Deprecation of legacy Ad Insight Keyword APIs and features
Published Jul 19 2023 10:21 AM 3,413 Views
Microsoft

We're updating our Ad Insight API to provide you with a better keyword planner experience. As part of this process, we'll stop supporting some legacy and low-usage APIs and features that are no longer aligned with our quality and service. 

 

The following will be deprecated as of August 21, 2023.

 

Service operations related to legacy Ad Insight Keyword APIs:

These APIs were released with a discontinued mobile app install (MAI) tool. They have low usage and high maintenance costs. They won't be compatible with the new REST API interface that we are migrating to. 

 

The "CategorySearchParameter" data object:

 

 “Your Product Category” in Keyword Planner (Find new keywords):

 

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This feature is based on an outdated offline table, only available in English, and does not reflect the current market trends and user behavior, so we'll deprecate it in the Microsoft Advertising web UI as well. 

 

 Timeline and Changes 

2023-08-21 

The “Your Product Category” on Keyword Planner UI: Drop-down will be removed. 

Legacy AdInsight Keyword APIs: Requests will no longer be acceptable, return error. 

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‎Jul 19 2023 10:15 AM
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