Register today | Ability Summit: Fifteen years of accessibility
The 2025 Ability Summit is a free digital event where you will find the latest in AI and accessibility. Who should attend? Business decision makers, technology professionals, educators, accessibility professionals, and people with disabilities who are interested in AI and accessibility. Register today!Neon Serverless Postgres is Now Generally Available!
We are excited to announce that Neon Serverless Postgres is now generally available as an Azure Native Integration. This milestone marks a significant step forward in providing developers with a powerful, serverless Postgres solution, seamlessly integrated within the Azure ecosystem. We’re excited to bring Neon to all Azure developers, especially AI platforms. Neon Serverless Postgres scales automatically to match your workload and can branch instantly for an incredible developer experience. And for AI developers concerned about scale, cost efficiency, and data privacy, Neon enables them to easily adopt database-per-customer architectures, ensuring real-time provisioning and data isolation for their customers. - Nikita Shamgunov, CEO, Neon. Neon as a natively integrated offering on Azure Azure Native Integrations enable developers to seamlessly provision, manage, and tightly integrate independent software vendor (ISV) software and services within the Azure ecosystem. Neon's native Integration enables developers to use Neon Serverless Postgres with the same experience as any other Azure service, fully integrated within Azure's workflows, identity systems, and billing framework. Developers can provision Neon Serverless Postgres directly from the Azure Portal, where it is listed alongside Microsoft’s database offerings in the Databases section, complete with a partner badge. Once provisioned, Neon projects, branches, and connection strings can be managed using the Azure portal, CLI, and SDK. The deep integration also simplifies security and procurement, allowing authentication using Microsoft Entra ID (formerly Azure Active Directory) and consolidating Neon usage into your organization’s Azure bill. New Features Available with GA Release With General Availability release, several new features are now accessible. The intent is to make all innovative Neon features available to developers in the Azure eco-system. With GA, the following features are now added: Neon Project and Branch Creation from Azure: Developers now can create Neon projects and branches directly through the Azure portal. This enhancement simplifies team operations, facilitates tighter CI/CD integration, allows for more detailed environment management, and accelerates the transition from provisioning to production. Connect to database: The connect experience as part of Azure resource allows developers to connect Neon Serverless Postgres to their application stack directly from the Azure portal. This simplifies the process of connecting Neon databases to a few clicks from Azure portal. Azure CLI and SDKs (Java, Python, .NET, Go, JS): Developers can use the Azure CLI and SDK to manage Neon organization, projects, branches, and connection strings. This flexibility allows developers to choose the client of their preference and integrate Neon seamlessly into their current development environment. Semantic Kernel: Neon integrates directly with Semantic Kernel, enabling developers to orchestrate full Retrieval-Augmented Generation (RAG) pipelines. Generate embeddings with Azure OpenAI, store and query them in Neon using pgvector, and retrieve relevant results in milliseconds. You can read more about this release in the Neon launch announcement as well. 🎉 Neon for Enterprises and AI startups Neon offers instant provisioning, branching, seamless integration, and cost-effective development workflows. This makes it the perfect solution which can power organizations of all sizes and growth stage, whether you are an Enterprise or a fast-scaling AI startup. For Enterprises, Neon offers efficient scalability, strong recovery guarantees, and developer workflows that align with modern software development practices. Neon’s compute layer scales automatically based on workload, ensuring smoother performance during peak traffic, lower infrastructure costs, and reduced operational overhead. For AI startups, Neon provides the speed, flexibility, and automation needed for modern AI applications. If you are part of Microsoft for Startups program, you can leverage the native integration of the serverless Postgres to experience features like scale to zero and branching for faster and a cost-effective AI solution. Try Out Neon Serverless Postgres on Azure We invite you to try out Neon Serverless Postgres on Azure. Follow the Docs and start leveraging the power of serverless Postgres in your applications. The collaboration between Microsoft and Neon has resulted in a developer-focused roadmap, ensuring continuous improvements and new features. Link to our Feedback communities If you have new scenarios you would like to propose, please share your feedback with us on Azure feedback community. You can reach out to Neon via Neon discord community or contact feedback@neon.tech. We are committed to listening to you and enhancing the Neon experience to solve your problems. We look forward to seeing how developers will leverage Neon Serverless Postgres to build intelligent and scalable Azure applications. Next steps For all the links and resources, please refer the following: Subscribe to Neon Serverless Postgres on Azure portal or Azure Marketplace Learn more about Neon Serverless Postgres at Microsoft docs Read the launch blogpost by Neon Discover more about Neon Learn about Microsoft’s investment in NeonPartner Blog | Transforming customer engagement into growth with Copilot and agentic AI
