Brand keyword ranking on same position but clicks decreased drastically

New Contributor

Hi,

 

My brand keyword is ranking on 1st position .

 

For e.g. "msc industrial direct", In May this keyword got 8.3K clicks and in June clicks reduced to 5.3 K but the position stays same.

 

This is happening with every brand keyword. 

 

Is someone else facing the same?

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