Experience Surface at Ignite – where innovation and collaboration come together.
Microsoft Ignite is a premier event designed to help attendees grow their skills, build connections, and discover emerging technologies. It offers a variety of learning experiences, including keynotes, breakout sessions, labs, and community activities. This year, Microsoft Ignite will be hosted at the Moscone Center in San Francisco from November 18–21, 2025.
Join us to explore how Surface supports AI-powered workflows through immersive experiences, hands-on labs, and meaningful community engagement.
Must-See Experiences
Great photo opportunity with a GIANT Surface!
Giant Surface Photo Opportunity
Capture a memorable moment with the Giant Surface installation, featuring custom backgrounds designed for attendees. This visual centerpiece offers a fun and engaging photo experience.
Microsoft Company Store and Surface Device Bar
Interact with the latest Surface devices and accessories. Attendees can explore Copilot+ PC capabilities, preview new hardware, and speak with Surface experts during live demos and Q&A sessions. All featured products will be available for hands-on exploration.
Be sure to gear up at the Microsoft Company Store. Stop by to find exclusive Microsoft apparel and accessories, plus save 15% on select Surface Copilot+ PCs during the event.
Discover key highlights of our Surface Lab Tour brought to you by engineers and experts
Surface Lab Tour
Take a guided walkthrough of a mobile version of our Surface Lab Tour, located adjacent to the Giant Surface activation. This attendee-friendly experience highlights key Surface engineering processes and quality testing. Learn how Surface devices are designed with reliability and performance in mind. The Lab Tour is part of the Surface Device Bar, which also features Copilot+ PC demos and the newest Surface hardware – presented by Surface engineering and marketing team members.
Learning and hands-on skilling opportunities
Community Space & MVP Engagement
Join open-table discussions on topics such as Hybrid AI and connect with Surface MVPs who are contributing to breakout session visibility and community engagement.
- COM1052: Hybrid AI with Surface, Copilot+ PCs & Windows AI Foundry – Nov 19 | 10:00 AM - 10:45 AM PST
- COM1131: Path to MVP: Insights from the Windows & Devices and Intune teams – Nov 18 | 4:00 PM - 4:30 PM PST
Explore Surface topics like design, security and input innovation in our Breakout Sessions
Breakout Sessions & Labs
Surface-led Breakouts
- BRK301: Making AI easier with Surface Copilot+ PCs and natural input – Nov 20 | 3:30 PM - 4:15 PM PST
- BRK337: Innovating Surface: Designing for product excellence – Nov 18 | 2:30 PM - 3:15 PM PST
- BRK338: Advancing Windows device security through Surface innovation – Nov 19 | 11:30 AM - 12:15 PM PST
Hands-on Labs with Surface Copilot+ PCs (in-person only)
- LAB584: Integrating Local AI with Windows ML – Offered multiple times
- LAB585: Supercharge your WPF Apps with Local AI – Offered multiple times
Join us at Microsoft Ignite – online or in person – and share your experiences by tagging #SurfaceforBusiness. We can’t wait to see your highlights.
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