Applocker profile is not working

Hi Folks , 

I have created a AppLocker Profile for blocking CandyCrush game and deployed successfully but App is still opening and getting a notification on system startup "App has been blocked by System Adminstrator" . below are the XML code 

 <RuleCollection Type="Appx" EnforcementMode="Enabled">
    <FilePublisherRule Id="a9e18c21-ff8f-43cf-b9fc-db40eed693ba"
Name="(Default Rule) All signed packaged apps" Description="Allows
members of the Everyone group to run packaged apps that are signed."
UserOrGroupSid="S-1-1-0" Action="Allow">
      <Conditions>
        <FilePublisherCondition PublisherName="*" ProductName="*"
BinaryName="*">
          <BinaryVersionRange LowSection="0.0.0.0" HighSection="*" />
        </FilePublisherCondition>
      </Conditions>
    </FilePublisherRule>
    <FilePublisherRule Id="45320564-f9a2-4cc9-ae22-634c0d04e916"
Name="king.com.CandyCrushFriends, version 1.10.0.0 and above, from
king.com" Description="" UserOrGroupSid="S-1-1-0" Action="Deny">
      <Conditions>
        <FilePublisherCondition
PublisherName="CN=F80C3B33-B9E8-4F23-AB15-B97C700EFF2F"
ProductName="king.com.CandyCrushFriends" BinaryName="*">
          <BinaryVersionRange LowSection="1.10.0.0" HighSection="*" />
        </FilePublisherCondition>
      </Conditions>
    </FilePublisherRule>
  </RuleCollection>

If anyone can help me on this , Its really greatful...

Thank you