Azure Native Pure Storage Cloud brings the best of Pure and Azure to our customers

karautenMSFT

Microsoft

Sep 25, 2025

Pure Storage Cloud is the result of a tightly coupled integration effort between the Pure and Azure teams that brings Pure’s industry-leading advanced data services to our customers. Built on rock solid Azure infrastructure, Pure makes Azure even better!

Azure Native Integrations tightly couple partner solutions to the Azure management experience allowing you to deploy and operate industry-leading solutions like Pure Storage Cloud with the same tools and methodology you use with Azure services like virtual machines, storage accounts, and Azure Kubernetes Service clusters.

Azure Storage Partners meet every need

Azure provides a broad portfolio of block, file and object storage solutions but we realize that our customers may have an existing hybrid cloud dependency or unique feature requirement that only a validated ISV solution delivers. As a result, we dedicate engineering resources to work with our partners to design and build optimized solutions for our joint customers built on the foundation of Azure Services. I am proud of the work we did with the Pure Storage team to develop a first-in-public-cloud enterprise block storage service. Azure Native Pure Storage Cloud is the culmination of the dedicated team from Pure Storage, the Azure Native Integration, and Azure Storage teams. Our customer-focused effort has led to a service that begins with an innovative solution for customers seeking a cost-effective and performant alternative to their on-premises VMware deployment and will quickly evolve to solve even more customer challenges.

Pure Storage Cloud = Best of Azure + Best of Pure Storage

Pure Storage Cloud was designed from the ground up to leverage the latest Azure infrastructure services to deliver high performance and resiliency. Pure has closely aligned with our Compute, Network, and Storage engineering teams to test and validate new Azure features that will benefit our mutual customers. Pure’s early access to and support of Azure Boost enabled VMs, Shared Disks, and Premium Managed SSD v2 has allowed them to provide a cost-effective and performant service. We will continue to work together to shape Azure infrastructure roadmap and optimize price / performance of Pure Storage Cloud.

Simplifying integration with VMware

Pure Storage Cloud reduces the steps required to provision storage to Azure VMware solution deployments and the ongoing management of VMware environments. From simplifying concepts to reducing steps, you can quickly and easily add storage to Azure VMware Solution resources.

Pure Storage Cloud storage provisioning hierarchyPure Storage Cloud Azure Portal interface

Simplify network connectivity and gain Pure Storage features

Pure Storage Cloud as a Storage-as-a-Service offering overcomes the traditional complexity of cross tenant VNet peering with secure and fast networking that results in Pure Storage network endpoints placed directly in your chosen Vnet. You have complete control over which hosts can access the volumes in your Pure Storage Cloud deployment. You also have the full Pure Storage data management stack at your disposal. Create snapshots, replication volumes between zones and regions, and thin provision to manage growth cost-effectively.

Pure Storage Cloud to Azure VMware Solution Architecture Diagram

NOTE: While this was a joint development effort, Pure Storage is responsible as the 1^st point of contact for support. Azure Support will be engaged as needed, but you are in great hands with Pure’s support team who scored a Net Promoter Score of 81 in the 2025 survey and remains in the upper echelon of the industry. Pure Support can be reached via https://aka.ms/purestorage/support.

This is just the beginning

Pure Storage Cloud provides an impactful external storage option for Azure VMware Solution, but that is only the first scenario we intend to address. Pure has long been a leader and innovator with storage solutions for VMware, but you can look forward to additional use cases and Azure integration in the coming months.

See it in action and try it for yourself

End-to-end demos are available on this YouTube Playlist (thanks for building this Pure team!) and you can try Pure Storage Cloud for up to 30 days by registering here.