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MarkSHU's avatar
MarkSHU
Copper Contributor
Oct 11, 2023

Viva Amplify Licensing

Do all users require a Viva Amplify license in order to receive and consume information processed through Amplify by (licensed) corporate comms users? Is it just the analytics that are not available without all users being licensed?

9 Replies

  • Hi everyone, it looks like to me that is not required for all employees in a company to have a license to be tracked in the reporting (unique viewers and promotions), is it correct? Would there be any limitations in terms of what information is tracked about users without a license behind the scenes? Thank you!
    • MarkSHU's avatar
      MarkSHU
      Copper Contributor
      I have tested this and non-premium (communication and collab) license users can consume content published through Viva Amplify distribution channels and engagement is monitored via Amplify analytics.
  • SimonChalfont's avatar
    SimonChalfont
    Copper Contributor
    Good question. I think there is a reasonable concern from organisations that we're speaking to that if a post is pushed to a SharePoint site with broad level of access (e.g. "Everyone except External Users") that consuming that content shouldn't trigger a licensing obligation. It would be one thing for the engagement metrics from unlicensed users to not be tracked but an altogether different proposition if it places a licensing liability on the organisation as a result. The FAQ on the Amplify page is too ambiguous.
    • NicolasKheirallah's avatar
      NicolasKheirallah
      MVP
      So consuming Amplify content won't need a license! But creating campaigns and getting metrics will 🙂
      • Sarah_Vu's avatar
        Sarah_Vu
        Copper Contributor
        Hi Nicolas, where did you get this info from?
  • Only those who will use the tool will need licensing but I would recommend buying the "Microsoft Viva Employee Communications and Communities" license for all users. Reason for this is a lot of new feature for Viva connections, Engage and Viva amplify is included in there which a lot of users can make use of, such as annoucements in connections
    • MarkSHU's avatar
      MarkSHU
      Copper Contributor
      Totally agree, but we have 5000 users and looking to build a business case. I understand that only those that use the tool require a license, but with respect to the analytics to assess engagement and impact, I suspect that all users will require a license?
      • Analytics part is avaiable for those with a license, so any communicator with a license would be able to see engagement and impact 🙂

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