agent (A2A) orchestration, and AI-native business applications - inspiring partners to create industry-specific agents that solve real customer pain points and showcase their expertise. Join this virtual event to accelerate your technical readiness journey on AI agents in Dynamics 365. Register today and mark your calendars to gain valuable insights from our Microsoft SMEs. Don’t miss this opportunity to learn about the latest developments and elevate your partnership with Microsoft Event prerequisites Participants should have some familiarity and work experience with the associated solutions. Additionally, we suggest having knowledge of the relevant role-based certification content (although passing the exam is not mandatory). You can find free self-paced learning content and technical documentation related to the workshop topics at Microsoft Learn. Earn a digital badge Attendees who participate in the live sessions of this workshop will earn a digital badge. These badges, which serve as a testament to your engagement and learning, can be conveniently accessed and shared through the Credly digital platform. Please note that accessing on-demand content does not meet the criteria for earning a badge. REGISTER TODAY!🚀 Scaling Dynamics 365 CRM Integrations in Azure: The Right Way to Use the SDK ServiceClient
This blog explores common pitfalls and presents a scalable pattern using the .Clone() method to ensure thread safety, avoid redundant authentication, and prevent SNAT port exhaustion. 🗺️ Connection Factory with Optimized Configuration The first step to building a scalable integration is to configure your ServiceClient properly. Here's how to set up a connection factory that includes all the necessary performance optimizations: public static class CrmClientFactory { private static readonly ServiceClient _baseClient; static CrmClientFactory() { ThreadPool.SetMinThreads(100, 100); // Faster thread ramp-up ServicePointManager.DefaultConnectionLimit = 65000; // Avoid connection bottlenecks ServicePointManager.Expect100Continue = false; // Reduce HTTP latency ServicePointManager.UseNagleAlgorithm = false; // Improve responsiveness _baseClient = new ServiceClient(connectionString); _baseClient.EnableAffinityCookie = false; // Distribute load across Dataverse web servers } public static ServiceClient GetClient() => _baseClient.Clone(); } ❌ Anti-Pattern: One Static Client for All Operations A common anti-pattern is to create a single static instance of ServiceClient and reuse it across all operations: public static class CrmClientFactory { private static readonly ServiceClient _client = new ServiceClient(connectionString); public static ServiceClient GetClient() => _client; } This struggles under load due to thread contention, throttling, and unpredictable behavior. ⚠️ Misleading Fix: New Client Per Request To avoid thread contention, some developers create a new ServiceClient per request, however the below does not truly create seperate connection unless RequireNewInstance=True connection string param or useUniqueInstance:true constructor param are utilized. Many a times these intricate details are missed out and causing same connection be shared across threads with high lock times compounding overall slowness. public async Task Run(HttpRequest req) { var client = new ServiceClient(connectionString); // Use client here } Even with above flags there is a risk of auth failures and SNAT exhaustion in a high throughout service integration scenario due to repeated OAuth authentication every time a ServiceClient instance is created with constructor. ✅ Best Practice: Clone Once, Reuse Per Request The best practice is to create a single authenticated ServiceClient and use its .Clone() method to generate lightweight, thread-safe copies for each request: public static class CrmClientFactory { private static readonly ServiceClient _baseClient = new ServiceClient(connectionString); public static ServiceClient GetClient() => _baseClient.Clone(); } Then, in your Azure Function or App Service operation: ❗ Avoid calling the factory again inside helper methods. Clone once and pass the client down the call stack. public async Task HandleRequest() { var client = CrmClientFactory.GetClient(); // Clone once per request await DoSomething1(client); await DoSomething2(client); } public async Task DoSomething1(ServiceClient client) { await client.Create(); // Avoid new client cloning but just use passed down client as is } 🧵 Parallel Processing with Batching When working with large datasets, combining parallelism with batching using ExecuteMultiple can significantly improve throughput—if done correctly. 