New ESG study validates how fully managed PostgreSQL on Azure delivers economic wins
Migrating your PostgreSQL databases to Azure delivers cost, performance and productivity benefits, while laying a strong foundation for innovation. But don’t just take our word for it. We’ve worked with the Enterprise Strategy Group (ESG), now a part of Omdia, to validate how organizations benefit economically from moving their PostgreSQL databases to Azure. Whether you’re modernizing your mission-critical applications or developing the next groundbreaking feature, migrating to Azure gives you the freedom, flexibility and continuous improvements of open source backed by the reliability, security and efficiency of Azure. Read the full PostgreSQL report PostgreSQL is the preferred choice of developers building the next generation of intelligent applications, according to the 2025 Stack Overflow survey. However, many teams are finding that managing these open-source databases on-premises is increasingly challenging, especially as their innovation initiatives demand more and more resources. Because of this, organizations are rapidly modernizing their database infrastructure to better support these next-gen initiatives. At a glance – benefits of migrating to Azure Database for PostgreSQL Increasing complexity is nothing new to today’s IT and developer teams. Some of the key drivers contributing to this complexity include integrating emerging tech like AI and managing cybersecurity concerns—two things that the fully managed Azure Database for PostgreSQL service handles very well. Built-in GenAI capabilities, performance recommendations, and enterprise-grade security, scalability, compliance and availability make PostgreSQL on Azure a natural fit for teams looking to build intelligent enterprise applications. The ESG report highlights: 58% lower total cost of ownership 65% improvement in database performance $770K in savings from avoiding downtime “We have seen wins on both sides of the financial equation. Our costs are down across the board, and we have increased our revenue specifically because of the capabilities that moving our Azure Database for PostgreSQL.” Review the Azure Database for PostgreSQL Economic Validation Infographic A closer look – how fully managed PostgreSQL on Azure delivers economic wins for the enterprise Lower total cost of ownership Migration dramatically lowers the total cost of ownership of enterprise databases. By shifting from on-premises infrastructure to Azure’s managed service, enterprises eliminate many capital and operational expenses. Elimination of hardware and maintenance costs: On-premises PostgreSQL deployments require investing in servers, storage, networking hardware, as well as ongoing power, cooling, and data center space. Migrating to Azure removes these needs entirely. Companies no longer have to purchase or refresh hardware or pay for associated facilities and utilities, directly cutting capex and support costs. Reduced licensing and support expenses: Azure’s model also eliminates traditional database licensing fees, third-party support contracts, and expensive monitoring tools for on-premises systems. Organizations reported saving thousands on separate support agreements or software licenses for their PostgreSQL instances. Pay-as-you-go flexibility: Azure Database for PostgreSQL offers pay-as-you-go and reserved pricing models, so enterprises only pay for the compute and storage they actually use. There’s no more overprovisioning resources to handle peak loads, and dynamic scaling ensures capacity matches demand. Operational efficiency: By offloading database management to Microsoft, organizations also reduce administrative overhead, which indirectly lowers labor costs. In ESG’s study, moving to Azure cut the monthly DBA hours per database from 2.1 hours to just 0.6 hours, a ~70% decrease in effort, effectively saving payroll expenditure on routine upkeep. Improved performance and scalability Enterprises see substantial improvements in database performance and scalability after migrating to Azure. Because Azure Database for PostgreSQL runs on high-end cloud infrastructure with intelligent optimizations, applications can achieve faster response times and handle greater workloads. Higher throughput and lower latency: ESG’s interviews found average database performance improved by ~65%, and in one case a customer saw a 9× increase in throughput for its primary application after migration. Such gains come from Azure’s optimized compute, premium SSD storage options, and features like automatic performance tuning that are difficult to replicate on-premises. Elastic scaling on demand: In on-premises environments, supporting peak workloads often meant overprovisioning. Azure Database for PostgreSQL completely changes this paradigm with cloud elasticity. The ability to instantly right-size resources means applications always have the performance they need, and users experience responsive, low-latency service. Handling growth with ease: As an enterprise’s data and user base grows, Azure’s global infrastructure can seamlessly accommodate that expansion. This cloud scalability gives enterprises headroom to innovate and onboard more customers without performance bottlenecks. In contrast, scaling an on-premises PostgreSQL often requires complex sharding or hardware upgrades. Accelerated time to value: Improved performance and scalability directly impact business agility. Batch processes complete faster, reports generate sooner, and websites or applications can serve more customers per second. ESG noted that by removing infrastructure constraints, Azure empowered businesses to accelerate their time-to-value and respond faster to market demands. Operational agility and developer productivity By migrating to a fully managed service, enterprises gain agility and allow their IT/development teams to focus on innovation. Offloading database management to Azure not only saves costs but also frees up technical staff from mundane maintenance. This shift translates into faster project delivery and greater productivity: Less time spent “keeping the lights on”: ESG found that after migration, companies saw a major reduction in the effort