MicrosoftDaniel NiccoliPlease help me learn if I am living in a reinforcement bubble from online search. When you search for EID on Google or Bing, do you receive results for "the Muslim term for celebration" or for "EId al-fatir" or "Eid al-Adha" or "Microsoft Entra ID (EID)"?
I'm guessing one of the two Muslim holidays fill your page one and two responses in search. SEO strategists must write content related to search terms that a customer MIGHT search. If a potential customer that is unaware of Microsoft's branding guidance, is it remotely possible that the potential customer would search for the term "Microsoft EID" despite branding guidance from Microsoft?
As a former SEO specialist, I would include "Microsoft EID" as one of my keyword search targets. Despite it being a "made up term", I believe it is a made up term that potential Microsoft Security customers would search for. Let us discuss this in 6-12 months to determine if I am correct. (Assuming the rebrand to Entra ID lasts that long.)
