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Microsoft 365 Insider’s guide to Microsoft at ServiceNow Knowledge 2025

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moshaigibbs
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Apr 21, 2025

Hello, Insiders! I’m Mo’Shai Gibbs, a Global Partner Marketing Manager at Microsoft. I’m excited to share an opportunity to join us at ServiceNow Knowledge 2025.

 

Save the date: May 6–8 at The Venetian in Las Vegas

 

😎 Register today.

 

With a packed agenda of sessions, booth experiences, and exclusive events highlighting how Microsoft is reimagining productivity, innovation, and industry transformation, you won’t want to miss it!

Microsoft 365 Insider’s guide to Microsoft at ServiceNow Knowledge 2025

This year, we’re building on momentum from our Microsoft 365 Copilot + Now Assist announcement at Knowledge 2024 and unveiling new innovations in agentic interoperability, advanced integrations – agent to agent, and employee self-service. We’re also introducing a strategic CRM modernization that brings Microsoft and ServiceNow customer workflows together to deliver end-to-end customer engagement.

At this year’s Knowledge event, we’re putting the spotlight on three transformative themes:

  • Agentic AI: Discover how Microsoft and ServiceNow are delivering AI that acts with autonomy, adapts in real time, and empowers enterprise workflows at scale.
  • Data-driven insights: Learn how unified data across the Microsoft Cloud and ServiceNow ecosystems power intelligent automation and decision-making.
  • Industry innovation: Experience AI for industries – from healthcare to financial services – with trust, security, and scale at the core.

Microsoft-led sessions

We’ll be delivering focused content through four sessions during the conference, where you’ll hear from Microsoft leaders and our customers as we explore the future of AI-powered work.

Unlock the Full Potential of Agentic AI with ServiceNow and Microsoft

This session with Katharine Kennedy, Microsoft Global General Manager, and Peter Martin, Microsoft Director of Partner Technology Strategy, will explore how ServiceNow and Microsoft are redefining enterprise efficiency through AI and data, and integrating these into workflows to optimize operations and create better business outcomes.

Efficiency & Innovation: ServiceNow + Microsoft Partner Success with Lufthansa 

Led by Stephanie Burton, Microsoft Global Sales Director, and Felix Westendorp, Lufthansa Senior Director of IT Application Services, this discussion will showcase the real-world impact of AI and automation in driving down costs and boosting productivity.

The New CRM Playbook: Modernizing the Front Office with AI & Automation

Katharine Kennedy will join Nitasha Chopra, Microsoft Vice President and Chief Operating Officer, Business Applications, and Matt Taylor, ServiceNow Senior Vice President of Global Solution Sales and Programs, in a conversation about the role AI and automation play in CRM strategy, and best practices for implementing these tools.

Transforming customer support with Dynamics 365, ServiceNow, and Azure OpenAI

Gana Chandrasekaran, Principal Technology Specialist, Microsoft Azure AI Services, will showcase how these tools can streamline and improve upon support experiences and outline how to leverage them to remove inconsistencies, automate tasks, and deliver empathetic customer interactions.

Beyond the sessions

There are plenty of other ways to see Microsoft and ServiceNow’s AI and automation innovations in action at Knowledge 2025.

Demos at our booth

You can visit the Microsoft booth #4302 to access demos of agentic AI, Microsoft Copilot, and Now Assist, as well as CRM modernization powered by Microsoft Dynamics and ServiceNow customer workflows. We’ll also be hosting booth theater sessions throughout the week.

Hands-on labs

Microsoft is sponsoring ServiceNow Labs, where hands-on experimentation meets the power of Azure AI.

Microsoft-hosted events

During the week, we’ll be creating space for deeper conversations and connections, including the Innovation Networking Lounge hosted by Microsoft, NVIDIA, and ServiceNow at the Electra Lounge on May 7 from 5:30 to 7:30 p.m. (RSVP now).

Stay connected!

Be sure to follow on LinkedIn:

Or visit: https://www.servicenow.com/events/knowledge.html.

 

Let’s reimagine the enterprise – together. We hope to see you in May!

Updated Apr 17, 2025
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