For Frontier Firms, every customer engagement is an opportunity to drive transformation. Each interaction creates space to unlock innovation, accelerate outcomes, and deliver lasting value. We’re entering an era where intelligence is becoming an on-demand utility. Just as the cloud transformed access to computing power, AI is now embedded into the flow of work. Customers expect insight and action in real time. They want faster results, stronger security, and continuous innovation. Meeting those expectations requires more than people alone; it requires an ecosystem that can scale intelligence and deliver outcomes with speed and precision. Microsoft partners are at the center of that transformation. You are the architect of change, realizing customer ambition with a full stack of technology. Through the Microsoft AI Cloud Partner Program, you have access to the technology, skilling, and go-to-market resources that make this transformation achievable. Together, we’re enabling every organization to operate with greater intelligence and agility than ever before. The journey to Frontier transformation AI transformation doesn’t happen in a single project. It’s a sustained journey that moves customers from pilots to full-scale adoption and long-term value. This is what we call always-on selling, where every engagement builds trust, adoption, and expansion. We’ve seen the impact of this approach firsthand at Microsoft. By embedding Copilot into daily workflows, our own Customer Zero experience increased revenue per seller by 9.4 percent and boosted deal closures by 20 percent. Continue reading hereSign up for Microsoft Partner Incentives performance measurement reports
As part of a larger push to empower you to deliver exceptional business outcomes, we've introduced incentives performance measurement reports, available through email. Delivered during the first week of every month, these reports include presales and post-sales partner performance measurements and earning cap status so you can get essential insights into your engagements across hero investments. These hero investments include Azure Accelerate, AI Workforce: Microsoft 365 Copilot + Power Accelerate, Al Business Process, and Security Activities. Here’s what to expect: Performance requirements pausing policy: Starting on November 15, 2025,* partners who are not meeting performance requirements will be paused from nominating new claims. This applies only to new nominations; in-progress projects will not be affected. Further, partners who have reached their earning cap and have nominations paused will be notified when they are eligible to nominate projects again. Reactivation of nominations: Paused partners will be reviewed each Tuesday by Microsoft to determine if they meet performance thresholds. Those who meet thresholds will be notified by email within two business days after their review and reactivated within seven business days after their review. Earning cap reviews: Partners who are approaching their earning cap and are meeting performance benchmarks will be considered for an earning cap increase based on budget availability and quality of claims. Claim quality can be affected by factors such as accuracy of your activity reporting, number of duplicate claims, and how your investments are leveraged. Increased cap value: If you’re approved for an earning cap increase, you can expect up to 50% above the engagement’s initial cap. Earning cap extension approval is not guaranteed. Earning cap pausing: Partners who have reached their earning cap and did not receive a notification of an increased cap based on review will be paused from submitting new claims and will be notified. This pause applies only to new nominations; in-progress projects will remain unaffected. No partner action is required, and Microsoft will proactively review and communicate decisions about earning caps. Review the updated policy for partner performance measurements and earning caps (available November 1, 2025). Sign up now for monthly reports so you can fuel transformation with expertise and funding and drive faster time to value for your projects. Sign up for monthly reports today! *Starting December 1, 2025, Security Activities will issue monthly partner performance reports, and beginning January 1, 2026, partners not meeting requirements will be paused from nominating new claims.
