Written by Casey McGee, Vice President, Global ISV Parnter Sales
Amid a rapidly shifting market and new economic pressures, one thing is certain: digital transformation will continue to present tremendous opportunities for independent software vendors (ISVs) to partner with Microsoft. Customers are seeking software solutions that will help their business remain resilient and competitive, and we can meet their needs together by building on the Microsoft Cloud and bringing innovation to market. In placing customer value at the center of our cloud portfolio and partner-focused platform, we want to help our ISV partners continue to solve even the most critical customer challenges.
Today, we’re excited to welcome all partners to the Microsoft Cloud Partner Program, a place for all partners to build and sell software, services or devices. Microsoft continues to invest in the programs, resources, and initiatives to meet our partners right where you are, and that includes our ISV partners. Whether you’re building your first app, migrating from another cloud provider, or selling your established solutions through Microsoft, we’re defining clear pathways to your goals. One of our top priorities is helping you deliver quality, high-performing cloud solutions to customers across every market and industry.
As a Microsoft partner, you now have access to two new resources designed to support your business. I’m also pleased to share the opportunity to engage with future industry designations that can better differentiate ISV partner solutions to customers.
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