Groups in Yammer are changing to Communities. Yammer connects employees across the organization, creates a space for communities and expands an employee's network.
Groups in Office 365 is the core identity regardless of which app you are using, and Yammer is the front door to your communities. Using Microsoft 365 Connected groups, community management will be simpler as you can use specific identifiers such as role, organization, or location.
What is a community?
A community is a group of people who have similar interests. These people may know and work with each other daily, however in many communities they are brought together by their interests and the community itself. Yammer is the place where employees' communities of all sizes gather online.
What are different types of communities?
Your Yammer network may be made up of a mix of communities across your organization. Here’s the most common types of communities we see with our customers:
Resource: Ten Yammer Communities
What makes up a good community?
You can see the community in progress by looking at their conversations in Yammer.
Resource: Yammer Community Canvas
What types of roles are within community?
You can notice a difference within a community that has the right mix of members helping to take care of cultivating it.
Resource: Community Admin Toolkit
Related Blog post: 7 Tips to Run a Successful Yammer Community
How could you measure communities?
Measuring a community's success goes back to the purpose of your community and what’s important to them. You could track the amount of questions answers, or how many times people are recognized, or how many times a specific hashtag like a #thankyou or #yammerwin is used.
You have a variety of technology that you can use to track your community, you can use the Community Analytics dashboard, or contact a Yammer Network Admin to get you access to the O365 Reports Dashboard or have them create a dashboard within Power BI for your community.
Resource: Watch IGNITE Session The unofficial guide to a Yammer official communities program by Amy Dolzine;
Related Blog post: Community Managers & Data: Why it’s important to look at Yammer user behaviour
In the new Yammer, what else is changing for communities?
Additionally, Community admins can moderate conversations, including pinning conversations to the top of the community feed.
And community admins can manage conversation by closing or re-opening as necessary.
Community members will be able to favorite up to ten communities.
When is this change coming to my network?
We’ve started to roll out the new Yammer to a select number of private preview customers in December and expanding the preview beyond that in the coming months. The new Yammer is due to roll out to all customers in the middle of 2020.
More Yammer Community Resources
We know that not all groups are created equal and not all groups may be communities. Some of your Yammer groups may need to be revigorated, moved, or completely deleted.
To help prepare for the change we’ve curated a few resources for you to use:
Stay tuned to the blog for additional resources and more announcements about the Year of Yammer!
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