August update: What's new in Azure for Partners
News and Announcements We just shared our FY26 partner strategy at MCAPS Start for Partners—and it’s all about what’s next with AI. Catch up on key announcements here. Explore the latest Cloud and AI platforms and Agentic AI partner playbooks which includes key skilling resources, investments, win formulas and more. GPT-5 is now in Azure AI Foundry, offering top-tier reasoning for building intelligent and safe AI apps and agents. Learn more. Serve customers in bandwidth-constrained environments who are building autonomous assistants or embedding AI into real-world workflows, using gpt-oss-20b on Windows AI Foundry. Learn more. Watch The AI Show to hear about the latest announcements, including Observability in Azure AI Foundry, App Templates, and more. This is a show by Seth Juarez for developers and tech experts. Watch now. Your customers can now mirror Azure Databricks Unity Catalog into Fabric. Deeper integration. No clusters. No pipelines. Just insights. Help them get started––learn more here. Dive into our latest blog and research to learn how Azure-native integration, autoscaling, and unified governance make Azure Databricks the best home for your data and AI workloads, and then share the information with your customers as they consider their preferred data platform. Learn more. Incentives and offers We recently announced Azure Accelerate—a unified offering within the Microsoft AI Cloud Partner Program that brings together Azure Migrate and Modernize, Azure Innovate, and Cloud Accelerate Factory––all built upon the foundations of Azure Essentials. Nominate your project today. Dr Migrate is an AI-assisted platform for cloud migration planning, available within Azure Accelerate. Eligible partners can request licenses through Azure Accelerate to run customer environment assessments through Azure Accelerate. Invite a colleague to join the Azure Migrate and Modernize Partner Forum, your source for early access to Azure offerings, product roadmaps, and marketing updates for partners. Learn more. Skilling and Events Visit our skilling hub for the latest training resources to earn designations and specializations. Explore the most recent skilling blog for key skilling-related announcements. If you're a consultant or part of a Microsoft partner's sales or tech pre-sales team looking to drive AI apps and agents, join our virtual 3-day skilling event, Sept 9–11. Hear from Microsoft field and product leaders on sales best practices, product demos, and how to pitch AI CoEs—a key FY26 strategy for driving org-wide AI transformation. Register here. Join us for FabCon25 Europe in Vienna, September 15–18, for workshops, networking with customers, and insights from Microsoft leaders. Don’t miss Partner Day on September 15 to explore Fabric growth strategies and connect with the community. Learn more and buy your ticket here. Heading to VMware Explore Las Vegas? Join our exclusive partner session on August 25 to explore new Azure investments like TCO tools and migration funding. Visit booth #107 to discuss VMware workloads and register early—space is limited (max 2 attendees per organization).—register here. Join us at the Azure Dev Summit, a Microsoft-sponsored event designed for developers, architects, and technology leaders. Explore the latest in Azure, .NET, and Microsoft AI, gain insights from inspiring speakers, and connect with peers driving innovation. Reserve your spot today. SAP Specialization: Partners can now meet SAP Specialization requirements with the new Run SAP on Microsoft Cloudtraining path—aligned to SAP on Azure’s latest capabilities and validated during audits. This streamlined option simplifies the journey to specialization. Go-To-Market Take your marketing strategy to the next level with pre-designed campaigns, resources, and ready-to-go assets. Learn more. Drive success in building AI apps and agents with a comprehensive set of sales tools and marketing resources, including Microsoft pitch decks, guides, solution accelerators, demos, and more! Access them here. Unify your data platform to help your customers implement a data strategy that is fit for the era of AI, including customizable pitch decks and other go-to-market resources to help you succeed. Find it all here. Differentiate your expertise to customers with Solutions Partner designations and specializations. Introducing SAP Business Suite: Unlock mid-market growth by partnering with Microsoft and SAP. Lead with AI Innovation and leverage SAP Cloud ERP, GROW and RISE journeys, to deliver scalable cloud services, spark strategic cloud conversations, and access exclusive incentives, GTM resources, and tools to accelerate success. Access resources here. Customer success Discover how Microsoft can transform your sales strategy. Explore real AI case studies and customer success stories showing how businesses, NGOs and individuals leverage AI to transform their business. Follow the tag Azure news to stay updated on monthly Azure partner news.Save your spot for the FY26 Partner Power Hour webinar series happening soon!
