Microsoft Purview Information Protection showcase of new capabilities at Ignite

Anna_Chiang Great article, thanks for the release notes. We have an issue and perhaps it is by design, we are really not sure. We are not able to see the Sensitivity with the latest Acrobat Reader for a Word document that was labelled in MS Word and converted to PDF. The particular Sensitivity does not have encryption or any sort of protection, but we do want the users to be able to see the Sensitivity in Acrobat Reader regardless of protection being applied. Also, I believe users can only change or apply a Sensitivity in Acrobat if they have the Standard/ Pro versions that come with the Protection addon? Please advise and thanks in advance!