Jul 27 2017 09:03 AM
Our Yammer network is almost 27,000 members strong and we have about 400 subject matter experts, which we call Yammer Champions.
These roles are completely voluntary, so there's nothing really in their objectives to continually use Yammer, or any metrics to measure them. But I'm wondering if any community managers have a method of nurturing them, ensuring they continue to be subject matter experts singing Yammer's praise with very little intervention from me (our network's community manager).
It was interesting, however, that while I was on vacation, many Champions stepped up to engage conversations that I otherwise would have. Anyways, looking to discuss.
Jul 27 2017 09:43 AM
Love Yammer Champs! You can use this - @Noah Sparks has provided this link in the past. It's the Build Champions Program from FastTrack
Some quick ideas off the top of my head:
Aug 07 2017 10:21 AM
Thanks for the tag, @Amy Dolzine!
My attempt at cultivating champs was challenging. Yambassadors need feedback that their attention and community efforts don't go unnoticed. Swag is also a way to show appreciation. Early access to upcoming features or badged profile pictures could benefit the group as well. Adding visible indicators of their Yambassador / Champion status within their Yammer profile picture could also appeal to some. I can't take credit for the attached template.
Aug 07 2017 10:29 AM
Aside from the other suggestions I try to provide insight to changes to the service and put the rationale in context (if known) and also editorialize about my own thoughts about the change and it's likely affect on our network/usage. Be transparent and open about the changes.