Get ready to elevate your FY26 go-to-market (GTM) strategies with the Microsoft Partner Power Hour—a three-part, interactive webinar series. Register now and join us to: Explore the power of AI to help transform your marketing and sales go-to-market strategies. Maximize the impact of partner-ready campaigns. Engage with customers more effectively with insights from top-performing partners. Each session is designed to deliver real-world strategies you can immediately apply to drive results. Webinar 1: The winning formula: partner go-to-market strategies in the AI era Join Akanksha Shrivastava, Through-Partner Marketing Lead at Microsoft, and Vince Menzione, CEO of Ultimate Partner, to explore how partners can evolve their GTM strategies to meet changing buyer expectations, generate demand, and go to market with Microsoft in proven, impactful ways. Americas: July 22, 2025 | 8:00 AM – 9:00 AM PDT APAC: July 23, 2025 | 6:30 AM – 7:30 AM IST Webinar 2: Unleashing AI: transform your marketing campaigns Join Paul Shirer, Director of AI and GTM Technology at Bridge Partners, and Ashley Childress, Through-Partner Marketing Lead at Microsoft, as they discuss the transformative power of AI and Microsoft Copilot technologies—and discover how they can help optimize your go-to-market strategies, enhance campaign creation efficiency, and improve campaign effectiveness. Americas: July 29, 2025 | 8:00 AM – 9:00 AM PDT APAC: July 30, 2025 | 6:30 AM – 7:30 AM IST Webinar 3: Marketing mastery: lessons from leading Microsoft partners Join us for a virtual panel moderated by Scott Moltner, Through-Partner Marketing Lead at Microsoft, and featuring Kristen Fehrenbach of Pax8, Brendan Murphy of Arrow, and Terri McKinnon of Evolution Business Systems. They will share their experiences and provide practical examples of how they've effectively utilized partner-ready resources to achieve their goals. Americas: August 12, 2025 | 8:00 AM – 9:00 AM PDT APAC: August 13, 2025 | 6:30 AM – 7:30 AM IST Can’t attend the live sessions? Register anyway—recordings of each webinar will be available on demand.Drive demand for your offers with solution area campaigns in a box.
Take your marketing campaigns further with campaigns in a box (CiaBs), collections of partner-ready, high-quality marketing assets designed to deepen customer engagement, simplify your marketing efforts, and grow revenue. Microsoft offers both new and refreshed campaigns for the following solution areas: Data & AI (Azure), Modern Work, Business Applications, Digital & App Innovation (Azure), Infrastructure (Azure), and Security. Check out the latest CiaBs below and get started today by visiting the Partner Marketing Center, where you’ll find resources such as step-by-step execution guides, customizable nurture tactics, and assets including presentations, e-books, infographics, and more. AI transformation Generate interest in AI adoption among your customers. As AI technology grabs headlines and captures imaginations, use this campaign to illustrate your audience’s unique opportunity to harness the power of AI to deliver value faster. Learn more about the campaign: AI Transformation (formerly Era of AI): Show audiences how to take advantage of the potential of AI to drive business value and showcase the usefulness of Microsoft AI solutions delivered and tailored by your organization. Data & AI (Azure) Our Data & AI campaigns demonstrate how your customers can win customers with AI-enabled differentiation. Show how they can transform their businesses with generative AI, a unified data estate, and solutions like Microsoft Fabric, Microsoft Power BI, and Azure Databricks. Campaigns include: Unify your intelligent data - Banking: Help your banking customers understand how you can help them break down data silos, meet compliance demands, and deliver on rising customer expectations. Innovate with the Azure AI platform: Help your customers understand the potential of generative AI solutions to differentiate themselves in the market—and inspire them to build GenAI solutions with the Azure AI platform. Unify your intelligent data and analytics platform - ENT: Show enterprise audiences how unifying data and analytics on an open foundation can help streamline data transformation and business intelligence. Unify your intelligent data and analytics platform - SMB: Create awareness and urgency for SMBs to adopt Microsoft Fabric as the AI-powered, unified data platform that will suit their analytics needs. Modern Work Our Modern Work campaigns help current and potential customers understand how they can effectively transform their businesses with AI capabilities. Campaigns include: Connect and empower your frontline workers: Empower your customers' frontline workers with smart, AI-enhanced workflows with solutions based on Microsoft Teams and Microsoft 365 Copilot. Use this campaign to show your customers how they can make their frontline workers feel more connected, leading to improved productivity and efficiency. Microsoft 365 Copilot SMB: Increase your audience's understanding of the larger potential of Microsoft 365 Copilot and how AI capabilities can accelerate growth and transform operations. Smart workplace with Teams: Use this campaign to show your customers