Dynamics 365 Marketing In A Day Workshop (On Demand)

On-Demand Content

Duration: 137 minutes

Register here

The hands-on workshop is designed for Presales consultants responsible for understanding Dynamics 365 Marketing. Attendees will leave with expertise on how to create, connect and explore an optimized demo environment for new prospective customer scenarios.

AGENDA:

• Setup a demo environment
• Walk through the standard customer scenarios in Dynamics 365 Marketing
• Create Segments, Customer Journeys, inbound and outbound marketing assets and Marketing Events
• Explore Lead Scoring, A/B Testing, and embedded Artificial Intelligence
• Connect Power BI, Customer Voice, Customer Insights and LinkedIn

WHO SHOULD ATTEND:

• Individuals responsible for demonstrating Microsoft Dynamics 365 Marketing. Workshop is targeted at technical, pre-sales professionals
• Any Microsoft Partner with plans to add Dynamics 365 Marketing to their cloud offerings
• Any Microsoft Partner with no previous experience with Microsoft Dynamics Marketing

PREREQUISITES:

1. Create a Customer Engagement + Office 365 trial tenant at https://cdx.transform.microsoft.com/
2. From an in-private or incognito browser, create a Dynamics 365 Marketing trial account at https://trials.dynamics.com/dynamics365/marketing
3. A basic understanding of the expectations of a CMO and Marketer
4. Download and review the Partner Sales Playbook at https://aka.ms/d365marketing/salestools
5. (OPTIONAL) Complete Lab #1 and Lab #2 from Customer Insights in a Day workshop. In order to demonstrate the integration between Marketing and CI you will need access to a connected environment. If you do not have a current CI environment, don’t worry, you’ll be able to follow the demonstration.