Since its general availability in July 2016, organizations around the world have been connecting with millions of customers through the scale, reliability and flexibility of Azure AD B2C. Taking a step further to help organizations comply with industry regulations and data protection laws, we are pleased to announce the general availability of Europe-based Azure AD B2C directories.
The directory placement is determined based on the country selected by the administrator when creating an Azure AD B2C directory in the Azure portal. If a European country is selected, the Azure AD B2C directory will reside in European datacenters. For the rest of the countries/regions, the directory will be placed in the closest location among the North American and European Azure datacenters.