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AI Is the Headline — but Readiness Is the Real Story for MSPs

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Dux_Raymond_Sy
Iron Contributor
Mar 24, 2026

AI may be the headline, but for MSPs, readiness is the real story—and Microsoft Intune sits at the center of making AI work at scale.

AI is everywhere right now.

Customers are asking about Copilot. They’re curious about automation. They want faster, smarter ways to work. And on the surface, it all feels exciting—and urgent.

But when you spend time with MSPs, a different story often emerges.

Behind the AI curiosity are environments that aren’t quite ready. Devices are managed inconsistently. Identity hygiene varies by tenant. Security baselines drift over time. And for MSPs, holding all of this together manually—customer by customer—simply doesn’t scale.

That gap between AI ambition and operational reality is becoming one of the most important conversations MSPs can have today.

Why AI Success Still Comes Down to the Basics

AI doesn’t fail because of a lack of innovation.
It fails because the fundamentals aren’t in place.

Without secure identities, compliant devices, and consistent policies, AI initiatives struggle to move beyond pilots—or worse, introduce new risk. That’s why so many Copilot conversations eventually circle back to the same question:

Are we actually ready for this?

This is where MSPs play a defining role. Not as AI hype merchants, but as partners who help customers build the foundation that makes AI practical, secure, and sustainable.

At the center of that foundation sits Microsoft Intune.

Microsoft Intune: Essential, but How Do You Scale?

Microsoft Intune is already included in Microsoft 365 Business Premium. Many customers own it. Many MSPs support it. Yet adoption and consistency remain uneven.

The challenge isn’t Intune itself—it’s the operational model.

Managing Intune tenant by tenant, navigating multiple portals, and maintaining consistency across customers creates friction for MSPs. It’s time‑consuming, error‑prone, and difficult to turn into a repeatable service.

And yet, Intune is critical. It’s the control plane for users, devices, access, and security—everything AI depends on to work safely at scale.

Without Intune done right, AI readiness remains theoretical.

Why the Partnership Matters: Microsoft Intune and AvePoint Elements

This is why our partnership with Microsoft matters so much.

Microsoft Intune provides the foundation.
AvePoint Elements makes it scalable for MSPs.

AvePoint Elements acts as the MSP operating layer on top of Intune—helping partners standardize, automate, and manage Intune across multiple customer tenants from a single platform.

For MSPs, that translates into something very tangible:

  • Less manual effort and portal hopping
  • Consistent Intune baselines across customers
  • Automated user and device lifecycle management
  • Reduced drift, better efficiency, and healthier margins

Instead of Intune being “work you absorb,” it becomes something you can package, repeat, and build a business around.

From One‑Time Setup to Ongoing Value

What we’re seeing with leading MSPs is a mindset shift.

Intune is no longer treated as a one‑off deployment. It becomes a managed service—part of a broader story around security, governance, and AI readiness.

That might mean standardized Intune onboarding, continuous device and identity hygiene, or positioning Copilot readiness as an ongoing engagement rather than a project.

The outcome is powerful and familiar to MSPs who’ve made this transition before:

  • Predictable recurring revenue
  • Operational scale without linear headcount growth
  • Stronger customer trust
  • A clear path from security to AI enablement

The Moment for MSPs

Customers don’t just want access to AI.
They want confidence that it’s being deployed responsibly.

MSPs who can provide that confidence—by grounding AI adoption in strong Intune foundations—will stand out in the next phase of the market.

That’s exactly what the partnership between Microsoft Intune and AvePoint Elements is designed to enable.

A Note for MSP Partners

If you’re an MSP thinking about how to:

  • Scale Microsoft Intune delivery
  • Reduce operational friction
  • And turn AI readiness into a repeatable service

This is a conversation worth leaning into now.

Because in the age of AI, the partners who win won’t just deploy new tools—they’ll make them work in the real world.

Join us for From Copilot to Catalyst: How MSPs Turn AI Readiness Into Recurring Revenue” and explore how Microsoft Intune and AvePoint Elements work better together—helping you turn AI readiness into real, sustainable growth.

 

Published Mar 24, 2026
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