Azure SQL - Row Level Security (RLS) Using O365 Groups

zshane15 , O365 works with Azure Active Directory, so, why not?

At first, you need to connect your Azure SQL Server instance to AAD following this topic: https://docs.microsoft.com/en-us/azure/azure-sql/database/authentication-aad-configure?tabs=azure-powershell 

Creating a dynamic group in AAD would be a good idea: https://docs.microsoft.com/en-us/azure/active-directory/users-groups-roles/groups-create-rule

Once done, one or more users (or a group) as a member to custom or builtin database roles with the specific permissions appropriate to that group of users. Implement your RLS.