Announcing the New Maybelline Beauty App in Microsoft Teams
Published Jul 19 2023 08:00 AM 77.9K Views

Regardless of where they are working, employees want to stay engaged and feel empowered when collaborating with their colleagues. The new Maybelline Beauty app in Microsoft Teams from Maybelline New York can help – allowing users to adjust their personal style quickly and easily from within a Teams meeting. The virtual makeup looks let people try out different styles, giving more ways to express themselves at work.

Meeting with the Maybelline Beauty app in TeamsMeeting with the Maybelline Beauty app in Teams


Developed in collaboration with the Geena Davis Institute with the goal of representing a broad and diverse population, at launch, the Maybelline Beauty app provides users with 12 unique looks. Users can select from different digital makeup colors and blur effects, choose to view in preview, and then “apply” a look of their choice.

The Maybelline Beauty app in Teams uses AI-powered functionality enabled by Modiface, an augmented reality technology for the beauty industry owned by Maybelline parent company L'Oreal. Modiface AI identifies over 70 points of the users face to create a “virtual map” that enables the seamless application of the digital filters.


Initially available in preview mode, the Maybelline app will be released globally on a rolling basis starting today to Microsoft Teams enterprise customers.


How to get started using the Maybelline app in Teams

Before your next meeting:

  1. Click on “Join meeting”
  2. Click “Video Effects”
  3. Then “More Video Effects”
  4. Scroll down in the right pane and select “Maybelline” under the “Filters” category
  5. Scroll down to view all and select your favorite look
  6. Click “Join now”

If you already joined a meeting and want to choose a look:

  1. Click “More…” at the top of your meeting screen
  2. Click “Video Effects”
  3. Scroll down in the right pane and select "Maybelline” under the “Filters” category
  4. Scroll down to view all and select your favorite look
  5. Click “Preview” to see your selected look without others viewing yet or “Apply” to turn on your favorite look

Start using the app today and let us know what you think! And please, submit your feedback and ideas to our Feedback Portal at


Version history
Last update:
‎Jul 18 2023 08:28 PM
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