required to manage databases. Administrators went from spending 2+ hours per database per month on upkeep to less than one hour. This over 70% drop in DBA workload means IT teams are no longer bogged down by routine chores. Faster development and release cycles: ESG observed that organizations enjoyed increased development velocity after migrating, since their engineers could devote time to coding and testing new features instead of managing database infrastructure. For example, one company in the study was able to increase its software release frequency significantly. Improved business agility: The combination of easier scaling, better performance, and less ops overhead means the organization can respond to opportunities faster. Some enterprises even credited the move to Azure with helping increase their revenue, because it allowed them to deliver new capabilities to market sooner. Focus on core competencies: After migration, organizations can let Azure handle the heavy lifting of database administration and instead concentrate on work that differentiates them in the marketplace. Developers spend more time building applications and analyzing areas that drive business value rather than performing software updates or fixing replication issues. Enhanced security, compliance, and reliability Azure Database for PostgreSQL provides enterprise-grade security and reliability features that far exceed what most companies can achieve on-premises. This results in a stronger risk posture, reducing the likelihood of breaches or downtime while also easing compliance burdens. Built-in high availability and disaster recovery: ESG’s modeled scenario saw annual PostgreSQL downtime drop from 10 hours on-premises to just 5 hours on Azure. With a 99.99% availability SLA for Azure Database for PostgreSQL, unplanned outages that used to disrupt business are largely a thing of the past. One ESG case study estimated about $770K in costs were avoided thanks to preventing downtime and the associated business disruptions. Strong security and data protection: PostgreSQL instances on Azure benefit from Microsoft’s massive investments in cybersecurity and compliance. One customer highlighted, “We are much more secure since we moved to Azure Database for PostgreSQL. We use Azure AI to set our security standards and get constant recommendations on how to increase our security even more.” Automated updates and governance: Azure takes care of updating PostgreSQL with the latest security fixes and can even upgrade the database engine version with minimal downtime. Furthermore, features like audit logging, advanced threat protection, and integration with Azure Security Center provide continuous oversight of database activity. Geo-redundancy and backup management: For disaster recovery, Azure allows geo-redundant backups and read replicas in different regions, improving an enterprise’s resilience to regional outages or disasters. Should data restoration be needed, it’s as simple as clicking a button. Azure Database for PostgreSQL offers enterprises a frictionless path to greater efficiency, innovation, and growth. By lowering costs and management burdens, it lets you redirect resources to strategic projects. By boosting performance and scalability, it ensures your applications can keep up with business demands. And by enhancing security and reliability, it safeguards one of your most precious assets—your data—while meeting the strict requirements of enterprise IT. The benefits outlined in the ESG study make a strong business case: migrating on-premises databases to Azure’s managed PostgreSQL can transform your IT operations and deliver tangible business value from day one. Tested, approved, trusted Migrating to a fully managed PostgreSQL service supports digital transformation. It allows enterprises to modernize their data estate without abandoning the familiarity of PostgreSQL. Developers can continue using the open-source tools and skills they know, but now with cloud-powered capabilities at their fingertips. Azure integrations (with AI services, analytics tools, etc.) further enable organizations to do more with their data. For example, companies can readily infuse AI or machine learning into their applications or take advantage of advanced analytics on their PostgreSQL data, since that data is easily accessible in the cloud. Read the full report for more details about the quantified benefits and customer testimonials. If you’re ready to start your journey, check out our migration guides. With Azure’s fully managed PostgreSQL, you can supercharge your data strategy, empower your developers, and ultimately accelerate your path to an AI-driven future.CFP talk proposal ideas for POSETTE: An Event for Postgres 2025
Some of you have been asking for advice about what to submit to the CFP for POSETTE: An Event for Postgres 2025. So this post aims to give you ideas that might help you submit a talk proposal (or 2, or 3) before the upcoming CFP deadline. If you’re not yet familiar with this conference, POSETTE: An Event for Postgres 2025 is a free & virtual developer event now in its 4th year, organized by the Postgres team at Microsoft. I love the virtual aspect of POSETTE because the conference talks are so accessible—for both speakers and attendees. If you’re a speaker, you don’t need travel budget $$—and you don’t have to leave home. Also, the talk you’ve poured all that energy into is not limited to the people in the room, and has the potential to reach so many more people. If you’re an attendee, well, all you need is an internet connection The CFP for POSETTE: An Event for Postgres will be open until Sunday Feb 9th at 11:59pm PST. So as of the publication date of this blog post, you still have time to submit a CFP proposal (or 2, or 3, or 4)—and to remind your Postgres teammates and friends of the speaking opportunity. If you have a Postgres experience, success story, failure, best practice, “how-to”, collection of tips, lesson about something that's new, or deep dive to share—not just about the core of Postgres, but about anything in the Postgres ecosystem, including extensions, and tooling, and monitoring—maybe you should consider submitting a talk proposal to the CFP for