how to use AI to unlock smarter communication and collaboration with Microsoft Teams and Microsoft 365 Copilot. This campaign demonstrates to customers how you can help them seamlessly integrate meetings, calls, chat, and collaboration to break down silos, gain deeper insights, and focus on the work that matters. Cloud endpoints: Help customers bring virtualized applications to the cloud by providing secure AI-powered productivity and development on any device with Microsoft Intune Suite and Windows in the cloud solutions. Business Applications Nurture interest with audiences ready to modernize and transform their business operations with these BizApps go-to-market resources. Campaigns include: AI-powered customer service: Highlight how AI-powered solutions like Microsoft Dynamics 365 are transforming customer service with more personalized experiences, smarter teamwork, and improved efficiency. Migrate and modernize your ERP with Microsoft Dynamics 365: Position yourself as the right partner to modernize or replace your customers' legacy on-premises ERP systems with a Copilot-powered ERP. Business Central for SMB: Offer customers Microsoft Dynamics 365, a comprehensive business management solution that connects finance, sales, service, and operations teams with a single application to boost productivity and improve decision-making. AI-powered CRM: Help your customers enhance their customer experiences and close more deals with Microsoft 365 Dynamics Sales by making data AI-ready, which empowers them to create effective marketing content with Microsoft 365 Copilot and pass qualified leads on to sales teams. Use this campaign to show audiences how Copilot and AI can supercharge their CRM to increase productivity and efficiency, ultimately leading to better customer outcomes. Modernize at scale with AI and Microsoft Power Platform: This campaign is designed to introduce the business values unlocked with Microsoft Power Platform, show how low-code solutions can accelerate development and drive productivity, and position your company as a valuable asset in the deployment of these solutions. Digital & App Innovation (Azure) Position yourself as the strategic AI partner of choice and empower your customers to grow their businesses by helping them gain agility and build new AI applications faster with intelligent experiences. Campaigns include: Build and modernize AI apps: Help customers building new AI-infused applications and modernizing their application estate take advantage of the Azure AI application platform. Accelerate developer productivity: Help customers reimagine the developer experience with the world’s most-adopted AI-powered platform. Use this campaign to show customers how you can use Microsoft and GitHub tools to help streamline workflows, collaborate better, and deliver intelligent apps faster. Infrastructure (Azure) Help customers tap into the cloud to expand capabilities and boost their return on investment by transforming their digital operations. Campaigns include: Modernize VDI to Azure Virtual Desktop - SMB: Show SMB customers how they can meet the challenges of virtual work with Azure Virtual Desktop and gain flexibility, reliability, and cost-effectiveness. Migrate VMware workloads to Azure: Help customers capitalize on the partnership between VMware and Microsoft so they can migrate VMware workloads to Azure in an efficient and cost-effective manner. Migrate and secure Windows Server and SQL Server and Linux - ENT: Showcase the high return on investment (ROI) of using an adaptive cloud purpose-built for AI workloads, and help customers understand the value of migrating to Azure at their own pace. Modernize SAP on the Microsoft Cloud: Reach SAP customers before the 2027 end-of-support deadline for SAP S/4HANA to show them the importance of having a plan to migrate to the cloud. This campaign also underscores the value of moving to Microsoft Azure in the era of AI. Migrate and secure Windows Server and SQL Server and Linux estate - SMB: Use this campaign to increase understanding of the value gained by migrating from an on-premises environment to a hybrid or cloud environment. Show small and medium-sized businesses that they can grow their business, save money, improve security, and more when they move their workload from Windows Server, SQL Server, and Linux to Microsoft Azure. Security Demonstrate the power of modern security solutions and help customers understand the importance of robust cybersecurity in today’s landscape. Campaigns include: Defend against cybersecurity threats: Increase your audience's understanding of the powerful, AI-driven Microsoft unified security platform, which integrates Microsoft Sentinel, Microsoft Defender XDR, Security Exposure Management, Security Copilot, and Microsoft Threat Intelligence. Data security: Show customers how Microsoft Purview can help fortify data security in a world facing increasing cybersecurity threats. Modernize security operations: Use this campaign to sell Microsoft Sentinel, an industry-leading cloud-native SIEM that can help your customers stay protected and scale their security operations. **Stay up to date on all Skilling announcements by subscribing to the skilling tag!**Keep pace with the latest in AI!