🔄 Common Mistake: Dynamic Batching Inside Parallel Loops Many implementations dynamically batch records inside Parallel.ForEach, assuming consistent batch sizes. But in practice, this leads to: Inconsistent batch sizes (1 to 100+) Unpredictable performance Difficult-to-analyze telemetry ✅ Fix: Chunk Before You Batch public static List> ChunkRecords(List records, int chunkSize) { return records .Select((record, index) => new { record, index }) .GroupBy(x => x.index / chunkSize) .Select(g => g.Select(x => x.record).ToList()) .ToList(); } public static void ProcessBatches(List records, ServiceClient serviceClient, int batchSize = 100, int maxParallelism = 5) { var batches = ChunkRecords(records, batchSize); Parallel.ForEach(batches, new ParallelOptions { MaxDegreeOfParallelism = maxParallelism }, batch => { using var service = serviceClient.Clone(); // Clone once per thread var executeMultiple = new ExecuteMultipleRequest { Requests = new OrganizationRequestCollection(), Settings = new ExecuteMultipleSettings { ContinueOnError = true, ReturnResponses = false } }; foreach (var record in batch) { executeMultiple.Requests.Add(new CreateRequest { Target = record }); } service.Execute(executeMultiple); }); } 🚫 Avoiding Throttling: Plan, Don’t Just Retry While it’s possible to implement retry logic for HTTP 429 responses using the Retry-After header, the best approach is to avoid throttling altogether. ✅ Best Practices Control DOP and batch size: Keep them conservative and telemetry driven. Use alternate app registrations: Distribute load across identities but do not overload the Dataverse org. Avoid triggering sync plugins or real-time workflows: These amplify load. Address long-running queries: Optimize operations with Microsoft support help before scaling Relax time constraints: There’s no need to finish a job in 1 hour if it can be done safely in 3. 🌐 When to Consider Horizontal Scaling Even with all the right optimizations, your integration may still hit limits under the HTTP stack—such as: WCF binding timeouts SNAT port exhaustion Slowness not explained by Dataverse telemetry In these cases, horizontal scaling becomes essential. App Services: Easily scale out using auto scale rules. Function Apps (service model): Scale well with HTTP or service bus triggers. Scheduled Functions: Require deduplication logic to avoid duplicate processing. On-Premises VM: When D365 SDK based integrations hosted on VM infra, they shall need horizontal scaling by increasing servers. 🧠 Final Thoughts Scaling CRM integrations in Azure is about resilience, observability, and control. Follow these patterns: Clone once per thread Pre-chunk batches Tune with telemetry evidence Avoid overload when you can Scale horizontally when needed—but wisely Build integrations that are fast, reliable, and future proof.Drive customer demand and accelerate growth with Microsoft skilling opportunities
Developing cutting-edge skills isn’t just a priority—it’s a competitive necessity, as data from 2024 skilling trends revealed. According to TalentLMS, 71% of employees now seek more frequent skill updates, and 80% are calling on their organizations to prioritize upskilling and reskilling investments. Microsoft partners can turn this willingness to learn into an opportunity to drive innovation and growth: skilling trends in 2025 show growing demand for new, industry-specific skilling, particularly in AI and machine learning, cybersecurity, and data literacy and analytics. Studies also found a thirst for self-guided learning, bite-sized certifications, and career resilience. Microsoft is here to help meet that demand. We're dedicated to providing our partners with tools and opportunities to help your organization thrive in 2025 and beyond. We’ve developed skilling events around the world, such as bootcamps, workshops, and self-guided learning opportunities to strengthen sales and technical skills in the topics most critical to your organization. Explore upcoming online and in-person events in your region to discover how we can help you learn and grow. Microsoft AI Partner Training Days Join us in person to hear about the latest trends and technology in the era of Al, with guidance from Microsoft executives and industry leaders. Hear about lessons learned from real-world Al deployments, discuss sales best practices followed by Microsoft teams, get hands-on experience with the Microsoft Al platform, and discover go-to-market tools designed to build and expand your Al practice. Register today and share with your global teams. We’re excited to host you at one of our training days around the world: Americas January 28, 2025: New York, NY Asia February 25, 2025: Mumbai March 19, 2025: Seoul April 3, 2025: Tokyo Europe, Middle East, Africa January 22, 2025: Johannesburg March 4, 2025: London Partner Project Ready workshops Your organization’s developers, solution architects, and data scientists can register for the Microsoft Azure, Business Applications, Modern Work, or Microsoft Security Partner Project Ready workshops. These multiday skilling events help deepen the expertise needed to assess customer needs and seamlessly implement Azure solutions. Plus, participating in the live sessions of certain events gives you the opportunity to earn a digital badge that serves as a testament to your engagement and training. We are continually adding new events across the globe, so be sure to check the Microsoft Global Partner Skilling Hub for the latest events and registration links. 