Forum Discussion
AnnaChu
Microsoft
MicrosoftThe Irony of Change
While technology has evolved dramatically overtime, the approach to change management around implementing new technology, ironically, seems to have stayed relatively constant. In 1985, the Harvard Bu...
I like these points
- “Think of implementation as an internal marketing, not selling, job…selling starts with a finished product; marketing, with research on user needs and preferences”
- “The organizational hills are full of managers who believe that an innovation’s technical superiority and strategic importance will guarantee acceptance”
- “An innovation needs a champion to nurture it, and any new technology capable of inspiring strong advocacy will also provoke opposition.”
- Implementation Paradox: Do not agree with it being a paradox because a paradox implies both cannot be true. Both of these statements are true and to have a really successful implementation both need to be addressed.
