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rtsutton's avatar
rtsutton
Copper Contributor
Aug 11, 2025

Issue with IndexNow Automatic Submission Indexing ‘noindex’ Pages

I need some help with Bing Webmaster, specifically the IndexNow API and  Wordpress IndexNow plugin. I have outlined my issue here: https://github.com/microsoft/indexnow-wordpress-plugin/issues/60. 

I am either looking to get in contact with the plugin devs or a 3rd party developer to fork the plugin and add the basic feature I need: exclude URLs of a certain path from being submitted to Bing for indexing.

Thanks 

Reed

Bing Webmaster Tools
indexnow
wordpress

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  • coreylprl's avatar
    coreylprl
    Copper Contributor
    Aug 15, 2025

    I’ve noticed something similar, especially when using IndexNow in combination with dynamic CMS platforms.

    From what I’ve gathered, IndexNow just submits the URL, but doesn’t necessarily re-check meta directives like noindex immediately. So if a page was temporarily missing the noindex tag (e.g., during deploy or cache rebuild), it may have been indexed before the correct directive was applied.

    A couple of things that helped me:

    - Make sure the noindex header or tag is present consistently — both on initial load and when crawled without cookies or JS.
    - Double-check your server’s cache/CDN settings. I once found that the edge cache was serving an outdated version *without* the noindex, even though the origin was correct.
    - Use the Bing URL Inspection Tool to see the current status — it sometimes shows when a URL was last crawled and what directives were seen.

    Would be great if Microsoft shared more transparency on how quickly IndexNow honors updated noindex signals after submission.

    Let us know if you find a reliable fix — this seems like an area a lot of SEOs are still trying to fully understand.

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