Forum Discussion
Change the "e" logo
Please! change the "e" logo, the vast majority of people still think that it is Intenet Explorer. EDIT: I do not say that the logo looks bad, what I mean is, that the current logo is very similar...
If anything, I worry that changing the name or logo will actually do the opposite of what you intend. Let's take a quick look at Google: they change around their software offerings all the time, and it jars and upset's their users. Changing the branding is something that one has to be very careful with.
More likely though, it will have no effect at all. People aren't going to just give it a try because the logo is new and shiny. It's irrelevant.