Microsoft commercial marketplace: Spend smarter, move faster


Written by Jake Swenson, Vice President, Commercial Marketplace


Business-to-Business (B2B) commerce is experiencing a revolution driven largely by the mass adoption of cloud computing and the movement towards simpler, more digital buying experiences. At the same time, cloud budgets are strong and mostly growing—IDC is predicting that cloud services will surpass USD1.7 trillion by 2026 while sustaining compound annual growth of almost 17 percent1. But, with economic uncertainty, companies and organizations are challenged to “do more with less” and make the most of every dollar invested.


Cloud marketplaces offer you the ability to gain flexibility and control over your spending and make the most out of your cloud budget. This is why cloud marketplaces are expected to see a massive growth, from USD8 billion last year to USD50 billion by 20262 as predicted by Bessemer Venture Partners. To accelerate IT modernization and maximize the value of investments, we are innovating and improving Microsoft commercial marketplace to support your entire cloud portfolio.


The marketplace: Customized to your needs

There is often a misconception with cloud marketplaces that you lose touch with your vendors and are limited to “the sticker price.” We understand the complexities of enterprise deal making and the marketplace is a tool to help you simplify this process so you can focus on the innovation you need to deliver. While there is always the option to buy “off the shelf” solutions, we’re continuing to improve our custom dealmaking and private offer capabilities so you can spend smart and move fast.


With private offers, you can engage directly with partners, negotiate custom terms, pricing, and payment options, and get customized solutions delivered straight to your inbox. And with recent improvements in our marketplace, partners can create and deliver these private offers in less than 15 minutes—and eligible purchases can count towards your Microsoft Azure Consumption Commitment (MACC). We are the only cloud provider that by default applies the entire purchase* towards your commitment (and there are thousands). As more and more customers look to maximize the value of their investments, we’ve seen over 300 percent increase in customers with a MACC buying through marketplace.


Plus, the marketplace saves you the hassle of onboarding new vendors and streamlines the complexity of purchasing so it is all invoiced directly on your Azure bill. This enables you to simplify procurement and reduce legal complexity by purchasing applications under a standard contract. All solutions using the standard contract contain the same terms and conditions, so your legal team only needs to review once. And, when you purchase solutions through marketplace, you are working with the most trusted cloud and our extensive set of best-in-breed capabilities across app innovation, data and AI, infrastructure, and security.


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