POSETTE. If you’re not sure about whether to give a conference talk, there are a boatload of reasons why you should. And there’s also a podcast episode with Álvaro Herrera, Boriss Mejías, and Pino de Candia that makes the case for why giving conference talks matters. For inspiration, you can also take a look at the playlist of POSETTE 2024 talks. And if you’re looking for even more CFP ideas, you’ve come to the right place! Read on… Ideas for talks you might propose in the POSETTE CFP On the CFP page there is a list of possible talk titles (screenshot below) you might submit—these are good ideas, although the list is by no means exhaustive, and we welcome talk proposals that are not on this list. Figure 1: POSETTE CFP talk topics taken from the CFP page on PosetteConf.com On Telegram the other day, when answering the question “Do you have any ideas of what I should submit?”, I found myself suggesting different TYPES of talks. Not specific ideas and talk titles, but rather I framed the different categories. So I decided to share these different “types” and “classes” of talks with all of you, in the hopes this might gives you a good talk proposal idea. First you need to pick your audience: Before you think about what type of talk to give, remember that the POSETTE team is focused on serving the needs of both the USER community—as well as the Postgres contributor & hacker communities. That means first you need to decide on your audience. Are you giving a talk for PostgreSQL users, or Azure Database for PostgreSQL customers, or the PostgreSQL contributor community? All are good choices. Then you need to decide: what do you want to accomplish with your talk? Do you want to skill up the Postgres hacker community?: If you want to help skill-up the developer/contributor community, maybe pick a part of Postgres that new contributors often ask a lot of questions about, get stuck on, need help with, etc—and give a “tour” of its mechanics, starting with the basics. Do you want to help grow the Postgres community?: If you want to help grow the Postgres community of contributors and developers, you could propose a talk that would motivate tomorrow's developers/contributors to get involved in the project. Imagine you were going to a university to give a talk about "why work on Postgres"… what would you say? And how would you entice people to work on Postgres? What pain points would you challenge them with? What benefits would you share from your own Postgres experience that might inspire these developers to think seriously about Postgres as a career path? You could also shine a light on the different ways people can (and do!) contribute to the Postgres community: from mentoring to translations to organizing conferences to podcasts to speaking at conferences to publishing PostgreSQL Person of the Week. Do you want to share your expertise with Postgres users?: If you want your talk to benefit users, maybe pick an area that you are already expert in (or want an excuse to dig into and learn about?) and create a Beginners Guide for it? Or Advanced Tips for it? Or Surprising Benefits of? Or Things People Might Not Know? Especially if there is a part of Postgres you feel like people sometimes mis-use, or don't take enough advantage of.... Do you want to share your customer experiences with Azure Database for PostgreSQL, or Postgres more generally?: Maybe you have a wild success story you think others will benefit from. Or you want to share a problem you had and how you used Postgres to solve it? People love customer stories. Do you want to shine a light on the broader Postgres ecosystem?: If you want to target users with your talk, don’t limit yourself the Postgres core. There is a rich ecosystem that surrounds Postgres and people need to understand the ecosystem, too. So maybe there are tools or Postgres extensions or forks or startups that you can give a useful talk about? Do you want to help experts in other database technologies learn about Postgres?: If you have expertise in other databases as well as Postgres, maybe you can help people who who are skilled in running workloads on other databases and are looking to skill up on Postgres—by helping them understand what’s similar, and what’s different. As if you’re giving them a dictionary to translate from their familiar database to Postgres, and vice versa. There are so many more possibilities: Often I look at the schedule from previous years to look for inspiration (and to make sure that my talk proposal is not a duplicate of a talk that’s already been given.) And I think about pain points, things people get confused about, or questions that come up a lot. Another thing to keep in mind: how can you help your story to "stick"? Can you make it entertaining? How do you share your story in a way that keeps people watching (versus looking at their phone instead?) Key things to know about POSETTE: An Event for Postgres 2025 CFP deadline: The CFP for POSETTE will close on Sunday, Feb 9th 2025 @ 11:59pm Pacific Time (PST) No travel required: free & virtual developer event Length of talks: 25 minutes/session Language: All talks will be in English Talks will be pre-recorded: All talks will be pre-recorded by the POSETTE team during the weeks of Apr 28th and May 5th (with accepted speakers presenting remotely) When is the event?: Jun 10-12, 2025 Format of the virtual event: All pre-recorded talks will be livestreamed in one of 4 unique livestreams on Jun 10-12, 2025—all with parallel live text chats on Discord. Two of the livestreams will be in Americas-friendly times of day (8:00am-2:00pm PDT) and two of the livestreams will be in EMEA-friendly times of day (8:00am-2:00pm CEST). All talks will be published online after the event is over. More info about the CFP: All the details, including key dates and how to submit on Sessionize, are spelled out on the CFP page for POSETTE 2025 Code-of-conduct: You can find the Code of Conduct for POSETTE online. Please help us to provide a respectful, friendly, and professional experience for everybody involved in this virtual conference. Figure 2: The CFP is open for POSETTE: An Event for Postgres 2025 until Sunday Feb 9th at 11:59pm PST. What Postgres story do you want to share?