Check out our fresh new video series, where leaders from Microsoft show their creative side as they share the latest updates in AI, in a manner that's both educative and fun! Watch the videos, share them with your teams, and bookmark aka.ms/AIOnTheGo to stay updated!Drive demand for your offers with solution area campaigns in a box
Take your marketing campaigns further with campaigns in a box (CiaBs), collections of partner-ready, high-quality marketing assets designed to deepen customer engagement, simplify your marketing efforts, and grow revenue. Microsoft offers both new and refreshed campaigns for the following solution areas: Data & AI (Azure), Modern Work, Business Applications, Digital & App Innovation (Azure), Infrastructure (Azure), and Security. Check out the latest CiaBs below and get started today by visiting the Partner Marketing Center, where you’ll find resources such as step-by-step execution guides, customizable nurture tactics, and assets including presentations, e-books, infographics, and more. AI transformation Generate interest in AI adoption among your customers. As AI technology grabs headlines and captures imaginations, use this campaign to illustrate your audience’s unique opportunity to harness the power of AI to deliver value faster. Learn more about the campaign: AI Transformation (formerly Era of AI): Show audiences how to take advantage of the potential of AI to drive business value and showcase the usefulness of Microsoft AI solutions delivered and tailored by your organization. Data & AI (Azure) Our Data & AI campaigns demonstrate how your customers can win customers with AI-enabled differentiation. Show how they can transform their businesses with generative AI, a unified data estate, and solutions like Microsoft Fabric, Microsoft Power BI, and Azure Databricks. Campaigns include: Unify your intelligent data - Banking: Help your banking customers understand how you can help them break down data silos, meet compliance demands, and deliver on rising customer expectations. Innovate with the Azure AI platform: Help your customers understand the potential of generative AI solutions to differentiate themselves in the market—and inspire them to build GenAI solutions with the Azure AI platform. Unify your intelligent data and analytics platform - ENT: Show enterprise audiences how unifying data and analytics on an open foundation can help streamline data transformation and business intelligence. Unify your intelligent data and analytics platform - SMB: Create awareness and urgency for SMBs to adopt Microsoft Fabric as the AI-powered, unified data platform that will suit their analytics needs. Modern Work Our Modern Work campaigns help current and potential customers understand how they can effectively transform their businesses with AI capabilities. Campaigns include: Connect and empower your frontline workers: Empower your customers' frontline workers with smart, AI-enhanced workflows with solutions based on Microsoft Teams and Microsoft 365 Copilot. Use this campaign to show your customers how they can make their frontline workers feel more connected, leading to improved productivity and efficiency. Microsoft 365 Copilot SMB: Increase your audience's understanding of the larger potential of Microsoft 365 Copilot and how AI capabilities can accelerate growth and transform operations. Smart workplace with Teams: Use this campaign to show your customers how to use AI to unlock smarter communication and collaboration with Microsoft Teams and Microsoft 365 Copilot. This campaign demonstrates to customers how you can help them seamlessly integrate meetings, calls, chat, and collaboration to break down silos, gain deeper insights, and focus on the work that matters. Cloud endpoints: Help customers bring virtualized applications to the cloud by providing secure AI-powered productivity and development on any device with Microsoft Intune Suite and Windows in the cloud solutions. Business Applications Nurture interest with audiences ready to modernize and transform their business operations with these BizApps go-to-market resources. Campaigns include: AI-powered customer service: Highlight how AI-powered solutions like Microsoft Dynamics 365 are transforming customer service with more personalized