I don't like the direction it is all going. E5 was supposed to be 'have it all' license, now it's not clear for anybody, including Microsoft professionals I talk to during events what the licensing details are and what's included, no one is able to remember it all.
In my opinion this product with all the other recently introduced plugins and add ins to Defender, Entra and Priva should be the ultimate E5 license, E3 should inherit what current E5 has to offer and M365BP should have the best of breed for SMBs.
What we have now is complete chaos, with kind of powerful M365BP, completely not balanced and underpowered E3 and finally E5 which is getting surrounded with some online-gaming-like 'loot boxes' and in-app payments. On top of that, old EMS and add-ons are still available to buy with some other things like 'E5 Security' things no one really understands, the customers think is a whole E5 license specialised for security etc. It is absolute madness what is happening with Office 365 -> Microsoft 365 naming changes, customers are seriously confused and when they are confused, their trust level is dramatically going down to the point they don't want to use the product anymore, add the NCE process and (UK) price increase soon and we have a recipe for a disaster.
The graphs on the walls are not the indicators of the business growth anymore, wake up before its's too late, the competition is not sleeping and we all can see some serious moves on the market.