Members 1st builds a modern data lakehouse with 3Cloud and Azure
In today’s information-driven economy, success often hinges on an organization's ability to break down silos, integrate systems, and transform raw data into real-time insight that can drive smarter decisions. And with their extensive Microsoft Azure experience, that’s exactly what Microsoft partner 3Cloud helps organizations do.
A multi-time Partner of the Year Award winner, including both the Data & AI and Healthcare & Life Sciences categories in 2024, 3Cloud has been building on Azure since 2016. Fully dedicated to Azure, the team was founded by former Microsoft colleagues and has helped more than 1,600 clients with their Azure engagements.
This impressive track record made 3Cloud a natural choice when Members 1st Federal Credit Union decided they wanted to harness their data infrastructure to deliver more personalized, convenient experiences to their members.
Banking on better data to drive insights
Headquartered in Enola, Pennsylvania, Members 1st has always put technological innovation at the heart of its business. In an industry where data is key to providing members with value-added services, Members 1st has a rich history of innovation, having built its own online banking platform 16 years ago. With 600,000 members across nearly 60 branches––and growing––the credit union recognized that a modernized data infrastructure would support its strategic objectives and enhance the customer experience.
However, the credit union’s legacy IT infrastructure, comprising on-premises SQL servers and multiple software services, made it difficult for the business to aggregate and analyze data for strategic initiatives and customized member support. They had migrated some of their infrastructure to the cloud, and then they decided to accelerate their cloud adoption and create an internal data lake.
Members 1st looked for a vendor with deep cloud expertise to work alongside them throughout this digital transformation. A longtime Microsoft shop, the credit union found 3Cloud. “We wanted a vendor that would work alongside us in a collaborative, agile way,” said Anita McAllister, Vice President of Data and Analytics at Members 1st. “3Cloud became an extension of our own team, and we were able to learn from their technical expertise.”
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