experiences, smarter teamwork, and improved efficiency. Migrate and modernize your ERP with Microsoft Dynamics 365: Position yourself as the right partner to modernize or replace your customers' legacy on-premises ERP systems with a Copilot-powered ERP. Business Central for SMB: Offer customers Microsoft Dynamics 365, a comprehensive business management solution that connects finance, sales, service, and operations teams with a single application to boost productivity and improve decision-making. AI-powered CRM: Help your customers enhance their customer experiences and close more deals with Microsoft 365 Dynamics Sales by making data AI-ready, which empowers them to create effective marketing content with Microsoft 365 Copilot and pass qualified leads on to sales teams. Use this campaign to show audiences how Copilot and AI can supercharge their CRM to increase productivity and efficiency, ultimately leading to better customer outcomes. Modernize at scale with AI and Microsoft Power Platform: This campaign is designed to introduce the business values unlocked with Microsoft Power Platform, show how low-code solutions can accelerate development and drive productivity, and position your company as a valuable asset in the deployment of these solutions. Digital & App Innovation (Azure) Position yourself as the strategic AI partner of choice and empower your customers to grow their businesses by helping them gain agility and build new AI applications faster with intelligent experiences. Campaigns include: Build and modernize AI apps: Help customers building new AI-infused applications and modernizing their application estate take advantage of the Azure AI application platform. Accelerate developer productivity: Help customers reimagine the developer experience with the world’s most-adopted AI-powered platform. Use this campaign to show customers how you can use Microsoft and GitHub tools to help streamline workflows, collaborate better, and deliver intelligent apps faster. Infrastructure (Azure) Help customers tap into the cloud to expand capabilities and boost their return on investment by transforming their digital operations. Campaigns include: Modernize VDI to Azure Virtual Desktop - SMB: Show SMB customers how they can meet the challenges of virtual work with Azure Virtual Desktop and gain flexibility, reliability, and cost-effectiveness. Migrate VMware workloads to Azure: Help customers capitalize on the partnership between VMware and Microsoft so they can migrate VMware workloads to Azure in an efficient and cost-effective manner. Migrate and secure Windows Server and SQL Server and Linux - ENT: Showcase the high return on investment (ROI) of using an adaptive cloud purpose-built for AI workloads, and help customers understand the value of migrating to Azure at their own pace. Modernize SAP on the Microsoft Cloud: Reach SAP customers before the 2027 end-of-support deadline for SAP S/4HANA to show them the importance of having a plan to migrate to the cloud. This campaign also underscores the value of moving to Microsoft Azure in the era of AI. Migrate and secure Windows Server and SQL Server and Linux estate - SMB: Use this campaign to increase understanding of the value gained by migrating from an on-premises environment to a hybrid or cloud environment. Show small and medium-sized businesses that they can grow their business, save money, improve security, and more when they move their workload from Windows Server, SQL Server, and Linux to Microsoft Azure. Security Demonstrate the power of modern security solutions and help customers understand the importance of robust cybersecurity in today’s landscape. Campaigns include: Defend against cybersecurity threats: Increase your audience's understanding of the powerful, AI-driven Microsoft unified security platform, which integrates Microsoft Sentinel, Microsoft Defender XDR, Security Exposure Management, Security Copilot, and Microsoft Threat Intelligence. Data security: Show customers how Microsoft Purview can help fortify data security in a world facing increasing cybersecurity threats. Modernize security operations: Use this campaign to sell Microsoft Sentinel, an industry-leading cloud-native SIEM that can help your customers stay protected and scale their security operations.
