Blog Post

Microsoft Entra Blog
2 MIN READ

Introducing enhanced company branding for sign-in experiences in Azure AD

Robin Goldstein's avatar
Robin Goldstein
Former Employee
Dec 12, 2022

Hello friends,  

 

I'm thrilled to announce that we have redesigned the company branding functionality to allow more flexible and user-centric customization of the built-in identity flows for Azure AD and Microsoft 365 apps. The new experience controls apply to sign-in for users in the directory and for external users, including use cases for B2B, B2E and first-party applications running on Azure AD. You can try the public preview today. 

 

Your users, your experience 

We added these customization options based on your feedback that you wanted more control over the experience for your users. For those building customer facing apps, we know from our experience on the B2C platform that a beautifully branded experience is critical in building a trusted relationship.  

 

With enhanced Company Branding, you’ll be able to create a custom look and feel for the default sign in pages, as well as pages targeting specific browser languages. In addition, you can now customize self-service password reset (SSPR), footer hyperlinks, and browser icon, style sign-in experiences using cascading style sheets (CSS) and enable header and footer using one of the pre-defined templates. 

  

Configure the sign in experience 

Enhanced customization can be configured using the company branding blade in the Azure portal for your tenant. There, you can configure settings that automatically display customizations to your users when they land on your organization’s sign in pages, as well as pages targeting specific browser languages.  

 

The following are all new settings available on the company branding blades. 

   

  • Configure layout – This allows you to specify the placement of web page elements on the sign-in page. 

 

 

 

  • Set up custom self-service password reset hyperlink – This provides the ability to show, hide, or customize the self-service password reset link on the sign-in page. 

 

 

 

  • Customize footer hyperlinks - the URLs and link text for privacy and terms of use hyperlinks that appear in the footer of the sign-in page:   

 

 

 

  • Set up ‘Favicon’ - the icon that displays in the web browser tab:

 

 

  • Customize header - a custom logo to display in the header of the sign-in page: 

 

Once your settings are uploaded, you can view the resulting end user experience. 

 

 

Get started using company branding by setting up Azure AD Premium or Office 365.  

 

Learn more about company branding. 

 

As always, we love hearing from you, so please share your feedback on these updates through the links below. 

 
Robin Goldstein  

Director of Product Management, Microsoft identity 

LinkedIn: Robin Goldstein | LinkedIn 

 

 

Learn more about Microsoft identity: 

 

Updated Feb 02, 2023
Version 2.0

56 Comments

  • LazyAdmin_nl's avatar
    LazyAdmin_nl
    Copper Contributor

    What seems to work (as a workaround for now for tenants with existing branding), is open the Company branding page, then click on for example User Settings in the left toolbar, and then hit the back button in your browser. This way you are able to bypass the Azure AD P1 license requirement page.

  • Try and access branding in a tenant without Azure AD P1 or P2. It no longer works. I have tenants like this and I can no longer make changes. Something has changed since November.

  • LazyAdmin_nl's avatar
    LazyAdmin_nl
    Copper Contributor

    Since when is Azure P1 or P2 required for company branding? It was always available for all tenants. And what does this means for existing company branding in tenants without an Azure P1 license?

  • Rmartinez1427's avatar
    Rmartinez1427
    Brass Contributor

    This is awesome. It would be great to have a "Preview" option before submitting the changes.

  • TedLarsen's avatar
    TedLarsen
    Brass Contributor

    Fantastic! Now please add AD group based customization for different branding per group of users. We have multiple departments thst act as separate entities and we’d like to customize per group!

     

    Thank you!

  • Can you help me understand why you need Azure AD P1 to brand a tenant? one would suggest that it should be available to all as a way to enhance security rather than being restricted to requiring Azure AD P1 or P2.