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Driving customer conversations with Copilot and Copilot stack February 11-13, 2025: IST, GMT, PST Learn more and register Migrating your SIEM solution to Microsoft Sentinel February 18-20, 2025: IST, GMT, PST Learn more and register Innovate with Microsoft 365 Copilot and build your own agents February 18-20, 2025: IST, GMT, PST Learn more and register Develop new business with Sales and Pre-Sales Partner Skilling bootcamps To grow your business, you need to understand the critical points in the customer journey, identify business opportunities, and articulate the differentiated value of your AI and cloud solutions. We can help your sales team build their knowledge and techniques in Microsoft solution areas with training based on our industry expertise, market research, and decades of experience in the sales journey. Our on-demand, hybrid, and interactive Sales and Pre-Sales Skilling bootcamps provide scheduling flexibility for learners at every level of experience—so your team can learn wherever and whenever their calendar allows. Register today for one of our upcoming Sales and Pre-Sales Skilling bootcamps: Power your AI transformation with Copilot and the Copilot stack January 22-24, 2025: IST, GMT Learn more and register SMB sales bootcamp January 28-30, 2025: PST January 29-31, 2025: IST, GMT Learn more and register Low code + Copilot Studio sales bootcamp February 11-13, 2025: PST February 12-14, 2025: IST, GMT Learn more and register Explore our in-person technical workshops Our in-person regional partner skilling workshops are meticulously crafted for the AI era. These hands-on workshops provide the essential skills required in today's dynamic landscape, including: Build and extend your own agents using pro-code capabilities Build and extend Copilots to improve business productivity Technical workshop implementing Azure VMware solutions AI-powered threat protection with Microsoft Sentinel and Microsoft Security Copilot Fortify your data security with Microsoft Purview Empowering business growth: modernizing data and analytics with Microsoft Fabric in the AI era Find an exclusive workshop coming to a city near you: Build and extend Copilots to improve business productivity Empowering business growth: modernizing data and analytics with Microsoft Fabric in the AI era Technical workshop implementing Azure VMware Solution February 25, 2025: Tokyo Fortify your data security with Microsoft Purview Build and extend your own agents using pro-code capabilities Upcoming: February 11, 2025: Bogota February 19, 2025: Cologne April 16, 2025: Osaka Technical workshop implementing Azure VMware Solution February 17, 2025: Singapore Upcoming: February 13, 2025: Bogota Empowering business growth: modernizing data and analytics with Microsoft Fabric in the AI era February 11, 2025: Bengaluru February 20, 2025: Cologne March 6, 2025: Tokyo March 12, 2025: Prague April 1, 2025: Milan April 2, 2025: Melbourne April 24, 2025: Beijing May 8, 2025: Munich AI-powered threat protection with Microsoft Sentinel and Microsoft Security Copilot February, 12, 2025: Bogota Upcoming: February 18, 2025: Singapore February 18, 2025: Cologne February 19, 2025: Seoul March 7, 2025: Tokyo March 17, 2025: Gurgaon April 2, 2025: Milan Migrate to innovate March 13, 2025: Sydney We are continually adding new events that take place around the globe, so if you do not see an event near you, be sure to bookmark the following links and check back frequently. In the Americas: Americas Partner Workshops In EMEA: Partner Enablement Workshops In Asia: Asia Partner Workshops Grow your AI capabilities with our Industry AI Envisioning series Join one of the Business and Capability Envisioning webinars to explore AI’s impact on your industry and how you can harness it to drive more business value and better customer experiences. You’ll gain insights from industry-specific use case examples, learn how to strategically solve business problems using an envisioning framework, and better understand how to recognize AI-driven solution opportunities for your customers and organization. Register for an upcoming webinar for your industry: AI for Retail AI for Manufacturing AI for Healthcare AI for Sustainability AI for Financial Services
