Why Microsoft recommends ads from Windows 11 settings?

1.Revenue Generation: Advertising can serve as a source of revenue for Microsoft. By promoting their services or third-party products, they can create additional income streams.

2.Personalization: The ads can be tailored based on user behavior and preferences, which may enhance user engagement and satisfaction. The targeted approach aligns the ads with users' interests, making them more relevant.

3.Promotion of Services: Microsoft often uses this space to promote its own services and products, such as Microsoft 365, Xbox Game Pass, and others. This helps to inform users about functionalities they may not be aware of.

4.User Engagement: Ads can encourage users to explore new features or products that they may not have considered before, leading to greater interaction with the Windows ecosystem.

5.Market Positioning: By showcasing its own tools and services, Microsoft can strengthen its position within the competitive landscape of operating systems and digital services.